Joel Jeffery Email & Phone Number

Sydney, New South Wales, Australia

Responsible for providing graphic design services through contract placements with The Creative Store’s clients, delivering high-quality creative solutions tailored to meet diverse project needs.• Contracted by Entropico, a creative media agency, to support the production of presentation decks for a key client of theirs; a multinational corporation that specialises in internet-related services and products. Collaborated with a team of nine freelance designers and animators alongside the internal team to ensure alignment with client's brand guidelines.• Designed slides for one of the decks and expanded my role to support other designers in maintaining brand consistency across all presentations.• Took on assistant producer responsibilities, ensuring that all visual content effectively communicated the contextual information within the presentation scripts provided by the client.• Implemented a traffic light system to streamline workflow, enabling the team to track the progress of slides, from client-provided content to final reviews by lead designers and the CEO.• Successfully delivered polished, client-facing presentations, contributing to the overall success of a high-profile project for a global tech leader.

Newcastle, New South Wales, Australia

Self-employed Graphic Designer of Den of Foxes, responsible for liaising and managing clients and overseeing all design projects, from conception to delivery. Developed and managed Branding & Visual Identity Design, Advertising & Marketing Design and Packaging Design Projects for clients in the Hospitality, Entertainment and Travel Industries.• Developing creative design solutions for online and print usage for client advertising and in-house sale collateral briefs from conception to production, ranging from: brand identity, EDMs, digital animations, illustrations, marketing and events, website and social media assets.• Maintain collaborative relationships and regularly consult with clients and their marketing team members to understand requirements, interpret the concepts to be communicated, and to determine strategies to deliver the optimal design solutions.• Managing print suppliers, web developers, photographers, and videographers for projects as required.• Ensures all graphic production is prepared for print production and web launch in accordance to brand guidelines and visual identities of clients.

Rosebery, New South Wales, Australia

Responsible for producing bespoke print and digital collateral for marketing campaigns, proposals, development documents and other internal and external communications• Inspired creative development of new brand element executions, for new brand roll out across a variety of brand touch points for internal and external use.• Work in conjunction with a wide variety of teams and stakeholders in the Marketing, Properties, Finance, Sustainability, Legal and Analytics teams to design new POS materials and provide creative assets for Goodman brand, their partnerships and subsidiary brands – Brands included Goodman Group Properties, Axis Alexandria, Moorabbin Airport, Southend Lane, Rosebery Engine Yards, Goodman Foundation, Homemaker Alexandria Messy Makers and more.• Lead implementation and development of new branded Articulate courses for internal education use in training new and existing staff members across the global organisation.• Educated internal team on emerging design and AI tools to improve overall team workflow efficiencies. Example tools include Adobe Firefly and Generative AI, Adobe XD, Astute Graphics Illustrator plugins and more. • Joined team during pivotal corporate rebranding, revamping brand touch points across digital, web, print and large format signage across the wider organisation.

Sydney, New South Wales, Australia

Sydney, New South Wales, Australia

Newcastle, New South Wales, Australia

Client / contractor relationship between Decante This and Den of Foxes. Sole contracted designer working along the internal team on print and social media advertising campaigns for Albert Bichot, Champagne Vadin-Plateau and Maddam Beers.• Launched an Australian rebrand and marketing strategy for Champagne Vadin-Plateau‘s latest award-winning special release ‘Origine’, that contributed to their 82% ROI and achieved a 95/100 Gold rating from the November 2020 National Liquor News Wine Tasting Competition.• Developed sales and advertising collateral that assisted in developing an ongoing trade deal with Harper’s Bazaar, the Art Gallery of NSW and the Royal Hospital for Women during the ‘Bazaar in Bloom’ Charity Event 2019.• Regularly revise, edit and design Pitch Decks that garner the attention of potential clients and partners for Decante This programs and partnerships.• Lead in the art direction of Decante This merchandise, as well as guiding the artwork development of advertising collateral for French suppliers Champagne Vadin-Plateau, Albert-Bichot and Maddam Beers.

Sydney, New South Wales, Australia

Freelance designer for the Travelzoo Australia office, working alongside the Marketing team to develop a range of sales and marketing collateral for B2B and B2C campaigns.• Identified issues in previous Travelzoo brand guidelines and initiated a global rebranding for Travelzoo after developing new sales collateral for Travelzoo Australia. • Developed a range of internal Sales Collateral that drove incremental sales of $3 Million for Travelzoo.• Part of the team that drove a 60% increase in site traffic and 9,000+ new app users after developing the artwork for the ‘Where To Next’ campaign created for the 2018 Vivid Sydney Lights Festival.• Was responsible for all graphic design, including presentation slides, advertising and promotional material, brochures, flyers, web banners

Kogarah, New South Wales, Australia

Design- Communicating with customers in a professional and timely manner- Assist and support staff with creative design solutions for client briefs, ensuring all graphic production addresses the needs of customers- Developing long-standing customer relationshipsDigital Printing: - Finishing; including guillotining, laminating, and folding.- Pre-press, scanning, desktop publishing, pre-flighting and imposing files- Managing the print work flow.- Managing digital press toners and consumables- Managing stock levels

A chain of family-run restaurants with different themes and names, such as The Exchange Restaurant & Bar, Abc Restaurant and Bar, and Benjamin & DaughtersResponsibilities:- Prepares work to be accomplished by gathering information and materials.- Conceptualise and design all print media to deadline, such as post cards, flyers, business cards, menu layouts, banners and other material- Conceptualise and design digital assets for the website, social channels and EDMs- Create content and managed social media platforms on Instagram and Facebook- Photograph action shots during opening hours, and edit these for use in marketing material- Ensured operation of equipment by completing preventive maintenance requirements; following manufacturer's instructions; troubleshooting malfunctions; calling for repairs; maintaining equipment inventories; evaluating new equipment.

Graduate Diploma In Design, Graphic Design

Bachelor Of Fine Arts - Bfa, Fine And Studio Arts

Activities and Societies: University of Newcastle Watt Space Gallery Volunteer Work Volunteer and Exhibiting Work at Four Point Gallery.