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Joel Laffer Email & Phone Number
Senior Vice President of Marketing Operations and Advertising Strategy
at
Hearst Newspapers
1 work email found
@hearst.com
7 phones found area 917, 646, 570, and 212
LinkedIn matched
✓ Verified Jun 2026
4 data sources
Profile completeness 100%
Current company
Role
Senior Vice President of Marketing Operations and Advertising Strategy
Location
New York, New York, United States
Company size
Who is Joel Laffer? Overview
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Quick answer
Joel Laffer is listed as Senior Vice President of Marketing Operations and Advertising Strategy at Hearst Newspapers, a company with 3636 employees, based in New York, New York, United States. AeroLeads shows a work email signal at hearst.com, phone signal with area code 917, 646, 570, 212, and a matched LinkedIn profile for Joel Laffer.
Joel Laffer previously worked as Senior Vice President of Marketing Operations & Advertising Strategy at Hearst Newspapers and Vice President of Marketing at Booker Software. Joel Laffer holds Bachelor Of Arts (B.A.), Advertising from Bloomsburg University Of Pennsylvania.
Company email context
Email format at Hearst Newspapers
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{first_initial}{last}@hearst.com
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AeroLeads found 1 current-domain work email signal for Joel Laffer. Compare company email patterns before reaching out.
Profile bio
About Joel Laffer
I am a results-driven digital marketing executive with a diverse skill-set across several disciplines including B2B Marketing, Large-Scale Digital Ad Operations, Online Marketing Acquisition, Product Management, Sales Operations, and Corporate Communications. I have a proven track record for driving profitable growth and complex business objectives through relentless focus, collaboration, analytics, and leadership.I currently run group-wide marketing operations for Hearst’s portfolio of local news websites reaching 60M consumers each month, and its comprehensive suite of digital marketing services, powering campaigns for tens of thousands of local businesses. Additionally, I am responsible for product marketing and ad sales strategy for Hearst’s market-leading news / media outlets across the country. Prior to Hearst, I was VP of Marketing for Booker (acquired by MindBody for $150M), where I led a complete rebrand and customer acquisition overhaul that played a key role in quadrupling revenue over 18 months. Prior to Booker, I was VP of Marketing for Yodle (acquired by Web.com for $342M), the largest independent provider of local search marketing to over 35,000 local and national brands in the U.S. I was a member of the leadership team that built the company from $3M of revenue and 50 employees in 2007 to $90M of revenue and 750 employees in 2011. Prior to Yodle, I held marketing and product leadership positions at Register.com (acquired by Web.com for $135M) and FatWire Software (acquired by Oracle for $163M).
Listed skills include Lead Generation, Online Advertising, Product Marketing, Marketing, and 32 others.
Current workplace
Joel Laffer's current company
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Hearst Newspapers
6 roles
Joel Laffer work experience
A career timeline built from the work history available for this profile.
Senior Vice President Of Marketing Operations & Advertising Strategy
CurrentLead an incredible team that creates and delivers a robust set of marketing solutions, including: - Display ad optimization across Hearst’s premier portfolio of local news websites reaching 60m consumers each month - Digital Marketing Services multi-channel campaign management for SMBs (LocalEdge) and agency-level advertisers (INVUE)Additionally, I am.
Jul 2013 - Present
Vice President Of Marketing
Scaled B2B Marketing function at Booker by initiating and executing a complete company re-brand, department reorganization and build-out, and demand generation overhaul. Results of department revamp played a key role in quadrupling revenue and securing $27.5M series B of financing led by Bain Capital Ventures. Acquired by MindBody for $150M.
Feb 2012 - Jul 2013
Vice President Of Marketing
Played an integral role in building out Yodle’s direct SMB sales model, which has become the industry standard, through disciplined marketing and sales operations initiatives. Member of the leadership team that grew the local online advertising provider from $3M of revenue and 50 employees in 2007 to $90M of revenue and 750 employees in 2011. Acquired by.
Sep 2007 - Feb 2012
Product Manager
Launched highly profitable products to help SMBs build out their web presence and optimized several large-scale online acquisition channels, which contributed to a dramatic increase in profit from $15M in 2005 to $30M+ in 2006. Acquired by Web.com for $135M.
Apr 2005 - Sep 2007
Marketing Program Manager
Fatwire Software
Joined SaaS web content management system startup to generate inbound leads for an enterprise-level sales force. Managed a diverse set of marketing programs that helped the company grow 4X to $25M of ARR over a 3 year period. Acquired by Oracle for $163M.
Feb 2002 - Apr 2005
1 education record
Joel Laffer education
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Bloomsburg University Of Pennsylvania
FAQ
Frequently asked questions about Joel Laffer
Quick answers generated from the profile data available on this page.
What company does Joel Laffer work for?
Joel Laffer works for Hearst Newspapers.
What is Joel Laffer's role at Hearst Newspapers?
Joel Laffer is listed as Senior Vice President of Marketing Operations and Advertising Strategy at Hearst Newspapers.
What is Joel Laffer's email address?
AeroLeads has found 1 work email signal at @hearst.com for Joel Laffer at Hearst Newspapers.
What is Joel Laffer's phone number?
AeroLeads has found 7 phone signal(s) with area code 917, 646, 570, 212 for Joel Laffer at Hearst Newspapers.
Where is Joel Laffer based?
Joel Laffer is based in New York, New York, United States while working with Hearst Newspapers.
What companies has Joel Laffer worked for?
Joel Laffer has worked for Hearst Newspapers, Booker Software, Yodle, Register.Com, and Fatwire Software.
How can I contact Joel Laffer?
You can use AeroLeads to view verified contact signals for Joel Laffer at Hearst Newspapers, including work email, phone, and LinkedIn data when available.
What schools did Joel Laffer attend?
Joel Laffer holds Bachelor Of Arts (B.A.), Advertising from Bloomsburg University Of Pennsylvania.
What skills is Joel Laffer known for?
Joel Laffer is listed with skills including Lead Generation, Online Advertising, Product Marketing, Marketing, Start Ups, Seo, Marketing Strategy, and Saas.
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