Joel Da Silva personal email
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Lead the way with passion.#GenerosityIsKey #ConnectingPeople #WorkHardPlayHard15-year experience in global beauty & skincare, creating vision - strategy - value. Performance and purpose-driven executive with comprehensive achievements across brand-building, product innovation, 360-strategy.My day-to-day motivations: EMPOWER teams, CREATE value, SHARE passion.
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General ManagerPuigParis, Fr -
Global Marketing DirectorPuig May 2020 - PresentHospitalet De Llobregat, Barcelona, EsLeading global brand marketing strategy for KAMA AYURVEDA - Holistic beauty & wellness brand powered by Ayurveda.
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Global Brand Marketing ManagerGroupe Nuxe Feb 2019 - May 2020Boulogne-Billancourt, Île-De-France, FrBrand/portfolio: RESULTIME anti-aging specialist skincare brandResponsibilities: mid-term marketing and communication activation plan (POS, media, PR, digital and social media), product innovation plan, long-term strategic brand plan redefining the international brand platform and business model. -
Global Brand ManagerGroupe Nuxe Aug 2017 - Jan 2019Boulogne-Billancourt, Île-De-France, FrBrand/portfolio: brand new skincare offer.Responsibilities: overall brand platform creation (brand concept, product design & portfolio, brand identity, visual content...); deployment strategy & go-to-market guidelines definition; 5y business plan draft and international roadmap. Direct team management + coordination of major internal and external key partners (finance, business).
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Marketing Group ManagerGroupe Nuxe Jul 2016 - Jul 2017Boulogne-Billancourt, Île-De-France, FrBrand/portfolio: NUXE anti-aging skincare range.Responsibilities: category strategy, 3y product and prospective innovation plan, profitability KPIs management, communication agency briefs, 360° activation plan recommendations.Main achievements:- New portfolio architecture and product innovation plan deployed in 2017-19;- Europe retail value increase 2018-2019, becoming #1 in French market in 2019 (leader in 1st aging signs and mature skin segments with new launch’s Crème Prodigieuse Boost and Nuxuriance Gold);- Retail price and value for money increase (new packaging and visual identity).
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Senior Product ManagerGroupe Nuxe Jan 2013 - Jun 2016Boulogne-Billancourt, Île-De-France, FrBrand/portfolio: NUXE 40+ and 50+ anti-aging skincare ranges.Responsibilities: product concept creation, product development coordination (laboratory, packaging, industry, scientific communication, artistic creation), 3y product portfolio plan recommendations.Main achievements: successfully relaunch of Nuxuriance range (becoming #1 franchise during 2y and rewarded with the Prix d’Excellence de la Beauté marie-claire); innovative launch of Nuxellence Detox night cream (ranked #1 sku in night cream market during 1y); successful launch of Nuxellence Eye (best sellout performance launch of the market since 7y ago).
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Product ManagerGroupe Nuxe Feb 2012 - Dec 2012Boulogne-Billancourt, Île-De-France, Fr
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Chef De ProduitsL'Oréal Sep 2010 - Aug 2011Paris, FrMarketing BU VICHY France - Segment soin visage anti-âge -
Chef De ProduitsL'Oréal Jan 2010 - Aug 2010Paris, FrMarketing - Segment capillaire compléments nutritionnels INNÉOV
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Assistant Chef De ProduitsL'Oréal Jul 2009 - Dec 2009Paris, FrMarketing VICHY. Segments soin visage hydratation et capillaire
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Ass. Chef De Produits - L'Oréal ParisL'Oréal Jul 2006 - Sep 2006Paris, Fr
Joel Da Silva Skills
Joel Da Silva Education Details
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InseecCommunication Et Stratégie Commerciale -
Institut Supérieur Européen De GestionMarketing Et Gestion
Frequently Asked Questions about Joel Da Silva
What company does Joel Da Silva work for?
Joel Da Silva works for Puig
What is Joel Da Silva's role at the current company?
Joel Da Silva's current role is General Manager.
What is Joel Da Silva's email address?
Joel Da Silva's email address is jo****@****ail.com
What schools did Joel Da Silva attend?
Joel Da Silva attended Inseec, Institut Supérieur Européen De Gestion.
What are some of Joel Da Silva's interests?
Joel Da Silva has interest in Pratique De Sport, L'automobile, Le Design, Les Nouvelles Technologies, Marketing Émotionnel Et Sensoriel.
What skills is Joel Da Silva known for?
Joel Da Silva has skills like Marketing, Gestion De La Marque, Marketing International, Management, Cosmetics, Skin Care, Marketing Management, Brand Management, Management Marketing, Articles De Luxe, Packaging, Fragrance.
Who are Joel Da Silva's colleagues?
Joel Da Silva's colleagues are Chad Spurrier, Paula Sheridan, Juan Herrera Arroyo, Anna Volzhina, Susana Pérez, Sofia Belén Di Feo Grandz, Gisele Taleires.
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