Joel Heath

Joel Heath Email and Phone Number

Founder and CEO @ FluidStance
Santa Barbara, CA, US
Joel Heath's Location
Santa Barbara, California, United States, United States
Joel Heath's Contact Details

Joel Heath work email

Joel Heath personal email

About Joel Heath

I am an architect for purpose. As a Front-End Innovator, Brand Architect, Non-Traditional Brand Builder, President, Board Member and CEO I offer vision and innovation for human connection for lifestyle brands. My latest endeavor, FluidStance, is the world's first work platform that elicits subtle movement where you are stuck working. FluidStance's purpose is to bring life to work. I am also the lead architect for brands looking to align their Why including Cliq Products.I founded and built the world’s largest outdoor adventure event, The (GoPro) Mountain Games and led Deckers' Teva brand turnaround and high-impact marketing campaigns for Volkswagen, Native Eyewear, Payday Candy Bars, Sports Illustrated, and others. I am a founding member of the non-profit First Descents - providing free adventure experiences to young-adults surviving cancer.As an entrepreneur, I help others work hard and play hard. In 20+ years' of strategic leadership, I've led brand architecture and turnarounds, startups, operations, product launches and product innovation & development. I've headed global teams and P&Ls of $100M+.

Joel Heath's Current Company Details
FluidStance

Fluidstance

View
Founder and CEO
Santa Barbara, CA, US
Website:
fluidstance.com
Employees:
5
Joel Heath Work Experience Details
  • Fluidstance
    Founder And Ceo
    Fluidstance
    Santa Barbara, Ca, Us
  • Fluidstance
    Founder/Ceo
    Fluidstance Sep 2013 - Present
    Santa Barbara , California , Us
    Founded in 2013, Company of Motion is a portfolio of startup brands/initiatives focused within the consumer lifestyle category that will set the world in motion. Company of Motion's first endeavor, FluidStance, launched in January of 2015. FluidStance's first innovation elicits subtle, constant movement below your feet to increase your range of motion and heart rate while you work. Fluidstance earned the Mayo Clinic's endorsement in 2016 and was named design of the year by INC Magazine. From your cubicle, to the living room, to shared office space, we aim to provide a shift where you need it most - physically, emotionally, and intellectually. Heath is founder and brand architect of the Santa Barbara, Ca based company.
  • (Gopro) Mountain Games®
    Founder
    (Gopro) Mountain Games® Dec 2001 - Present
    The world's largest outdoor adventure event in the world broadcast on NBC and CBS networks. Professional and amateur outdoor adventure athletes from around the world converge upon the mountains and rivers of Vail to compete in nine sports and 25 disciplines including: x-country and road cycling, freestyle, 8-Ball, sprint and extreme kayaking, raft cross, World Cup Bouldering, stand up paddle sprint and surf cross, as well as trail, mud and road running, dog comps and the Ultimate Mountain Challenge.In addition to the athletic events, the GoPro Mountain Games include a mountain photography competition, adventure film school, film festival, an interactive exhibition and demo area, live music, and mountain lifestyle parties.
  • Deckers Brands
    Teva Brand President & Other Roles
    Deckers Brands Jan 2009 - Sep 2013
    Goleta, Ca, Us
    Global footwear and accessory company with $1.3B revenue, 30% outside the United States.AS TEVA BRAND PRESIDENT ('11-'13)Promoted to lead the global brand turnaround, directing 50-head brand team and 6 brand managers. Headed global strategy and operations including financials, product merchandising, sales/marketing, staffing, and $100M+ domestic P&L. Coordinated with CEO to develop 5-year strategy.-- Led 51% brand sales growth during full tenure at Teva (2009-2013).-- Delivered biggest-ever Teva product launch, contributing to record forecasts for future seasons.-- Secured the largest quarter in Teva history, plus two years of sales records in U.S. and APAC.-- Introduced Teva to Japan, Mexico, Chile, and Costa Rica and led due diligence for China launch.AS SENIOR GLOBAL MARKETING DIRECTOR, TEVA & SIMPLE BRANDS ('09-'11)Recruited after leading multiple high-impact marketing campaigns as a consultant. Introduced insight-focused approach, using consumer insights to transform segmentation, packaging, merchandising, media use, and sports/partnership marketing for two brands. Led 28.-- Saved millions with due diligence analysis leading to Simple brand shutdown.-- Reduced average age of Teva consumers by six years, increasing youth-friendliness.As a result of my initiatives, Deckers benefited from a major shift in corporate culture. It now uses consumer-focused, insight-driven strategies for brand management worldwide, and has launched a robust Customer Insight division.
  • Untraditional Marketing, Inc
    Founder/President/Ceo
    Untraditional Marketing, Inc Nov 2001 - Dec 2008
    Us
    A brand promotion agency that led innovative marketing campaigns for top global clients.Acted as bridge-builder creating partnerships between industry-leading brands. Introduced trend-savvy methods focused on strategic events, athletics, and charitable outreach. Led startup activities including planning, business development, client management, event development, and partner sales. 30+ major clients at time of profitable sale.-- Secured millions in Volkswagen sales by developing an innovative, four-brand partnership with Volkswagen, Gore-Tex, Teva, and Sports Illustrated.-- Built client relationships by heading unconventional, memorable events for Thule, Jansport, Outside Magazine, WestStar Bank (now US Bank), and many others.During this time, I energized the next generation of outdoor enthusiasts by creating the Mountain Games. Using brand partnerships, I grew Mountain Games to become the largest outdoor adventure event in the world. The Games won two “Best Event” nominations from Sport Travel Magazine and "Event of the Year" from the American Canoe Association.
  • First Descents
    Founding Board Member
    First Descents Jan 2001 - Dec 2007
    Denver, Colorado, Us
    First Descents offers young adult cancer fighters and survivors a free outdoor adventure experience designed to empower them to climb, paddle and surf beyond their diagnosis, defy their cancer, reclaim their lives and connect with others doing the same.
  • Vail Valley Partnership (Formerly Vail Valley Tourism And Convention Bureau)
    Vice President And Other Roles
    Vail Valley Partnership (Formerly Vail Valley Tourism And Convention Bureau) Aug 1993 - Dec 2001
    Edwards, Co, Us
    Vail Valley is one of Colorado’s top resort destinations and attracts millions of visitors yearly.Headed 25 staff and $1M budget as creator and leader of Visitor Services Division. Handled strategic events, front-range marketing, partner development, and multiple new programs. In earlier roles Heath handled Sponsorship Sales, Group Sales and Membership and Cooperative Sales.

Joel Heath Skills

Marketing Marketing Strategy Brand Management Event Management Leadership Social Media Marketing Entrepreneurship Management Start Ups Product Development Sponsorship Sales Partnership Activation Competitive Analysis Social Media Merchandising Program Management Brand Development Advertising Event Planning Retail Marketing Communications New Business Development Customer Service Customer Insight Trade Shows Public Relations Budgets Online Advertising Creative Direction Email Marketing Integrated Marketing Sales Management Strategic Planning Account Management Tourism Business Planning Startup Development Turnarounds New Product Development Strategic Innovation Chief Executive Officer President Outdoor Industry Action Sports International Business Process Improvement Cost Reduction Due Diligence Event Marketing Strategy

Joel Heath Education Details

  • University Of Redlands
    University Of Redlands
    Business Administration
  • Center For Creative Leadership
    Center For Creative Leadership
    Executive Education
  • The Wharton School
    The Wharton School
    Executive Education

Frequently Asked Questions about Joel Heath

What company does Joel Heath work for?

Joel Heath works for Fluidstance

What is Joel Heath's role at the current company?

Joel Heath's current role is Founder and CEO.

What is Joel Heath's email address?

Joel Heath's email address is jo****@****hoo.com

What is Joel Heath's direct phone number?

Joel Heath's direct phone number is +180596*****

What schools did Joel Heath attend?

Joel Heath attended University Of Redlands, Center For Creative Leadership, The Wharton School.

What are some of Joel Heath's interests?

Joel Heath has interest in Health, Economic Empowerment.

What skills is Joel Heath known for?

Joel Heath has skills like Marketing, Marketing Strategy, Brand Management, Event Management, Leadership, Social Media Marketing, Entrepreneurship, Management, Start Ups, Product Development, Sponsorship, Sales.

Who are Joel Heath's colleagues?

Joel Heath's colleagues are Davis Colon, Justin Courter, Kristina P..

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