COMMERCIAL DIRECTOR / TRADE MARKETINGSales – Trade Marketing – Distribution Channels – Key Account Development – Strategies and Business Plans – Commercial P&L – Sales Force Development – Transformation –Administration and Sales TechnologyPROFESSIONAL EXPERIENCE:• Llantas y Accesorios S.A. de C.V. – Commercial Director• Cervecería Cuauhtémoc Moctezuma / Heineken México – Strategic Commercial Business Manager• Tequila Herradura / Brown & Forman – Business Unit Manager• Kellogg Company Argentina – Regional Sales Manager (Argentina, Uruguay y Paraguay)• Kellogg Company México - Commercial Services and Trade Marketing National Manager
Llantas Y Accesorios S.A. De C.V. (Llyasa)
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Director ComercialLlantas Y Accesorios S.A. De C.V. (Llyasa) Nov 2015 - Present85000• Responsable de 36 sucursales en la zona del Pacifico, Comarca Lagunera y Chihuahua (8 Estados)• A cargo de las áreas de ventas y mercadotecnia.• Desarrollo de líneas de negocio: Llantas auto y camioneta, camión radial, taller de servicio, aceites y lubricantes, renovado de llantas, llanta agrícola y OTR.
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Sr. ConsultantProgredi Human Capital Consulting Sep 2012 - Oct 2015 -
Sr. ConsultantProgredi Human Capital Consulting Sep 2012 - Oct 2015 -
Sr. ConsultantProgredi Human Capital Consulting Feb 2011 - Oct 2015Guadalajara Y Alrededores, MéxicoExecutive search and talent atraction. -
Owner In Sonora XpressSonora Xpress Feb 2011 - Oct 2015Guadalajara Y Alrededores, MéxicoI founded two businesses in Guadalajara, a restaurant and a boutique of fine meats from Sonora.
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Strategic Commercial Business Unit ManagerCervecería Cuauhtémoc-Moctezuma Sep 2006 - Jan 2011Guadalajara Y Alrededores, MéxicoResponsible for 1,500 stores in the West area (8 States), invoicing $220 m in beer and investment by $20 m in expanding (openings) I had under my responsibility 81 direct collaborators and 1,500 indirectly. I was in charge of these areas: Sales, administration & finances, human resources, expansion and transformation. -
Business Unit Manager (Low Graduation Beverages)Tequila Herradura Feb 2005 - Aug 2006Guadalajara Y Alrededores, MéxicoResponsible for development strategies by channel with brands like: NEW MIX, RED BULL and SKYY BLUE. In charge of sales (US$ 63 m) coverage, market share, P & L, as well as development of Horizontal Distributors (H.D.) channel. -
Project LeaderCoca-Cola Femsa Mar 2003 - Oct 2003MéxicoDevelopment of coverage and distribution project for Keloco (refreshing beverage) Responsible for market research, projection of: sales, distribution and financial statement, as well as, marketing and distribution plan; product improvements. -
Regional Sales Leader (Argentina, Uruguay & Paraguay)Kellogg Argentina May 1997 - Sep 2001ArgentinaHeaded development and implementation of strategies and business plans (by Country, distribution channel, national and global accounts), Sales, Trade Marketing, Category Management, Administration and Sales Technology.
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Gerente Nacional De Servicios Comerciales Y MercadeoKellogg Company 1996 - 1997
Joel Rincon Pacheco Skills
Joel Rincon Pacheco Education Details
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Lic. En Administración De Empresas
Frequently Asked Questions about Joel Rincon Pacheco
What company does Joel Rincon Pacheco work for?
Joel Rincon Pacheco works for Llantas Y Accesorios S.a. De C.v. (Llyasa)
What is Joel Rincon Pacheco's role at the current company?
Joel Rincon Pacheco's current role is Commercial Director in Llantas y Accesorios S.A. de C.V..
What schools did Joel Rincon Pacheco attend?
Joel Rincon Pacheco attended Universidad Del Valle De Atemajac, Itesm.
What skills is Joel Rincon Pacheco known for?
Joel Rincon Pacheco has skills like Trade Marketing, Cross Functional Team Leadership, Marketing Strategy, Sales, New Business Development, Mentoring, Executive Coaching, Recruiting, Executive Search, People Development, Personnel Selection, Entrepreneurship.
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