Joseph J. Email & Phone Number

Des Moines, Iowa, United States

Lead all communications, content and strategy, and messaging across all platforms for Central Arkansas Pride, an LGBTQIA+ Non-Profit located in Central Arkansas.Lead all PR efforts, including writing press releases, pitching and securing press for written, broadcast, and speaking opportunities for leadership team.Lead and create integrated content strategies across digital platforms, including current website and all social media platforms, in alignment with our desired KPIs and Metrics.Serve as lead writer and editor, including all social posts, marketing copy and event promotion.Data-driven approach of analyzing content, copy and performances of LGBTQIA+ engagement & promotional campaigns across platformsWork closely and cross functionally with key internal stakeholders, corporate sponsors, local and global community organizations to integrate communications, content plans and messaging for events, and relevant news and initiatives impacting the LGBTQIA+ community.

Cambridge, Ma, Us

Collaborated and led efforts with Pega engineering, product development, consulting, training, marketing, and client facing sales and technical teams to develop and deliver differentiated Pega Platform product positioning, messaging, and content for Pega client facing sellers. Expanded the Global Pega Community 2022 Hackathon by developing a developer marketing and engagement plan that delivered a 50% year over year increase in developer participation along with a 20% increase in Hackathon submitted projects. Conducted and managed a comprehensive research program that included surveys and interviews with over 40 strategic field leaders to surface insights into product positioning and communications, tools utilized by the field to deliver product demonstrations and opportunities to improve the sales approach to Technical Buyers.

Little Rock, Ar, Us

Oversaw product portfolio for both business and consumer business segments. Led and maintained overall strategic roadmap for new products and existing products throughout product lifecycle. Set strategic direction to team of 20 staff and partners while working with third-party vendors and marketing, sales, engineering, network, care/repair, and IT teams to ensure successful launch, sale, enhancement, and support of products. Managed all strategic partners and negotiations, including with YouTube TV, MobiTV, F-Secure, and Actiontec. Administered all advancements in Internet/fiber products, value-added services, security, entertainment, voice, kinetic UCaaS/Office Suite solutions, and advanced business products, including SD-WAN, LAN/Wi-Fi, and all over-the-top business applications.- Spearheaded promotion of new strategic Internet gateways for Internet broadband product.- Received World IOT Award for Best Consumer IOT Deployment and Best Operator Service for Consumer or Business Award in 2020 from Broadband World Forum.- Developed and directed core team of product developers from ground up to successfully plan and launch products for both consumer and business within two years, including: • Kinetic TV, over-the-top entertainment experience.• New value-added service bundles.• YouTube TV strategic partnership.• Kinetic Secure, which won two international awards in 2020 and generated significant incremental (ARPU) revenue per user in year one. • Kinetic SD-WAN (VeloCloud)• Kinetic LAN/Wi-Fi (Meraki) • Raydiant digital signage strategic partnership- Diligently managed device vendors and collaborated with procurement to ensure no supply disruptions during 2020 due to COVID and the Chip Shortages of 2021.

Little Rock, Ar, Us

Created and developed applicable three-year IT strategy in close collaboration with chief information officer and executive leaders across IT and business, as well as long-term strategic quote-to-cash program. Implemented “Where's My Tech Dispatch” program by utilizing kinetic BU and supported mobile device strategy for kinetic field technicians. Provided direct supervision to IT architecture team, overseeing all aspects of IT project delivery. Released SD-WAN subsequent to EarthLink migration by leading IT integration and architecture efforts. Developed overall IT roadmap and strategy (rolling three-year plan) presented to board and senior executive team.- Headed formulation of various initiatives, including IT programs to improve field technician experience within kinetic BU and enterprise capability to establish strategy to re-imagine upfront sales process.- Built and developed automation program generating increased targeted expense savings through team and strategy development within two years of launch.- Worked with leaders across the organization to determine IT’s functional, systemic, delivery, and process gaps. Developed the strategic plan regarding IT Systems Consolidation, implementation of new systems, and the standup of key value-centric teams within IT to deliver valuable process and operational expense efficiencies.

Dallas, Tx, Us

Headed Project Gemini Synchronoss call center operations in support of Gemini migration from Alltel to AT&T Mobility. Led implementation of Project Gemini Synchronoss call center interactive voice response. Monitored call quality, center, and IVR performance by establishing call center reporting and key performance indicators.- Reduced financial impact/write-offs at conclusion of migration through management of Project Gemini (Legacy Alltel) handset and accessory inventory via inventory planning, forecasting, and financial modeling; vendor and partner management; and field and executive communications. - Launched and managed several critical iPhone and Samsung device launches during the migration process while collaborating with key stakeholders across the company to ensure accurate forecasting and management of all forward logistics processes of inventory.

Handled $80 million device and accessories budget. Contributed to device roadmaps, technological decisions, and on-hand inventory to ensure company met customer needs. Tracked net equipment margin, accessory sell-through, and host of other metrics captured in new accessory and device playbook by creating new KPIs. Discussed product (accessory and handset) roadmap with executive leadership team. Administered and maintained communication with original equipment manufacturer partners during device development process. Oversaw all forward logistics of handset inventory, from OEMs to Allied Wireless distribution center. Ensured timely arrival of inventory to retail and indirect agent locations by working with third-party vendors and partners. Coordinated implementation of handset promotions with OEM partners and managed obtainment of necessary marketing development funds to support large-scale promotions.- Managed and grew device strategy team that launched over 30 handsets in a two-year period.- Grew accessory revenue over 30% by implementing stringent review and planning processes. Deployed internal accessory strategy buy books that defined yearly trends and buying patterns of customer base. Implemented a data-driven approach to accessory buying and management.

Provided project management and creative insights to support start-up operations of brand new company. Maintained responsibility for developing and designing 140-plus systems interfaces between billing system provider and various value-added service providers. Led information architecture team to plan and validate all system-to-system communications. Played key role in successful launch of new Alltelwireless.com and intranet websites, both on time and under budget, through effective oversight of team of 15 consultants, developers, and internal stakeholders.- Managed Enterprise Architecture team that collaborated with Deloitte Consulting and a variety of third parties to stand up key critical data center, network, and a plethora of BSS systems needed to provision, run, and serve a wireless customer base of over 1 million.- Led key initiatives that targeted system efficiencies of service and support systems post-launch. Led key efforts to uncover systemic service issues with customer experience platforms that drove significant customer adoption and improved operational performance of platform by over 50% (based on volume of transactions).

Ottawa, Ontario, Ca

Led the creation of a global communication strategy, along with specific marketing insights and campaign initiatives to promote company products and increase revenue. Established and cultivated profitable mobile content partnerships with wireless carriers and device manufacturers. Conducted market research to develop pricing strategy and appropriate branding. Performed human resources functions daily. - Conceptualized, planned, and executed quarterly marketing programs, including advertising, promotions, and PR activities for each of the major wireless carriers internationally.- Developed the Magmic brand strategy for mobile games that result in the complete redesign of corporate website and enhancement of all iOS including game customer engagement; conducting brand assessment and creating new logo, Net Promoter Score (NPS) criteria, customer focus groups, in-game reporting and customer engagement strategy. - Slashed customer response time by 55%, from 72 hours to less than 4 hours, through effective leadership of the Global Customer Care Team. - Drove significant improvements on customer returns and content re-downloads by implementing new customer support technologies and processes.- Increased revenue by 18% through implementing new e-mail and social media marketing strategies, including the maintenance and rebranding of the e-commerce site, BPLAY.com. - Recommended strategic enhancements to channel revenue generation on product positioning, unique selling points, key features, and competitive analyses based on results of in-depth analysis on existing internal procedures and policies.

Little Rock, Ar, Us

Managed the online sales channel for Alltel.com and ShopAlltel.com during the integration process to Verizon Wireless.com.- Developed and managed the weekly and monthly online promotions calendar.- Utilized Key Performance Indicators (KPIs) to track performance of online sales channel.- Coordinated creative teams to deliver and execute against weekly and monthly sales targets.

Little Rock, Ar, Us

- Devised highly effective online promotions strategy which drove traffic to site with 44% increase in customer click-thru rate and delivered highly significant 42% growth in sales revenue for monthly prepaid sales and 37% growth for postpaid sales during first 9 months of onsite integrated media promotional campaign- Fueled 51% increase in monthly wireless data revenue achieved through creation of innovative on-site marketing and integrated online media promotions.- Improved technical and business performance, speeding promotion launch from every 4 weeks to every 6 days, through streamlined communications and effective coordination of vendors and internal departmental functions.- Utilized outstanding analytical skills to develop Key Performance Indicators (KPIs) to track performance of online sales channel by defining financial/non-financial metrics.

Little Rock, Ar, Us

- Provided expert oversight of Enterprise-wide applications/solutions, including management of Vertical and Horizontal Applications Team. - Boosted sales of Enterprise applications to more than $2 Million through development of Alltel Partner Program and Business/ Enterprise 3rd Party Solutions Strategy to forge productive, revenue-generating and customer-focused business partnerships. - Impacted organizational performance and identified opportunities for revenue growth by instituting a formal Enterprise Productivity Applications Strategy and Content Development program, recognized as Microsoft Global Carrier Best Practice in tools/marketing programs that drive Windows mobile sales. - Captured interest of greater than 150 developers, interacting with Alltel via the AlltelPartner.com website, signing on to the partnership program within first 3 months of launch.

Little Rock, Ar, Us

- Rocketed sales growth, exceeding sales projections by greater than 70%, for launch of BlackBerry, Windows Mobile and Palm product lines.- Successfully created/coordinated print and interactive media campaigns for Alltel Blackberry launch. - Enhanced marketing and technical performance by creating a roadmap with Device Marketing Team to guide launch of new products/services. • Realized explosive 2500% growth in Smartphone content sales achieved through productive business/technical relationships with Handango, Handmark, and Digby.- Expanded organizational capabilities through expert oversight, including evaluation, selection, implementation and launch of Alltel Office Sync competitive email solution. Managed Enterprise Email Solutions and Data Applications Teams.

Little Rock, Ar, Us

- Designed and implemented enterprise messaging system to support SMS Text Messaging and Outbound/Inbound Voice to wireless customer base to perform collections, customer notifications, retention campaigns and survey applications. - Designed and managed the development of the Corporate Information Portals for Customer Service, Financial Services, Sales, Technical Support and Engineering. - Managed WiFi Installation in Financial Services centers from concept through implementation. - Implemented and co-managed Customer Service/Financial Services reporting automation projects.- Research Cutting Edge Technologies – ePaper, Virtual Customer Service Representative technologies.

Little Rock, Ar, Us

IT consultant to ALLTEL Communications group, web based training rolloutManaged reporting project for ALLTEL Internet systems using WebTrends Project manager on implementation of Interwoven’s, Team-Site 4.5Co-project manager on corporate web-site and eStore redesignIT sub-plan owner for ALLTEL eStore/Wal-Mart XML Data feed\Managed IT production relationship to Wal-Mart, TracFone and On-star

Little Rock, Ar, Us

- Technical Lead for ALLTEL.net Internet portal- Technical Lead for ALLTEL ISP web development- Developed the ALLTEL.net wireless portal using WML 1.1- Co-developed Java servlet and personalization functionality- Worked closely with several content providers, myway.com formerly PlanetDirect and Looksmart to deliver dynamic content to ALLTEL.net Frontpage. - Developed plans for ALLTEL.net system fail safe and redundancy - Developed preliminary proposal to move ALLTEL.net to a distributed network- Liaison between ALLTEL marketing and IT technical staff

Us

- Technical Lead for ALLTEL.net- Created unit test cases for ALLTEL’s Virtuoso II wireless billing system - Designed, developed and maintained Denver solution center corporate Intranet - Attended various technical courses: C, Unix, and SQL - Worked closely with enterprise testing team to successfully deliver various performance enhancements to the Virtuoso II wireless billing system