Joel Lockwood

Joel Lockwood Email and Phone Number

President, Sycle, LLC. @ Sycle
Joel Lockwood's Location
Whitefish, Montana, United States, United States
Joel Lockwood's Contact Details

Joel Lockwood personal email

n/a
About Joel Lockwood

Joel is a seasoned executive with over 30 years of leadership experience in the Technology sector, guiding teams across functional areas focused on delivering products and services to customers. His management experience includes enterprise, start-ups and agency organizations, working with F500 customers as well as small businesses. He is adept at leveraging experience to guide strategic decision-making.He has held executive positions at large corporations such as Computer Associates, Sun Microsystems, Netscape and America Online, as well as successful start-up companies. He spent ten years as Partner and President of Ozone Online, a digital marketing agency focused on helping clients initiate and optimize their online marketing campaigns and websites. When Ozone was acquired by Teradata in 2014, Joel became their Vice President of Marketing and Business Operations. He then moved to Agency Services, at Teradata Interactive. Teradata Marketing Applications later became Mapp Digital in 2016, where he was VP of Digital Marketing Services for the America’s. Joel joined Sycle in 2019 as VP of Marketing and Communications, and moved into the President role in 2022.

Joel Lockwood's Current Company Details
Sycle

Sycle

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President, Sycle, LLC.
Joel Lockwood Work Experience Details
  • Sycle
    President
    Sycle Feb 2022 - Present
    Lone Tree, Colorado, Us
    Leader of Sycle, the leading practice management solution provider in hearing healthcare. Sycle’s mission is to facilitate the delivery of better hearing to the world. It started as an idea to help audiologists better connect with their patients; today, Sycle has evolved into the audiology industry’s number one practice management software. Over 20,000 hearing care professionals depend on Sycle to run their businesses.Sycle develops software and integrations that eliminate tedious tasks and streamline workflows in clinics, allowing Sycle customers more time with their patients, ultimately helping them treat more people suffering from hearing loss.
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  • Sycle
    Vice President Of Marketing And Communications
    Sycle Nov 2019 - Jan 2022
    Lone Tree, Colorado, Us
    Executive leader of the Sycle Marketing Organization responsible for strategy development and tactical execution. Responsibilities include Sycle branding and creative, lead generation and nurturing, media and advertising, trade shows, website development, webinars, email marketing, partner marketing, budget management, and the Thought Leadership series. Part of the Sycle executive team guiding overall corporate strategy and direction.
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  • Garage Days Consulting
    Founder
    Garage Days Consulting Nov 2017 - Oct 2019
    Owner of digital marketing agency that drove transformative results for clients from actionable insights. Developed integrated digital strategies as well as highly targeted and impactful digital campaigns that successfully promoted audience engagement.
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  • Mapp Digital
    Vice President Of Digital Marketing Services
    Mapp Digital Feb 2016 - Oct 2017
    London, Gb
    As Vice President of Digital Marketing Services, Americas, for Mapp Digital (formerly Teradata Marketing Applications), managed the Strategy, Creative, Engineering, Analysis and Account Management teams for the America's that delivered a variety of marketing services to our clients. Also responsible for the operational aspects of the business, such as pricing, proposal development, contracts, forecasting, and business metrics reporting and analysis. Mapp delivers data-driven marketing software and services to Fortune 500 companies and leading consumer brands, including Amgen, Autodesk, Ace Hardware, Rhapsody, Qantas, Cigna, and others.
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  • Teradata
    Vice President Of Marketing & Business Operations
    Teradata May 2014 - Jan 2016
    San Diego, California, Us
    As Vice President of Marketing and Business Operations for Teradata Interactive,responsible for the operational aspects of the Digital Marketing Center software and agency services business, such as pricing, proposal development, contracts, forecasting, and business metrics reporting and analysis.
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  • Ozone Online
    Partner And President
    Ozone Online 2004 - May 2014
    Responsible for interactive advertising agency business development, client management, and marketing plan development.o Helped clients develop marketing strategies and tactical execution plans.o Delivered high performing online marketing campaigns and lead nurturing/scoring programs based on years of hands-on experience.o Managed the application of a direct marketing methodology to creative development, testing, analysis and campaign optimization.o Worked with clients to tie their advertising and marketing programs together to meet overall project objectives.Our clients won numerous awards based on our work with them, including the Medical Marketing and Media Award with Medtronic for Best Use of Direct Marketing to Healthcare Professionals and the APEX Award with Brocade for Excellence in Multi-channel Campaign Management.
  • Yahoo! Inc.
    Consultant - Strategic Marketing
    Yahoo! Inc. 2004 - 2006
    Sunnyvale, Ca, Us
    Worked with the internal marketing team focused on developing test plans and best practices for online marketing vehicles, such as banners, landing pages, emails, etc. Ran testing campaigns around button tests, online demos, and more. Additionally, managed numerous marketing campaigns, including the Yahoo! Verizon launch, Yahoo! Photos promotions, and the Webcast for the Eric Clapton Crossroads Guitar Festival and the Austin City Limits Music Festival.
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  • Aol
    Director Of Aol For Small Business
    Aol Jan 2002 - Apr 2004
    New York, Ny, Us
    Responsible for all marketing activities for AOL for Small Business, the version of AOL targeted at small business owners and entrepreneurs.o Managed the successful launch of AOL for Small Business in the Fall of 2002, generating major PR coverage. o Developed the strategic marketing plan for driving conversion of existing AOL members and acquisition of new members for AOL for Small Business. o Managed ongoing tactical execution of all messaging/positioning, marketing communications, online carriage, direct marketing, alternative media, telemarketing and promotions programs.o Drove product adoption in retail, OEM and broadband channels.o Managed ongoing customer research.o Created Advisory Council of key industry influencers.o Managed all co-op marketing activities with partners, including American Express and Network Solutions.o Defined business case and managed technology solution for targeting advertising to small businesses on AOL.o Developed cross-functional marketing team focused on meeting overall subscription targets.
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  • Netscape Communications
    Director Of Marketing
    Netscape Communications Jun 2000 - Dec 2001
    Responsible for all marketing activities for Netscape Netbusiness, the small business portal for Netscape, AOL, and CompuServe.o Successfully launched Netbusiness and implemented lead generation programs. o Developed and executed all marketing communications programs, including online, print, and broadcast.o Created comprehensive retention programs, including a monthly online magazine and hot deals newsletter.o Created a data mining campaign for up-selling/cross-selling premium and partner services.o Managed ongoing research projects to gauge customer satisfaction, improve marketing messages.o Worked in-depth with partners on promotions, including FedEx, Kinko’s, American Airlines, and Office Depot.o Developed and managed online and in-store promotions to raise awareness and drive acquisition.
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Joel Lockwood Skills

Lead Generation Online Advertising Online Marketing Sem Analytics Mobile Marketing Social Media Marketing Marketing Strategy Email Marketing Marketing Product Management Start Ups Product Marketing Web Marketing Direct Marketing Crm Business Development Digital Marketing Strategic Partnerships Marketing Communications Advertising Marketing Automation Multi Channel Marketing Creative Direction Integrated Marketing Digital Media Cross Functional Team Leadership

Joel Lockwood Education Details

  • Penn State University
    Penn State University
    Marketing
  • Coleman College
    Coleman College
    Information Science
  • Gia (Gemological Institute Of America)
    Gia (Gemological Institute Of America)
    Graduate Gemologist

Frequently Asked Questions about Joel Lockwood

What company does Joel Lockwood work for?

Joel Lockwood works for Sycle

What is Joel Lockwood's role at the current company?

Joel Lockwood's current role is President, Sycle, LLC..

What is Joel Lockwood's email address?

Joel Lockwood's email address is jo****@****ata.com

What schools did Joel Lockwood attend?

Joel Lockwood attended Penn State University, Coleman College, Gia (Gemological Institute Of America).

What skills is Joel Lockwood known for?

Joel Lockwood has skills like Lead Generation, Online Advertising, Online Marketing, Sem, Analytics, Mobile Marketing, Social Media Marketing, Marketing Strategy, Email Marketing, Marketing, Product Management, Start Ups.

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