Joel Boyd's Location
San Mateo, California, United States, United States
Joel Boyd's Contact Details
Joel Boyd work email
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Joel Boyd personal email
n/a
Joel Boyd phone numbers
About Joel Boyd
After a successful career in enterprise sales, I transitioned to product marketing, where I’ve spent over ten years bringing fresh energy and marketing strategies to drive results for high-growth solutions. With a talent for uniting sales, marketing, and product teams, I’ve had the privilege of leading multiple cross-functional initiatives to tremendous success across diverse company sizes and complex challenges.
Joel Boyd's Current Company Details
Joel Boyd Work Experience Details
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Director Of Product MarketingTrellixSan Mateo, Ca, Us
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Competitive Intelligence And Ai DevelopmentPersonal Development Jul 2024 - PresentPersonal Development Manager, GbBuilt AI tools to improve marketing scalability and messaging effectiveness. With these, I can quickly analyze entire market landscapes, identify differentiated messaging strategies, and discover potential campaign strategies versus competition in a matter of days.Maintain a detailed database of cybersecurity messaging and positioning that provides a clear view of the entire market’s messaging on one screen. Though pre-built for cybersecurity, my tools can be applied to any market. -
Director, Head Of Product Marketing Security Operations For Channel GtmFortinet Apr 2023 - Jun 2024Sunnyvale, Ca, UsOwn channel go-to-market strategy including positioning, messaging, content, and enablement across Fortinet's Security Operations Product Portfolio (EDR, XDR, NDR, SIEM, SOAR, SOC, Adv. Threat Hunting, and Incident Response) covering reseller and MSSP routes-to-market -
Director, Head Of Product Marketing SmbFortinet Dec 2019 - Apr 2023Sunnyvale, Ca, UsSuccessfully supporting year-over-year hyper growth through ownership of:- Messaging and positioning of the Fortinet product portfolio, solutions, and uses cases into the SMB segment- Voice of customer, segment analytics, research and personas- Content marketing, strategy, design and creation including web- Thought leadership, speaker engagement and evangelism- Sales and partner enablement
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Sr. Product Marketing Manager - Network SecurityPalo Alto Networks Aug 2018 - Dec 2019Santa Clara, California, Us -
Sr. Product Marketing Manager - Advanced Endpoint ProtectionPalo Alto Networks Jan 2017 - Aug 2018Santa Clara, California, Us
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Sr. Product Marketing Manager - Digital Marketing Platform & Customer ExperiencesSitecore Nov 2014 - Jan 2017San Francisco, California, UsDirect global launch strategy and execution as well as sales enablement, messaging and content for highly complex, multi-tiered product launches to drive customer adoption and achieve consistent YoY revenue growth.• Introduced and helped train colleagues on best practices covering content creation and messaging to improve the overall quality of product marketing deliverables• Established an information sharing framework with product management to accelerate launch cycles, product understanding and improve roadmap communications to sellers and customers• Led a marketing and business strategy transformation to align the needs of sellers and partners with industry leading marketing technologies that complemented the Sitecore marketing platform -
Sr. Product Marketing Manager - EncryptionSymantec Jul 2012 - Nov 2014San Jose, California, UsLed global marketing efforts and go-to-market strategies to streamline the Symantec encryption portfolio, a $100 million portfolio spanning 10 disparate products.• Implemented a broad pricing, licensing and messaging shift to consolidate the offering and eliminate over 4,500 SKUs. Considerably simplified the purchasing and renewal process resulting in improved sales volumes and shortened sales cycles• Organized an unprecedented internal and external communication strategy that enabled a global sales, support, renewal, and partner network consisting of thousands of individuals• Aligned the product pitch to focus on a broader, more widely accepted thematic “Protecting the Endpoint” story empowering sales to cross-sell and insert encryption into larger global campaigns -
Account Executive & Marketing SpecialistMarketo 2011 - 2011San Jose, California, UsMarketo is an incredibly fast growing revenue performance management company in the marketing automation space. Working out of a SaaS environment they are transforming how marketing and sales teams of all sizes work — and work together — to accelerate predictable revenue. * 95% conversion rate approaching customers about new Marketing BI software platform* Sales and Partner training* Lead cross functional projects to boost user adoption* Extensive sales enabling content creation* Month over month growth and adoption in a fast-paced, super competitive environment.* Expert in lead scoring, lead nurturing, and overall lead management best practices in marketing automation -
Senior Account ExecutiveOracle 2007 - 2011Austin, Texas, UsHyperion is the most capable financial planning, budgeting, and analytics product available in the enterprise software marketplace. So long giant spreadsheets and inaccurate equations and manual updating, Hyperion replaces it all, and with an ability to pull information from a wide variety of company systems, it makes planning for your company's financial future a breeze.* Generated over $3 Million in sales during my tenure, focusing on net-new business and current account management* Territories included multiple geographic regions and various industries* Clients ranged from Director to C-Level* Lead marketing and cross-functional activities in order to bolster pipeline -
Product Marketing & Sales ConsultantImmixgroup 2006 - 2007Mclean, Va, UsimmixGroup helps technology companies do business with the government. Since 1997 they've helped hundreds of new and experienced companies grow and manage their public sector business. With multiple divisions, immixGroup delivers a unique combination of services for both enterprise software companies and hardware manufacturers.I worked as part of a unique team at immixGroup, a service for our clients to help them understand the marketplace and where and how their products fit as well as the competition that existed. We'd get to know their offerings and then help create sales and marketing collateral around their business goals, and when possible, point them in the direction of potential opportunities going on as well. -
Account Executive And Business DevelopmentCdw 2004 - 2006Vernon Hills, Il, Us• Became top salesperson on a team of 10 by analyzing industry trends and how new technologies in hardware and software related to our IT constituency’s business needs.• Gained recognition among partners as a trusted source for market analysis in the Federal Government space by continuously engaging with my customers around business drivers and motivating factors• Generated $1+ Million in revenue over a year and a half.• Quota attainment Revenue 123% and Profit 141% FY05
Joel Boyd Education Details
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University Of MichiganEconomics
Frequently Asked Questions about Joel Boyd
What company does Joel Boyd work for?
Joel Boyd works for Trellix
What is Joel Boyd's role at the current company?
Joel Boyd's current role is Director of Product Marketing.
What is Joel Boyd's email address?
Joel Boyd's email address is jb****@****rks.com
What is Joel Boyd's direct phone number?
Joel Boyd's direct phone number is +165077*****
What schools did Joel Boyd attend?
Joel Boyd attended University Of Michigan.
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