Joe Homes Email and Phone Number
A creative Narrative Designer with 10 years in the Narrative Design and AAA Content Strategy space with 15 shipped titles on the Age of Empires franchise at Xbox. Extensive experience designing and developing in-universe narratives, including for the Gloomhaven and Frosthaven RPGs. Designed and built a Customer Voice org within the Age of Empires studio, defining all aspects of player experience within and beyond the games. Manages an international, cross-disciplinary creative team for Age of Empires, working cross-functionally to ensure our GaaS narratives drive toward global inclusivity, engagement, and fun.Seven years of managing original content teams and collaborating with world-class SMEs have given me a keen instinct for narratives that delight global audiences. My love of gaming and an obsession with customer advocacy makes me adept at relating to passionate international customer bases in an engaging and relatable voice. Experience working with cross-disciplinary content teams has given me the tools to recognize and mitigate narrative risks, especially those that touch on inclusivity and real-world cultures. I believe in fostering creativity within a team by taking care of each other as we work toward clear common goals.Key areas of expertise include:• Narrative Design• Cross-Functional Teamwork• Original Content Strategy• Worldbuilding & Dialogue• Global Inclusivity• Agile/Scrum Management• Data-Driven Strategy• Customer Advocacy• Written Communication• OKR/KPI Reporting• Executive Presentation• Internal Collaboration• Conflict Resolution• SME Partnerships
The Believer Company
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Director Of CommunicationsThe Believer Company Aug 2023 - PresentLos Angeles, Ca, UsMaking games that love players.believer.gg/jobs
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Narrative Designer & Developer | Game Designer | Gloomhaven & FrosthavenCephalofair Games 2019 - Aug 2023Narrative Design Leadership, Narrative Development, & Game Design for two of the world’s most popular tabletop games. Management of end-to-end design and playtesting processes. • Lead Narrative Design & Game Design for Frosthaven, the #1 top-funded Kickstarter game of all time. Fully redesigned a branching-path narrative & supporting mechanics to fulfill design & business goals under extreme constraints.• Lead Narrative Design & Game Design for Gloomhaven: Jaws of the Lion, the #4 all-time top-rated game on Boardgamegeek.com. My most significant contribution was Narrative & Game Design for the tutorial campaign feature, the first & most critical part of the game experience, which was universally lauded as an easily accessible onramp to an otherwise complex game system.• Additional Narrative Design experience on an unannounced digital project -
Community Manager / Community Team LeadMicrosoft Aug 2015 - Jul 2022Redmond, Washington, UsLed & mentored a global, cross-disciplinary team presenting user research on international player sentiment & demographic behavior, guiding Narrative Design & original content strategy for 15 shipped titles on the AAA Age of Empires franchise. Narrative Development on historical short films for Age of Empires IV. Managed cross-disciplinary Design & Narrative collaboration under rapidly changing demands with solid strategic guidelines & creative leadership at a franchise level. Coordinated with Sensitivity, Historical & Geopolitical SMEs to ensure positive and accurate representation of real cultures in both our game narratives & outbound messaging.• Drove category SME partnerships with the best Age players in the world, granting developers unique insight on feature development strategy.• Managed content campaigns for 15 shipped AAA titles, including Age of Empires IV.• Managed project backlogs & team resources in an Agile environment.• Partnered on content strategy with cross-disciplinary Narrative, Product Marketing, PR, Business, & Production teams to deliver highly polished messaging and narrative content on a daily basis.• Founded a research partnership with players from underrepresented demographics to increase the diversity of perspectives in the studio’s decision-making process across all disciplines.• Designed & built a 25-person Customer Voice vertical org within World’s Edge studio, covering Original Content, Beta Management, User Research & Analytics, SME Management, eSports, Web Presence, & Customer Support. -
Editor, AuthorPaizo Inc. Jan 2014 - Jun 2015UsManaged consistency of brand voice, world canon, & style across more than a dozen live RPG productlines. Wrote high volumes of engaging, polished narrative in a rapid-fire publishing environment.• Shipped over 100 game titles as editor and writer for the Pathfinder RPG.• Maintained precise, exhaustive documentation on style, lore, & process to enable internal andexternal designers to produce top-quality content.• Acted as primary point of contact for external contract writers for more than 300 contracts, managingquality and mentoring newcomers to develop as writers.• Collaborated daily on game content strategy with Narrative Design, Game Design, & Production teams -
Content CreatorIndependent Film Producer - Script Writer, Producer, Actor Jun 2012 - Jan 2015Independent producer and content creator for web content, including VO and music direction. Collaborated with writers’ room, directors, and actors on story, character, worldbuilding, & narrative beats.• Worked on both sides of the camera for award-winning narrative web series, including direction forVO and ADR.• Wrote, produced, & published over 500 videos with regular upward growth, equaling over 20 millionviews on YouTube.• Audio Producer, Songwriter, & Project Manager on three fandom-themed music albums.
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Game CreatorWyrd Miniatures Oct 2013 - Jun 2014Marietta, Ga, UsWrote and edited all content for Jetpack Unicorn, a tabletop party card game of my design.Developed and approved art lists and design elements for all 300+ cards.Managed a successful Kickstarter campaign to market the game, grossing nearly $15,000.Worked directly with publishers and designers throughout the process on every aspect of content. -
Marketing Development ManagerCityroof Feb 2011 - Oct 2012Managed creative and research development on a startup nonprofit website designed to serve homeless outreach programs across the nation.Interfaced directly with engineers and design teams across the globe to optimize user experience, keeping an eye toward developing technologies.Directed and developed content strategy, UI designs, and site copy.Performed direct market research with potential users, resulting in major design shifts.
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Ui Designer/DeveloperDezabulous Design Jan 2011 - Jun 2012Generated and edited copy, site maps, and other content.Interfaced directly with clients to create websites to suit their needs.Designed and developed client webpages, performing maintenance when necessary.
Joe Homes Education Details
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Western Washington UniversityPlaywriting -
Bellevue CollegeProject Management
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University Of WashingtonGame And Interactive Media Design
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Blanchet High School
Frequently Asked Questions about Joe Homes
What company does Joe Homes work for?
Joe Homes works for The Believer Company
What is Joe Homes's role at the current company?
Joe Homes's current role is Making games that love players | Director of Communications, The Believer Company | | AAA GaaS Leader, Game Maker, Community Builder & FTUE fanatic.
What schools did Joe Homes attend?
Joe Homes attended Western Washington University, Bellevue College, University Of Washington, Blanchet High School.
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