Joë Layno

Joë Layno Email and Phone Number

General Manager at Aspire Climbing @ Aspire Climbing
Milton, Ontario
Joë Layno's Location
Canada, Canada
Joë Layno's Contact Details

Joë Layno work email

Joë Layno personal email

Joë Layno phone numbers

About Joë Layno

Joë is a well-known and valuable player in the rock climbing community. He is an experienced rock climber who has trained and influenced some of the best route setters and climbers in the Canadian industry today. With more than 20 years of experience in the industry, Joë has been at the forefront of the growth and development of many indoor climbing facilities in Ontario and comes to Aspire more than ready to inspire, lead, coach and build a great team and facility. He has high moral values and a strong work ethic that push him to seek new and creative solutions for improvement and growth in all he aspires to. He is a skilled route setter, an experienced manager, a killer graphic designer and so much more. One of his gifts is his ability to inspire and bring out the best in others. He has a keen eye for detail and a passion for exceptional customer service. Joë looks forward to leading Aspire Climbing into the future of the industry and to helping others aspire to achieve their goals.

Joë Layno's Current Company Details
Aspire Climbing

Aspire Climbing

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General Manager at Aspire Climbing
Milton, Ontario
Employees:
20
Joë Layno Work Experience Details
  • Aspire Climbing
    Co-Owner
    Aspire Climbing Jan 2016 - Present
    Milton, On
    RESPONSIBILITIES• Business start-up planning and strategy• HR & operations• Traditional and digital marketing strategy, management and activaton • Print/web graphic design• Website development, design and content management• Web & social media strategy, management and activation• Program planning and rollout strategy• Team lead and talent development• Financial & KPI tracking PROFICIENCIESRock Gym Pro, Wix &Weebly website development, Google Analytics, Google Adwords, MailChimp, Photoshop, InDesign, Illustrator
  • Outdoorsmart!™ Inc.
    Brand Manager
    Outdoorsmart!™ Inc. Jan 2015 - May 2015
    Peterborough, On
    RESPONSIBILITIES• Brand & marketing team management • Drive brand success through implementation of Growth Hacker Marketing tactics• SEM & SEO priority to increase conversion rates • Optimization of email marketing and win-back campaigns through A/B testing• Lead brand & product launch efforts• Marketing finance • Talent development ACHIEVEMENTS• Consistent success tracking against key performance indicators• Optimized project work-flows between marketing and creative departments• Implemented Growth Hacker Marketing principles across all business unitsPROFICIENCIESGoogle Analytics, Google Adwords, Mail Chimp, Constant Contact, Wordpress, Photoshop, InDesign, Illustrator
  • Climber'S Rock
    General Manager
    Climber'S Rock Oct 2013 - Oct 2014
    RESPONSIBILITIES• HR & operations• Marketing management• Print/web graphic design• Web & social media strategy• Team lead for program development• Talent development• Financial & KPI tracking ACHIEVEMENTS• Achieved fiscal revenue targets• Restructured operational procedures for future growth sustainability• Implemented HR standards to increase staff efficiencies and review against KPI’s• Achieved youth program growth of +62% over previous year• Maintained top position SERP & 4.8/5 review ratings with GooglePROFICIENCIESRock Gym Pro, Google Apps, Photoshop, InDesign, Illustrator
  • Shimano Canada Ltd.
    Marketing And Graphic Design
    Shimano Canada Ltd. Feb 2003 - Sep 2014
    Peterborough, On
    RESPONSIBILITIES• National marketing strategy in alignment with US & Global Marketing Teams• Sports marketing & sponsorship negotiations and contracts• Project management and lead for live event marketing initiatives• Print/web graphic design for North America – bilingual designs for Canada• Media relations & PR• Digital asset management for North AmericaACHIEVEMENTS• Canadian coordinator for Global Marketing Team• Lead development of catalogues, printed & digital assets for North America – essential to pre-season/in-season sales success• Winner of 6 industry trade show awardsPROFICIENCIESJDE AS400, MS Office Apps, Photoshop, InDesign, Illustrator
  • Shimano Canada Ltd
    Customer Service Manager
    Shimano Canada Ltd May 2001 - Jan 2003
    Peterborough, On
    RESPONSIBILITIES• CRM Specialist• Technical support & quality assurance• Inside sales• Technical Support Manager for Shimano Multi-Service events• Lead instruction of nation-wide technical workshops• Product presentations at national dealer eventsACHIEVEMENTS• Built a world-class technical support team• Technical support team leader for MTB World Cup events • Lead event manager at World Road Cycling Championships (2003)• Developed industry leading technical seminars and dealer clinicsPROFICIENCIESJDE AS400, MS Office Apps, Photoshop

Joë Layno Skills

Marketing Advertising Social Media Social Media Marketing Digital Marketing Seo Sem Online Marketing Print Advertising Problem Solving Process Improvement Graphic Design Print Production Retail Sales Sales

Joë Layno Education Details

Frequently Asked Questions about Joë Layno

What company does Joë Layno work for?

Joë Layno works for Aspire Climbing

What is Joë Layno's role at the current company?

Joë Layno's current role is General Manager at Aspire Climbing.

What is Joë Layno's email address?

Joë Layno's email address is jo****@****ail.com

What is Joë Layno's direct phone number?

Joë Layno's direct phone number is +190569*****

What schools did Joë Layno attend?

Joë Layno attended Ocad University.

What are some of Joë Layno's interests?

Joë Layno has interest in Rock Climbing, Travelling, Art, Cycling, Photography, Camping, Running, Swimming, Paddling.

What skills is Joë Layno known for?

Joë Layno has skills like Marketing, Advertising, Social Media, Social Media Marketing, Digital Marketing, Seo, Sem, Online Marketing, Print Advertising, Problem Solving, Process Improvement, Graphic Design.

Who are Joë Layno's colleagues?

Joë Layno's colleagues are Davis Braithwaite, Ezra Evans, Nick Watson, Nick Watson.

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