Providing industry-leading Creative Intelligence and strategic application solutions for clients across the Sports, Entertainment, Travel, and Retail categories. Working in collaboration with internal client marketing teams to deliver data-informed creative optimizations for digital campaigns and ongoing creative optimization support towards objectives and KPIs.

PMG is a global independent digital media agency using strategy, creative, media, and insights to deliver Digital Made For Humans. As a Client Services Account Lead, I managed the planning and execution of media efforts across Search, Social, and Display platforms. I worked with major retail clients on a daily basis to build an impactful omnichannel strategy while collaborating with internal teams and our partners to deliver a meaningful return on ad spend investment.

I lead an account team that managed a roster of Entertainment, Sports, Automotive and Retail clients for the Brand Services team at Fullscreen, a division of WarnerMedia Ad Sales. I constantly shared knowledge and perspective of the social and digital landscape using meaningful, data-driven insights that empowered clients to create, distribute and monetize content that achieved their performance marketing goals across all social platforms.

As a part of the sales organization, I was a thought leader for all proposals generated from New York, Los Angeles and Chicago books of business. I designed strategies for brand activations between clients and the StyleHaul Digital Network focusing on margin for each opportunity. I established campaign strategies and oversaw execution of various branded content, live event, and paid media initiatives for brands in the entertainment and retail space.

I focused heavily on the Partner Management operations and organization of 500+ social influencers for Whistle Sports, now known as Team Whistle. Overseeing strategic clients, I was the main point of contact for top creators in the Sports Influencer space. This role required me to work across all departments of the organization- ideating and executing on creative concepts with the Production team, contribute to Business Development opportunities, creating Marketing materials for client-facing decks and resolving operational issues for Head of Community Development. Among my Project Management tasks, I built and maintained an exclusive Partner Dashboard for our community of influencers, working with external software clients, overseeing the maintenance of the website and providing our community with educational materials and tools.

I built the largest YouTube Multi-Channel Network specifically targeting the Outdoor, Action Sport, and Agriculture audience. I managed 200+ channel partners that reach over 40 million views per month. I oversaw all day-to-day customer service operations for partners by monitoring analytical trends and completing a monthly payment process. I helped promote YouTube channels in our network by bringing the content creators unique production opportunities. In addition, I was responsible for the growth of the Multi-Channel Network through optimizing Carbon Media Group's managed YouTube channels and acquiring additional network channel partners.

As a production assistant, I was responsible for handling daily office tasks and provided assistance with on-set shoots. This gave me more experience on set, operating a camera, and running a teleprompter. In addition, I have was responsible for editing projects for a variety of our clients. This allowed me to become more comfortable with the Final Cut Pro editing system and gave me experience in using Motion Graphics.

I assisted this full service public affairs agency on an interim basis by managing several social media accounts for clients. My duties included monitoring analytics and managing content for the pages. I also assisted in creating Media Messages and with a variety of public relations tasks.

In addition to on-location recording of games, I was responsible for writing and producing viral videos to promote the company. I also managed multiple social media accounts, which provided this start-up with an avenue to interact with the customers. Finallly, I act as a sales support manager responsible for introducing high schools, colleges, and various club sport organizations to the product and selling the service to their fans.

As a Production Assistant for comedy "Walking in LA"; I acted as a liaison between talent and production. Also, I constructed props used in filming.

Worked as office intern for Disney live-action sitcom"Wizards of Waverly Place." Responsibilities included coping and distributing scripts for cast and crew. I also worked with production assistants on their daily tasks.

Acted as Set Production Assistant for feature film Restitution (2010). I assisted Locations Department by relaying calls. Also, contributed to office work by making daily sides and distributing them. I gained on-set experience by running errands for cast and crew.