Joel Gaslin Email & Phone Number

As President and CEO of Navigate Patient Solutions, I lead a team of talented professionals who bring the Human Approach to Patient Education to ophthalmology practices. Ophthalmology practices face many challenges today, and Navigate can help surgeons and their teams improve the cataract patient experience, increase revenue, and save time.

As Principal of Joel Gaslin Consulting, LLC, I aim to help small and mid-sized healthcare businesses and surgeon practices thrive in a competitive landscape. I have a deep passion for unlocking market opportunities, optimizing sales and operations, and crafting messages that truly resonate with customers. I bring a wealth of experience to the table.It would be a privilege to help you create and execute strategies that drive your business's growth, innovation, and sustained success. Whether you want to explore or refine your market approach, enhance sales and operational efficiency, optimize your go-to-market strategy, or elevate your brand, I can guide your team toward excellence. Through Joel Gaslin Consulting, LLC, I am committed to helping your healthcare business or medical practice reach its full potential.

Finnitiv Health is a comprehensive variable access medical services platform formed by MGG Investment Group in 2022. Portfolio companies include Sightpath Medical, a leading provider of variable access ophthalmic services for cataract and refractive surgery, and United Medical Systems Inc., a national provider of premier transportable and in-house urology solutions to hospitals, surgery centers, and offices.

Bloomington, Mn, Us

My job as President & CEO was to be an example of the corporate culture, create and encourage a growth mindset, develop people, and deliver the performance results for Sightpath Medical. I am humbled by the opportunity I had to lead an amazing and talented group dedicated to serving surgeons, their staff, facilities, and patients. During my tenure, we grew revenue by 18% and EBITDA by 36%, completed three in-line acquisitions, and completed a significant operational cost restructuring initiative.

Bloomington, Mn, Us

I served as the leader of Sightpath Medical's Marketing and Selling teams.Explore unique and strategic methods to fuel the attainment of aggressive revenue and new client acquisition goals. Capitalize on the market position gained through the successful launch of a mobile femtosecond laser for cataract surgery platform to expand the Sightpath user base.Continue to derive new ways to better use Sightpath's resources and value proposition to serve clients with new services and innovative marketing ideas.

Bloomington, Mn, Us

Lead the commercial aspects of the Sightpath Medical team by effectively communicating a strategic vision and executing business plans. Collaborate with CEO, CAO, Vice President of Operations and Vice President of Finance to meet aggressive growth goals and deliver on strategic initiatives.Seek the guidance of the HR DIrector, and her staff, to continuously look for ways to develop both the members of my team and myself. Participate as a member of the senior management group at Sightpath to create a culture of accountability, curiosity and enthusiasm that will ultimately result in enterprise value growth.

Bloomington, Mn, Us

Lead US field based sales team in meeting aggressive sales growth targets by driving consistent implementation of strategic sales planning, local market development, CRM integration and efficient time management.Provide vision, direction and leadership of Mobile Femtosecond Laser (MoFe) development team.

The growth of this enterprise resulted in a successful transaction with a growing educational resource company. This private transaction closed in December 2016.Developer of Math game and activity content and software designed to help kids have fun with Math. My involvement with this business began as a passive investor, transitioned for one year of working exclusively in the business, and then directing strategy, growth and pursuing a liquidity event.Directed publication transition from print to digital. Determined interactive game content and managed physical inventory. Maintained and built a distribution network, managed a website, established a social media strategy, and staffed national conventions.Selected Achievements: Led website launch and implemented social media strategy increasing market penetration and revenue generation. Diversified business and created additional revenue streams resulting in the first year of profitability in 2010.Transitioned 17 publications from traditional printing films to individual PDFs of more than 1,000 games and activities. Reduced print costs, created mass customization opportunities, and expanded product sales to our website.Launched first iPad Math game, Tic Tac Math Universal, offered by ANY company at the National Council for Teachers of Mathematics meeting in San Diego, CA in April, 2010.Directed design team that developed two games featured in Apple’s iTunes App Store as both “New and Noteworthy” and “What’s Hot.”

Minneapolis, Minnesota, Us

Served within progressive sales leadership and strategy roles for this Ophthalmology surgical products regional distribution company driving long-term organizational growth and profitability. Led daily operations managing business development, sales/account management, and distribution. Managed compensation plan development, provided strategic vision, and ensured successful key product line relationship management for the company, individual physician practices, hospitals and ASC’s. Participated in vendor national sales meetings, strategic planning sessions, and training exercises to further product knowledge, business relationships, and provide value. Board of Directors member.Selected Achievements: Demonstrated vision, persistence, sales management skills and training abilities to lead company transition from a group of Independent Sales Representatives selling Intraocular Lens Implants to a select few physicians to a full line, direct organization that maximized sales calls to sell a broad line of products and services. Revenue grew 7.5x over 11 ½ year tenure.Collaborated with select Ophthalmic Surgeon practices to strategically plan and execute the design, construction, and implementation of Ambulatory Surgical Centers.Increased personally managed territory 205% during tenure via product knowledge, relationship building, strategic selling, and time management. This territory was assigned throughout tenure as VP/GM.Identified and engineered agreements to add six new product lines to the portfolio resulting in increased revenue and improved call efficiency for Sales Representatives. Improved customer service processes and developed standard operating procedures.

Gordonsville, Virginia, Us

Built and managed relationships with distributors and key accounts in FL, GA, NC, SC, AL and MS. Grew territory and increased revenue generation via strategic sales initiatives and aggressive market penetration strategies.

Minneapolis, Mn, Us

Manufacturer of surgical implants and microsurgical instruments. Division of Medtronic, the world's largest technology company.US MARKET MANAGER, SURGICAL INSTRUMENTS & ENDOSCOPYDeveloped and implemented US marketing plans and presentations. Managed communications to Field Sales Representatives on critical information regarding marketing programs and new product launches. Assisted with extensive co-travel and individual product training as necessary to gain business and increase awareness. Negotiated contracts with Managed Care Groups and National Accounts.Selected Achievements:Launched complete line of private labeled surgical instruments for Otolaryngology, Plastics, and Ophthalmology.Created and introduced hand-held surgical instrument brands "Ocutek" and "Diamontek."

Montpellier, France, Fr

Developed, presented, and implemented annual business plans for Ophthalmic surgical instruments and disposables. Trained Surgical Product Representatives and Regional Managers on new products at two annual meetings. Participated on Surgical Product and Disease Team. Coordinated displays and promotional activities for the American Academy of Ophthalmology Meeting and American Society of Cataract and Refractive Surgeons meetings annually.Selected Achievements: Led design and development of Storz 26th Edition Ophthalmic Instrument Catalog.Introduced 41 new microsurgical instrument products to physicians and technology-based companies.Designed, presented, and implemented advertising and promotional materials from concept to completion in cooperation with Advertising agency and internal Creative Services department.

Montpellier, France, Fr

Sold Intraocular Lens Implants, Phacoemulsification equipment and related cataract surgery disposable products to Ophthalmic surgeons and related facilities in Upstate New York and Western Pennsylvania. Voted Rookie of the year in 1992 and promoted to Marketing Product Management in 1993.

Montpellier, France, Fr

Maple Grove, Mn, Us

Bs, Biochemistry

Education record