Program Director
CurrentSpearheading development of Experience Platforms for industry-leading experiential marketing agency. Providing support throughout organization on projects related to venue selection, operational procedures, cloud-based project management and digital experiences.Notable achievements:• Developed procedures, outlined improvement plan and oversaw implementation of new cloud-based collaboration tools for Cadillac IQ Learning Experience Platform.• Created playbook for luxury vehicle buying experience for CELESTIQ at Cadillac House at Vanderbilt.• Oversaw venue scouting for Cadillac Electric Theater retail experience including development of go-to-market leasing materials, prospective venue spreadsheet with interactive map and client presentations. • Outlining Web3 event marketing opportunities and developing new concepts for Cadillac client.