Sr. Director, Sales Enablement & Learning
CurrentResponsible for implementing our GTM sales strategy, including working with local markets to lead the implementation of sales strategies and playbooks. Leading a team of Sales Enablement & Learning Managers across all US markets, Joel works directly with HNP senior sales leaders and local market leadership, driving a best-in-class sales organization focused on three pillars: Sales Strategy | Product Knowledge | Pre and Post-Sales Process Proficiency. Work Flow:• Define and execute our GTM sales strategy working with senior leadership, providing L&D leadership and continued development for our HNP sales division.• Continuous innovation of sales enablement and learning, leading the HNP Training Team to excel and bring purpose and quality to our approach.• Responsible for leading the alignment of stakeholders on all product, process, and sales strategy launches. • Partner with stakeholders to identify gaps and challenges through reporting tools and metrics, and develop targeted training and communications plans for learners.• GTM sales strategy and planning.• Vendor relationship management, focusing on selecting the most appropriate enablement/L&D tech.Milestones:• Creation of a centralized training program including creating a team of Sales Enablement & Learning managers, a centralized LMS and learning resources, a successful launch of the HNP Sales Leadership Academy for Excellence, and leveraging reporting metrics to provide a clear path to improvement, accountability, and impact on revenue growth.• Two-year Implementation of the Hearst Sales Transformation leveraging the Challenger Sale and SPIN Selling sales methodologies to rapidly increase the length and size of deals and apply these techniques to our GTM sales strategy and messaging. • Sales Enablement Leader of the Year: Sharkie Awards 2021 (Bigtincan)• Best Presentation-Continuous Training Program: Sharkie Awards 2020 (Bigtincan)
