- Implementing JIRA, SCRUM rituals, and agile methodologies to streamline internal and vendor communication throughout our mobile and web design workflows. As a results, user growth doubled in two years, and $1.7M in seed funding was secured in FY 23.- I facilitate design reviews and advise leadership on R&D, testing, and product prioritization.

- I supported a design team of 12+ in the contracting, scheduling, and creative execution of a $900k, 12-week spatial design project to envision a complex cybersecurity center serving hundreds of niche technical roles, and conforming to a variety of strict regulations. The project includes managing research, concepting, 3D modeling, and motion design, as well as education and delivery across several non-design client stakeholder teams.- I was responsible for project budget and delivery, which I’ve support by proposing SOW revisions, introducing design task tracking, and balancing resourcing, costs, and deadlines.

BAXUS is an early-stage, P2P marketplace for luxury wine & spirits, and I joined to help the team establish a product strategy and stand up operating processes for design and development.- I was responsible for our MVP priorities, task definition, and roadmaps for design, engineering, product, and marketing, incl. executive offsite facilitation to establish our product vision and mission.- I cut rework tickets by 14% by implementing SCRUM & agile best practices and tracking for the product design lifecycle.

As the DPM for the Fleet line of business, I focused delivering predictable, scalable workflow management across Rentals, Autonomous, EVs, Vehicle Services, and other feature teams.- Improved on-time delivery by 32% and cutting design bugs by 16% by centralizing requirements documentation for design, engineering, and product across mobile and web.- Partnered with over a dozen mobile app product teams to collectively adopt agile methodologies and reporting for requests, prioritization, tracking, approvals, and QA.

As the sole Design Ops resource on Meta Reality Labs' Assistant team, I coordinated design and product vision for the Assistant across Meta's hardware suite, including Portal and Oculus devices, smart glasses, and other wearables.- Reconciled product requests against design’s priorities and resourcing schedules by providing centralized SCRUM sources of truth for AR/VR, web, mobile, & hardware teams.- Forged cross-functional alliances necessary to streamline SCRUM rituals and JIRA use, cutting meetings by nearly 80 person/hours per week and design bugs by 22%.

I worked with Splunk's Design System, VR, mobile, and emerging product design teams to synthesize a comprehensive design system across the entire Splunk portfolio of products, and then design and deliver educational resources to drive adoption by our Product, Eng, and Design partners.- Managed creative agency and internal product, design, engineering teams across all of our mobile and web apps to plan, design, and implement Splunk’s first unified design system.- Introduced first-ever internal design resources website to drive centralization & adoption.- Navigated departure of key design leadership by sensing team needs and risks, managing up, and developing the cross-functional relationships needed to effectively weather change.

I managed research and design projects for interactive consumer products at clients like Google, Amazon, Ford, Toyota, Adidas, LG, Doordash, and Fitbit.- Partnered with clients to scope, schedule, contract, and execute work, from concepting workshops to web and mobile app prototyping, user research & testing, UX/UI design, and development with engineering.- Delivered costs 0.3% under budget on $750k+ voice assistant prototyping research, including localized media and simultaneous in-home testing in Germany, China, and Brazil.

Program managementImplemented SCRUM communication and reporting for over a dozen teams, incl. vendors, product, engineering, QA, localization, legal, marketing, brand, sports science, and more.0-1 app launchProject managed multimedia app design and launch for 20 global geos, with constant input and approval coordination with top company leadership to ensure Nike-quality UX.Managed external creative agency relationship, and collaborated with cross-functional partners to spec and contract a new CMS, int’l user testing, and multimedia development.Process optimizationCut bug points by over 60% and weekly meetings by 18% by mapping stakeholder needs, piloting new cross-functional processes, and measuring success to win trust and adoption.

- Coordinated between client partners like DeMarini, Lagunitas, Keen, and more, our internal design team, and our ad buying platforms to execute digital ad campaigns and activations for retail brands.- Presented regular metrics reporting to clients, with evidence-based recommendations for growth.

Managed a team of 12+ designers, photographers, copywriters, merchants, and stylists to ensure effective production of 15+ concurrent weekly circulars, from feature concepting to layout, photography, and editing

- Campaign Production, turning client meetings into proposals/SOWs and ongoing work- UX + Content Design for client websites, digital campaigns and print media- Optimization + Reporting for mobile/web, email, PPC and display ads

- Communication lead between internal dev teams and external attorneys/leadership at Fortune 100 companies- Evaluated legal and IT environments with C-suite officers to respond to $1M+ enterprise software RFP’s- CRM process improvement to centralize marketing & sales tracking

Prepared and taught beginner through advanced courses for native Turkish students, from high school seniors to retired adults