I am an owner and marketing strategist at Jo to Market, a marketing consulting company that I founded in 2020. With over 10+ years of experience in marketing and campaign management, I help clients achieve their goals. I have a proven track record of delivering high-quality results, increasing customer engagement, optimizing conversions, and growing revenue for various industries and sectors.Before starting my own company, I was a marketing and campaign strategist at Vasion, a cloud-based document management software company. There, I led the website rebrand project, using data-driven research to prioritize and optimize the website redesign, with a focus on SEO, site traffic, user experience and lead conversions. I also piloted the account-based marketing programs, online chat, and website A/B testing and optimization. I enjoy deep-diving into analytics and aggregating data from multiple sources to evaluate and improve campaign performance and deliver high-quality leads. I have skills in team leadership, marketing strategy, product marketing and launch, planning, budgeting, and forecasting.I am passionate about creating and implementing effective marketing solutions that align with the needs and expectations of my clients and their target audiences. I value innovation, collaboration, and customer satisfaction, and I strive to deliver high-quality results with the help of my team and partners. I have a strong background in SEO, SEM, social media, paid media, email marketing, website optimization and content creation. I hold a B.S. in Advertising from San Jose State University, with a focus on marketing and advertising.