Joel Chavez Email & Phone Number

Greater New York City Area

Sr. Creative Lead developing personalized marketing campaigns focused on improving health outcomes for 40 million members. As an expert in behavior change marketing, I create innovative engagement strategies for a portfolio of health topics, including behavioral health, diabetes care, colorectal health, and site-of-care education.I lead a team of designers and writers overseeing the creative implementation of our enterprise Diabetes Care Program, worth $60M+ through improved member outcomes. With my heavy focus on technology and innovation, I've built a platform around implementing tech-focused creative solutions, like leading the development of Aetna's first chatbot and standing up in-house video production capabilities.In addition to my consumer engagement work, I collaborate closely with data scientists and development teams on the UX/UI of our next-gen healthcare apps and web platforms to improve healthcare delivery for our members.

Greater New York City Area

of camera accessories startup. Responsible for product design, creative direction, and marketing strategy. Running my own startup has taught the power of turning a simple product into a lifestyle. By focusing on organic growth I was able to go from 300 followers to 13k on instragram and being featured in the Wall St. Journal, British GQ, Clutch Magazine, and Hypebeast.

Greater New York City Area

Senior Digital Media Specialist, working as the primary content creator and social media strategist for one of the nation’s top medical schools. By leveraging my relationships with key university stakeholders, I developed original content and social strategies to improve brand awareness and community engagement. I measured KPI’s with Hootsuite and Google analytics.

Greater New York City Area

Art director developing multi-channel engagement tools focused on recruiting 16-21-year-olds. I highlighted the “makers and doers,” faculty research, and campus experiences to create multi-channel assets that showcased NYIT’s unique community.

Graphic Designer responsible for design and production of all print/web design, videography and photography in a fast-paced marketing department. Projects ranged from, creative direction of corporate event, identity design, to the design and maintenance of unitedwayli.org. In addition to my creative contributions, I inititated and launched UWLI’s social media presence.