Joel Katzberg Email & Phone Number

Toronto, On, Ca

Toronto, Ontario / Miami, Florida / Europe Coming Soon...

• Led global sales initiatives for CTMS Travel Group, driving revenue growth and expanding service offerings.• Developed strategic partnerships in the corporate travel, VIP concierge, private jet brokerage, and freight forwarding sectors.• Implemented innovative sales strategies to elevate CTMS as a leading full-service travel partner.

Toronto, Ontario, Canada

• Founded the community-based organization dedicated to educating diverse communities on the atrocities of the Holocaust, through story telling by Grandchildren (3Gs) of Holocaust survivors

Toronto, Ontario, Canada

-Lead the creation of business development strategy to establish a consistent pipeline of new buyers, and leading enhancements in customer loyalty of existing portfolio-Plan, manage and prioritize sales strategy and activity using high level of discipline and organizational ability-Lead contract reviews, closing sale activities and final sign off of all large business-Negotiate finance and leasing details within proposals.-Lead sales team of 10+ in the planning, preparation and delivery of customer presentations-Collaboration with cross-functional key stakeholders on business processes, efficiency gains and overall structure of client lifecycle-Hire, develop, coach and challenge sales team and develop performance standards (KPIs)-Solicit and engage with existing clients for customer feedback (CSAT)

Canada

• Define and implement the national onboarding and implementation strategy for mid-market and enterprise B2B clients, supporting over $450 million in annual sales across Canada• Direct a 15+-member team of Onboarding Success Managers in their daily activities supporting a wide range of business clientele (all verticals)• Guide the seamless and accurate onboarding of over 2,000 new clients each year within expected timelines (first 3 months)• Accountable for the team hiring, orientation, talent development, and performance evaluation and management• Report directly to President of Corporate Brands and offer expertise to inform strategic planning and direction, growth strategies and KPIs.• Facilitate the onboarding of the largest accounts ($1m+) personally, including the customization and integration of the client software and internal client T&E programs.• Drive the development and execution of up to 50 concurrent projects in collaboration with cross-functional teams• Build and nurture relationships with the top 20 clients to uncover requirements and address issues or concerns• Support the annual forecasting and budgeting processes and outline incentive programs to surpass sales targets • Design and track various key performance indicators (KPIs) for customer satisfaction, revenues, and retention • Partner with counterparts from 9 different countries to launch strategic initiatives and optimize core functions• Adjust staffing levels according to consumer demand/sales growth, and generate succession plans to maintain future marginsKey Achievements:✔ Produced the formal processes and blueprints for onboarding the new software for the Canadian market. Completed the project in only 12 weeks while the same undertaking took over a year for the US team✔ Enriched the management and analysis of customer data for multiple internal platforms including SalesForce, PowerBI, by researching and procuring new tools to enhance key features and functionalities

Toronto, Ontario, Canada

• Oversaw 5 regional leaders, and over 40 indirect reports, producing sales volumes over $400M, in all aspects of the Canadian business, including sales growth, customer experience, communications, human resources, and financial analysis.• Spearheaded the deployment, integration, and documentation of all sales systems and procedures across the business• Facilitated the planning and forecasting of the annual budget in alignment with strategic business plans and growth forecasts.• Devised and delivered sales training programs to educate team members on product knowledge, appropriate sales techniques, and how to conduct persona-based/consultative selling.• Sat on executive team with senior leaders from other departments to review performance and brainstorm improvements and opportunities for growth. • Supported the Account Managers with sales pitches for prospective clients worth over $1 million as a subject matter expert, and executive sign off on any partnership agreements• Conducted monthly financial analysis of the Canadian operations to ascertain KPIs and objectives were exceeded.Key Achievements:✔ Grew the sales results by over 20% year-over-year ($250M 2015 - $450M 2019) by sourcing new sales enablement tools, raising brand awareness, and contributing to the introduction of Sales Development Representatives to uncover and secure qualified leads ✔ Sustained a 2% client attrition rate throughout tenure as the Sales leader, by instituting a customer-focused approach to enrich the full cycle customer journeys and maximize account retention levels✔ Increased customer satisfaction and employee morale by founding and scaling the after-hour support team in Australia that strengthened the quality and consistency of the 24/7 experience by leveraging the different time zones for Canadian clients.

Boston, Ma & Toronto, On

• Managed 6 Account Managers in the Toronto and Boston offices responsible for over $10 million in annual sales • Deployed recruitment campaigns, screened potential candidates, and organized onboarding and orientation for all B2B mid-market clients.• Coached and mentored team members to ensure knowledge base is current with industry trends and innovations • Conceived incentive programs (KPIs) that inspired team members to consistently go above and beyond sales expectations Key Achievements:✔ Established a presence in the northeast US market by building a 10-member team, defining formal processes, and opening the first office in Boston that was the only location in company history to become profitable in first year✔ Exceeded annual sales targets by up to 30% and realized a perfect client satisfaction rating by promoting a value-added sales model and creating a standardized client onboarding program to dramatically reduce account churn

Usa, Europe

- Designed and led active adventure tours throughout the SouthWestern United States and Western Europe.- Responsible for safety and security of 20-30 teens, while engaging group to participate in daily activities, active tours, educational and historical learnings and cultural normes in each location- Supported all escalations from families to ensure safety, security and participation in all activities.

Ba Honors, Pyschology, Communication

Marketing Mini Mba