Responsible for setting UX/UI standards across Product Team and Web Development Team.Conduct monthly critique sessions, that has elevated our standard of design, implementing accessible, mobile-first methodologies.Create process flows, wireframes and visual design mock-ups that effectively conceptualised and communicated detailed interaction behaviours.Liaise with Head of Product to ensure design solutions align with business objectives but still focus on user experience. Active involvement in shaping the strategic vision of clients and actively contributing to the practical implementation of solutions that enhance the user experience, ensuring that the solutions effectively address user problems.Identify usability issues within our team & work with management on solutions and implementation processes.Competitive research looking what others are doing in this industry, user feedback and sessions iterating on designs.A FEW HIGHLIGHTSDesigned a Product UI for client portal. The process included user journey, wireframes, prototyping, A/B testing, consumer analytics and continuous iteration.Crafted an email campaign UI to be incorporated in Dieselmatic’s user portal. The design brief stressed useability for the less tech savvy user. This was achieved by prepopulating logo, brand colours and limited options, making it more user friendly than mailchimp.Reduced our onboarding time (initial correspondence to website launch) from 6 weeks to 28 days. Achieved by creating a templated base design with links, animations and CMS fields prebuilt. Created a large image library, icon library and logo library for team to easily access and insert into design. Create an Intake questionnaire to help mitigate design changes from the customer. A/B testing was implemented using a number of questionnaires. More successful one was implemented into our onboarding process. This is an organic document and continues to be iterated and improved to this day.

Collaborate with internal and external stakeholders leveraging collective expertise and perspectives to solve complex design challenges and enhance web interactions for: B2B, education, healthcare, and private sector companies.Produced, managed, designed and executed successful customer campaigns that rendered repeat customers and customers signing on to monthly and yearly plans.Drive growth & engagement through high quality design conceptualisation and storytelling.SEO Optimisation to produce maximum traffic and hits of web content.Collaborate with stakeholders to translate our goals into unique experiences.Generate ideas and deliver user-experience design solutions that ensure a high quality of experience, consistency, and usability across multiple digital platforms and devices.A FEW HIGHLIGHTSAdded Figma and XD into our design process to achieve usable working prototype for websites and apps. This allowed the customer to gain a clearer understanding of user flows and interactions. Helping bridge the communication gap between our company and our client, resulting in less iterations and increased client confidence.Redesigned the information architecture of a high school website to simplify navigation, grouping products logically, and improving the overall site structure. Created user personas to guide decision-making throughout the design process. The school observed a boost in overall user engagement and an increase in successful transactions.

- Concept, create and implement across a wide range of print and online assets.- Work collaboratively with an internal team and external suppliers to deliver best practice user experience.- Maintain the highest quality standards of design and communication across all media.- Produce targeted, high-quality and high-impact design work across a variety mediums (Digital, Print, Photographic)- Design work in accordance with strict brand style guidelines.- Effectively interpret design briefs and develop innovative ideas and concepts based on customer needs.-Work closely with client and marketing teams throughout the design process to ensure best possible outcomes-Supporting broader Marketing campaigns, projects, plans and strategy

- Support Digital content management, web development and email marketing processes- Produce and implement trending and featured digital content- Apply best-in-class creative media practices across digital platforms (web, social and digital display)- Gather valuable intel into current online marketing trends

-Conceptualise, design and develop suave digital experiences from web and mobile to more advanced UI- Design in accordance with the product roadmap and strong brand guidelines of BMW Group- Build strong relationships with internal teams and stakeholders- Contribute to the innovation of systems, processes and the overall feel of BMW

Graphic design of sports apparel.

Specialise in Domestic, Commercial, Industrial Electrical and Air Conditioning services. During my time at Voltfix I have expanded my electrical knowledge to include a Certificate II in Split Air Conditioning and Heat Pump Systems.

During my time at Yellow Goat I developed my vector and 3D illustration skills using Rhino 3D. I collaborated with fellow colleagues to create unique designs solutions for installation art, to compliment interior design and architecture of a space. I also spent time in the manufacturing workshop constructing designs and concept models. I analysed new materials and their properties to further develop my understanding and add depth to my designs.

• Performed general electromechanical repairs on client systems and equipment, ensuring adherence to code requirements.• Developed expertise in communication systems cabling, circuitry and wiring through various projects such as $30 million mansion in Whistler (Canada)• Cultivated excellent relationships with clients, resulting in a strong base of referral business.