I am passionate about building, leading and advising mission-driven companies and organizations in impact technology and solutions including climate and energy, sustainability, social impact, and education. I have a proven track record of mentoring, developing and enabling strong teams and partnerships for growth, business success, and impact. I thrive on creating and delivering innovative strategies for business planning, product strategy and marketing, growth, go-to-market, products and programs, partnerships, customer success, and community engagement.
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Head Of GtmParenteUnited States
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Founder And PrincipalImpactech Advisory May 2023 - PresentStrategic advisory and fractional executive services for mission-driven companies and organizations in climate and the energy transition, sustainability, social impact, and education. Focus areas include business planning and strategy, growth and go-to-market, product/program strategy and marketing, partnerships, customer and community engagement and success. -
Strategic Business AdvisorCrux 2024 - PresentCrux is the sustainable finance technology company changing the way clean energy anddecarbonization projects are financed in the U.S., starting with transferable tax credits.Develop and support market engagement, strategic partnerships, and ecosystem growth. -
AdvisorEnergy Policy Design Institute Apr 2024 - PresentEPDI accelerates effective policy change for a resilient, equitable clean energy system by providing design-thinking based tools and training to energy policy staff at state agencies.Support partnerships, community engagement, and business development. -
Expert-In-ResidenceRippleworks 2023 - PresentMentor and support Rippleworks' ventures through project advisory including business planning, go-to-market and growth, product strategy, partner strategies, and customer/community engagement. -
AdvisorKids Collab Feb 2024 - PresentKids Collab's vision is a world where every child thrives in a joyful and healthy lifestyle, embracing physical activity and well-being. Advisor for business planning and operations, growth strategies, and partnerships and member of the Advisory Committee. -
Executive Vice President And CboBenetech 2022 - May 2023San Francisco Bay AreaDirected business strategy and planning, product marketing, growth, strategic partnerships, programs, and customer/community engagement for SaaS social impact solutions. Developed and directed program, product and partner strategy across industry, tech, research, policy, government, and communities with over 3x growth. Spearheaded business development, partnerships and strategic account/partner management. Secured and supported 50M+ of new and repeat revenue and funding. Investor and strategic business relationship examples include GM, Google, KLA, Okta, Schmidt Futures, and multi-year federal contracts. -
Vice President, Product Marketing And PartnershipsBenetech 2017 - Dec 2021San Francisco Bay AreaCreated, directed and scaled integrated, data-driven, GTM, product marketing, customer engagement and outreach, and partnerships team. Executive leader for product marketing, go-to-market, partnerships, content, customer/partner acquisition and success, with over 5x engagement growth and 3x utilization growth for SaaS digital products and services. Established, managed and supported strategic partnerships including Fidelity, Cisco, Kaiser Permanente, Verizon, Macmillan, and global private label partners. Launched and managed product GTM including new ML/AI applications. Developed and launched new branding, vision strategy, and thought leadership including integrated story telling and national/global campaigns. -
Vice President, Product Marketing And Customer EngagementNexant Jan 2014 - 2016San Francisco Bay AreaDirected global product strategy and marketing, partnerships, go-to-market, and customer engagement/success, driving over 7x growth for AI-enabled clean energy, energy efficiency, distributed energy, grid service, and water SaaS and data solutions impacting 600+ utility programs and 60+ million utility customers. Developed and directed customer and partner engagement, enabling energy efficiency, demand side management (DSM), distributed energy (DER) planning, demand response (DR), and water programs for 75+ utilities (co-ops, munis, IOUs). Examples include PacifiCorp, ComEd, Southern Company, Puget Sound, National Grid, SDG&E, Nicor, LES, KCP&L and IESO. -
Director, Product MarketingNexant 2011 - Jan 2014San Francisco Bay AreaCreated and managed centralized go-to-market, product marketing, partner management, and sales enablement team with 8x increase in pipeline for energy efficiency/energy transition software and services. Directed SaaS product strategy and iEnergy product launches with direct sales engagement at 40+ utilities in the US and Canada.Managed strategic accounts and relationships for on-boarding, co-marketing and customer success. Generated and managed market awareness and thought leadership including PR, analysts and industry associations. -
Vice President, Global And Product MarketingHara 2009 - 2011San Francisco Bay AreaSpearheaded worldwide product marketing, demand generation, partnerships, product management and customer success for energy and sustainability B2B SaaS platform start up. Drove 5x growth to more than 50 enterprises. Directed customer and partner engagement, acquisition and success including Apple, Coca-Cola, Safeway, Intuit, U.S. Bank, Hasbro, News Corporation, PwC, and HP and municipalities/utilities including Philadelphia, Las Vegas, and Abu Dhabi.
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Director, Product Marketing And Business DevelopmentApx, Inc 2007 - 2009San Francisco Bay AreaDirected integrated product marketing, go-to-market and business development for energy and environmental atttribute (EAC) platforms and market infrastructure, driving 9x pipeline growth. Developed and managed strategic campaigns, accounts and key partnerships with market participants including project developers, utilities, retailers, financial institutions and corporations across carbon markets and renewable energy (REC) systems.Managed product marketing for power scheduling and settlement services for CAISO and ERCOT markets. -
Director, Product And MarketingNetwork Chemistry (Acquired By Aruba Networks) 2005 - 2007San Francisco Bay AreaDirected global marketing and product requirements/strategy, partner strategy, and customer success for wireless network solutions to targeted enterprise verticals and channels with 2x revenue growth enabling sale to Aruba Networks. Owned all product launches and field/channel sales support including market and competitive analysis, RFPs, demos, tools and programs, driving 6x increase in qualified leads.Developed and launched thought leadership, PR and analyst relationships resulting in the highest Gartner rating, Red Herring 100 and establishment of first global index for wireless security
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Sr. Product And Marketing ManagerNuance Communications 2001 - 2005San Francisco Bay AreaDirected product management, GTM strategy, and presales for B2B enterprise speech recognition software applications and services leading to applications revenue growth from zero to more than $10 million. Established product requirements, pricing, sales tools, and positioning. Launched industry’s first large-scale, natural language processing (NLP AI) application with major utility, telco and financial services customers including Wells Fargo, Sprint, Bell Canada, Charles Schwab, and All State. -
Product Marketing Manager And Partner/Channel ManagerConcentric Network (Acquired, Xo Communications) 1999 - 2001San Jose, CaDirected data center and cloud/hosting product requirements, pricing, market positioning and all sales tools contributing to overall revenue growth of 3x for that division, enabling $3 billion acquisition. Developed and led partner channel team and relationships with strategic vendor and reseller partners including Microsoft, Sun, Cisco, and Intel with partner base expansion of over 30 percent year over year.
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Business Development And Programs ManagerUs Environmental Training Institute (Acquired, Concurrent Technologies) 1994 - 1998Washington D.C. Metro AreaDesigned and executed global sustainability and environmental tech partnership alliances and programs covering water and energy management, emissions, and sustainable cities. Managed public-private partnerships involving 100+ companies and organizations serving as a catalyst for over $150M in technology investment.Launched and managed business relationships with industry partners including Nike, GAP, Disney, AES, BSR, CH2M HILL, ERM, CDM Smith, Black & Veatch, Southern California Edison. Developed and managed relationships and contracts with government agencies and multilateral organizations including US DOE, US EPA, US DOC, USAID, UNDP, Asian Development Bank and World Bank.
Joel Riciputi Education Details
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International Affairs And Business (Asian Studies) -
International Studies
Frequently Asked Questions about Joel Riciputi
What company does Joel Riciputi work for?
Joel Riciputi works for Parente
What is Joel Riciputi's role at the current company?
Joel Riciputi's current role is Head of GTM.
What schools did Joel Riciputi attend?
Joel Riciputi attended The George Washington University, American University, University Of International Business And Economics.
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