Created marketing and brand strategy for emerging products within AT&T Fiber and Mobility. Maintained competitive intelligence to understand the market and trends. Created resources for front-line sellers to drive product sales.• Create marketing strategy for emerging products within AT&T.• Assess market sizing for new products and services assigning priority amongst others being developed.• Collaborate between product, marketing, legal, 3rd party, and stake holders to drive… Show more Created marketing and brand strategy for emerging products within AT&T Fiber and Mobility. Maintained competitive intelligence to understand the market and trends. Created resources for front-line sellers to drive product sales.• Create marketing strategy for emerging products within AT&T.• Assess market sizing for new products and services assigning priority amongst others being developed.• Collaborate between product, marketing, legal, 3rd party, and stake holders to drive revenue, market share, and customer experience.• Create and present materials to Executive Leaders for marketing strategy.• Partner with digital design, product, and brand to create and improve online presence and overall processes. • Maintain competitive intelligence to understand the market and trends.• Create resources for front-line sellers to drive product sales.• Research, create, and establish marketing strategies for new and existing products within AT&T consumer Internet products using focus group, surveys, and best practices.• Develop legally approved, customer friendly language around product capabilities to drive sales and attach rates on Fiber, Internet Air, and all applicable buy-ups.• Innovate existing campaigns to focus on specific audiences and demand segments, working smarter not harder• Manage up and across, my job is equal parts influencer and creator• Facilitate Go To Market teams as the implement new campaigns and launch products, ensuring strategies are executed as originally designed• Launched EWCS Landing Page increasing attach rate by 6% in 12 months, increasing annual revenue by $8M for 2023. Expected revenue increase of $22M in 2024. • Established Center EWCS trial increasing attach rates by 11% in 30 days. Show less

Sold services across multiple product offerings including, AT&T Business Fiber, AT&T Dedicated Internet, AT&T Switched Ethernet on Demand, IP Hosted Voice, and Cyber Security portfolio.• Drove AT&T revenue and fiber penetration growth through individual sales performance. Consistently attaining above the quota metrics of 9 shared ports, 2 dedicated ports, and $3,500 in revenue. • Negotiated SAAS and managed security contracts valued at over $100K annual revenue.• Collaborated… Show more Sold services across multiple product offerings including, AT&T Business Fiber, AT&T Dedicated Internet, AT&T Switched Ethernet on Demand, IP Hosted Voice, and Cyber Security portfolio.• Drove AT&T revenue and fiber penetration growth through individual sales performance. Consistently attaining above the quota metrics of 9 shared ports, 2 dedicated ports, and $3,500 in revenue. • Negotiated SAAS and managed security contracts valued at over $100K annual revenue.• Collaborated between wired, mobility, mid-market, FirstNet and strategic services groups to build complete solutions for AT&T business customers.• 2020 Diamond Club Winner – top 1% of Fiber Territory sales performance.• Assisted in onboarding and training new team members. Show less

Drove AT&T revenue, mobility market share, and fiber penetration through individual sales performance.• Built and maintained positive AT&T Branding within the local small business, enterprise, and government communities.• Collaborated with Retail Leadership to improve processes and results around small business sales. Managed 12 retail locations and 150 front line sellers.• Created collateral to educate frontline retail on small business product line.

Ensured ethical business practices to drive results the right way.• Drove outstanding results in key metrics through motivating and educational managing. Lead the West Region for multiple months in protection attach rates and IoT sales.• Drove positive AT&T branding in the community through outreach efforts. • Achieved multiple Inspired and Engaged scores of 90% and above.

• Drive outstanding results in key metrics through motivating and educational managing. • Drive positive AT&T branding in the community through outreach efforts.• Ensure ethical business practices to drive results the right way.

Direct sales role in retail. Ensure customer satisfaction while achieving sales quotas across multiple metrics.