Joel Crampton Email and Phone Number
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As a Growth-Focused Marketing Leader, I bring over 15 years of experience in scaling marketing activities and leading high-performing teams to achieve measurable results. My expertise lies in developing and executing impactful strategic initiatives, enhancing brand awareness, and implementing cutting-edge marketing technologies to accelerate revenue growth and drive lead generation. Throughout my career, I have consistently advanced organizations by transforming marketing departments, fostering collaboration, and delivering innovative campaigns that generate substantial business growth and lasting brand impact. I thrive on helping companies reach their next level of success through strategic vision and dynamic leadership. Key Achievements Include: ✅ Transformed the marketing department, identifying areas of improvement, hiring and training a high-performing team, implementing effective marketing software, and designing and launching impactful marketing campaigns to deliver 25% of new business by the end of tenure✅ Championed hyper-growth efforts, crafting omnichannel marketing campaigns to increase lead volume by 200%+ and drive $15M in additional top-line revenue✅ Increased customer lifetime value by an impressive $12M through implementing Salesforce Marketing Cloud and developing an efficient customer journey communication plan✅ Drove client outreach and national brand awareness campaigns, realizing $250M in additional assets under management✅ Delivered remarkable 500% increase in click-throughs and 300% increase in the open rate through the strategic implementation of email campaigns✅ Expertly managed 6-figure Google AdWords campaigns, achieving an exceptional 2.5X ROI through strategic targeting and optimizationIf you are in need of a marketing leader to transform your business, drive revenue growth, and scale your marketing operations, let's set up a call to discuss the value I can bring to your company!TECH STACK PROFICIENCYAdobe Creative Suite | Airtable | Asana | Canva | ChatGPT | Confluence | Copilot AI | Google Ads | Google Analytics (GA4) | GroundTruth | Hootsuite | HubSpot | Jira | LinkedIn Ads | Lucky Orange | MailChimp | Marketo | Meta Ads | Pardot | Qualtrics | SEMRush | Salesforce | Salesforce Marketing Cloud & Einstein AI | Trustpilot | WordPress
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Fractional Chief Marketing OfficerCmo/AlphaKansas City, Mo, Us
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Vice President MarketingIntrepid Direct Insurance Apr 2022 - Jun 2024Overland Park, Kansas, Us• Orchestrated a full-scale marketing transformation that strategically redefined growth, contributing 25% of new business through targeted ABM acquisition frameworks focused on high-value accounts.• Propelled exponential lead growth through omnichannel campaigns, generating a 200%+ surge in lead volume and delivering $15M in incremental revenue, cementing the brand’s competitive edge.• Built a high-performance, cohesive marketing team renowned for collaboration and synergy, producing precision-driven campaigns aligned with sales for maximum impact.• Pioneered a robust corporate website overhaul, incorporating advanced SEO and tailored user experiences that resulted in an 85% uplift in organic traffic from top-tier prospects.• Maximized customer lifetime value by $12M, crafting tailored customer journeys in Salesforce Marketing Cloud and enhancing brand loyalty and retention.• Engineered a data-centric feedback loop with Qualtrics and Trustpilot, empowering product evolution through real-time customer insights and satisfaction metrics.• Developed cutting-edge KPI dashboards that offered actionable insights, bolstering campaign ROI and enabling executives to make data-driven decisions confidently.• Directed partner marketing and channel strategies that ignited sustainable growth, strategically aligning marketing with long-term organizational objectives. -
Marketing DirectorBuffalo Funds Jan 2017 - Apr 2022Mission, Kansas, Us• Spearheaded brand-building initiatives and client outreach campaigns, securing an additional $250M in AUM by engaging and converting high-potential investors.• Elevated engagement metrics through ABM email strategies, achieving a 500% increase in click-through rates and a 300% rise in open rates.• Launched an integrated corporate website with CRM and marketing automation capabilities, spiking organic search traffic by 150%.• Established a strategic PR alliance that earned 100+ media mentions in prestigious outlets such as The Wall Street Journal, Forbes, and Barron’s, amplifying brand visibility across target markets.• Led innovative, multi-touch email campaigns reaching 15,000 independent agents and registered investment advisors (RIAs), boosting fund visibility and generating significant traction.• Excelled in partner marketing, expanding brand reach and building external alliances to further audience engagement and enhance market positioning. -
Senior Product Marketing ManagerExamfx Jun 2013 - Oct 2016Leawood, Ks, Us• Conceptualized and launched breakthrough product marketing solutions, driving 20% sales growth and delivering $3M in top-line revenue by focusing on high-value ABM client acquisition.• Directed a game-changing eCommerce platform overhaul with optimized landing pages that increased conversion rates and transformed customer engagement.• Generated an impressive $2M in new revenue through meticulously designed, high-impact ABM email campaigns that resonated with premium client segments.• Executed a seamless branding transition during a complex merger, building a cohesive brand identity with new logos, brand guidelines, and collateral that enhanced customer trust and continuity.• Launched 7 mobile applications across iOS and Android, elevating user engagement, enhancing the customer experience, and unlocking new revenue streams.• Drove the adoption of automated HubSpot campaigns integrated with Salesforce, achieving streamlined marketing efforts and superior lead scoring.• Elevated customer insights with advanced feedback loops and CSAT scoring, refining the marketing strategy to boost customer satisfaction and decision-making precision. -
Marketing ManagerCartwright Companies Sep 2010 - May 2013Grandview, Missouri, Us• Mastered high-budget Google AdWords campaigns, achieving a 2.5X ROI through sophisticated targeting, driving optimized results and elevating brand reach.• Revamped underperforming websites for 5 corporate divisions, significantly enhancing user experience, SEO performance, and overall engagement.• Engineered the launch of a pioneering global brand targeting Fortune 500 clients, fast-tracking revenue growth and solidifying market leadership.• Introduced a streamlined CRM system to improve prospect tracking, elevate conversion rates, and enhance predictive analytics for strategic planning.• Spearheaded marketing strategies across four major divisions, successfully implementing annual plans that catalyzed revenue growth.• Launched a comprehensive company intranet, significantly improving internal communication, collaboration, and engagement across the organization. -
Marketing SpecialistCb Richard Ellis Dec 2007 - Sep 2010Dallas, Tx, UsDesigned marketing materials (property brochures, offering memorandums, RFPs, and websites). Created and produced email and direct marketing campaigns for properties. Obtained real estate market data for RFPs, offering memorandums, and related materials. Managed all phases of the listing process including preparing the RFP, coordinating the due diligence process, and preparing offering materials. Conducted financial underwriting by preparing lease abstracts and rent rolls as well as conducting financial cash flow analysis. Sourced local and national databases for comparable property information. Accompanied sales associates to client meetings and conducted property tours. Responded to pricing and more complex inquiries from clients and provided information as needed. Coordinated office-sponsored Adopt-a-Highway program. Licensed real estate agent.
Joel Crampton Skills
Joel Crampton Education Details
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University Of Missouri-Kansas CityMarketing -
University Of Missouri-ColumbiaMarketing
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CimbaInternational Business
Frequently Asked Questions about Joel Crampton
What company does Joel Crampton work for?
Joel Crampton works for Cmo/alpha
What is Joel Crampton's role at the current company?
Joel Crampton's current role is Fractional Chief Marketing Officer.
What is Joel Crampton's email address?
Joel Crampton's email address is jo****@****ail.com
What is Joel Crampton's direct phone number?
Joel Crampton's direct phone number is +157386*****
What schools did Joel Crampton attend?
Joel Crampton attended University Of Missouri-Kansas City, University Of Missouri-Columbia, Cimba.
What are some of Joel Crampton's interests?
Joel Crampton has interest in Website Design, World Travel, Children, Going To The Movies, Spending Time With Family, Audiobooks, Watching Tv, Reading, Sports, Digital Photography.
What skills is Joel Crampton known for?
Joel Crampton has skills like Email Marketing, Marketing Strategy, Marketing, Direct Marketing, Online Marketing, Social Media Marketing, Strategic Planning, Public Relations, Press Releases, New Business Development, Seo, Marketing Management.
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