Joelynn Schroeder Email & Phone Number

Kirkland, Wa, Us

Kirkland, Wa, Us

United States

- Providing authentic experiences through creative design.- Specializing in a holistic brand experience and educational training and e-learning designs. - Providing effective solutions with stellar customer service on every project.

Virginia

Golden, Colorado

The National Renewable Energy Laboratory (NREL) is a leader in clean energy innovation and focuses on the science, research, and development of clean energy.My role at NREL is to work collaboratively with communicators, researchers, and scientists to produce informative and engaging websites to inform and engage the public about NREL's mission. My work at NREL includes:__________________________________⇨ UI/UX design: Implementation of mobile-first design alongside responsive frameworks for the best user experience across multiple devices. • Create concept designs using Balsamiq, a wireframing tool.• Create interactive prototypes using Adobe XD, Sketch, and InVision.• Use front-end development software (Dreamweaver), text editors (Sublime Text), and responsive frameworks (Bootstrap) to create attractive HTML5 and CSS3 components for back-end developer implementation.• Utilize Basecamp to keep apprised of project status and to-dos.__________________________________⇨ Additional Design and Communication Roles:Use of strategic design methods to create purposeful graphics, brands, and marketing materials.• Collaborate with internal clients to understand the purpose of their design• Implement design as an inclusive client/designer iterative process for less back-and-forth changes and miscommunications.• Utilize Adobe Photoshop, Illustrator, and InDesign for concepts and final product.

White Bear Lake, Minnesota

I freelanced as a web designer and graphic designer for projects that spanned both web and print for clients across the United States.My work included:__________________________________⇨ Website design: • Supporting developers with design consultations and mock-ups to provide a more pleasing and purposeful look for their site. Programs used included Adobe Photoshop and Dreamweaver.• Supporting an interactive weather site with weekly changes to their weather widget ads and sponsor carousels. Programs used included Adobe Photoshop, Dreamweaver, and Flash.__________________________________⇨ Graphic design/art direction: • Designed various marketing materials (brochures, flyers, postcards, business cards, banners) for promotion of clients' services or product. Programs used included Adobe Photoshop, Illustrator, and InDesign.• Designed logos and branding for several new products and services. Programs used included Adobe Photoshop, Illustrator, and InDesign.__________________________________⇨ Client relationships:• Obtained and fostered client relationships through meetings, promotion and word-of-mouth.

Minneapolis, Minnesota

Vendor Development Group (VDG) is a retail distributor of indoor and outdoor products. At VDG, I worked as a package designer for outdoor living retail products which included furniture, grills and accessories.My work included:__________________________________⇨ Package Design: • Lead designer for outdoor product category• Implemented designs for furniture, outdoor accessories, and grill packaging using Adobe Photoshop and Illustrator• Designs included full-color boxes, hang-tags, full-color labels, and one-color carton illustrations• Collaborated with product and sales teams to formulate new and updated designs which ensured the product was promoted accurately and with appropriate language.• Coordinated photo shoots for product photography. __________________________________⇨ Brand and Graphic Design: • Designed brand concepts around new furniture lines and implemented them onto the packaging. Programs used included Adobe Illustrator and InDesign.• Created promotional catalogs to showcase product lines. Programs used included Adobe Illustrator, Photoshop, and InDesign.• Retouched photos for use on packaging using Adobe Photoshop.• Assisted sales staff with print and electronic format presentations using Adobe InDesign, Photoshop, Illustrator, and Microsoft PowerPoint.__________________________________⇨ Print Coordinator: • Coordinated with local and overseas vendors for product packaging printing. • Prepared package files for print using Adobe Illustrator and Photoshop.

Eden Prairie, Minnesota

Williams Sound Corporation is a company that manufactures assistive listening devices for the hearing impaired, tour industry, and translation applications. At Williams Sound I worked in the marketing/communications department assisting the company with web and print needs for their multiple product categories.My work included:__________________________________⇨ Web design: • Designed mockups and full concepts for the corporate website redesign using Adobe Photoshop.• Updated HTML website content on the corporate site using a custom CMS and Adobe Dreamweaver.• Created and maintained a online catalog of product literature for download by vendors and customers using a custom CMS, Adobe Dreamweaver, and Photoshop.__________________________________⇨ Brand and graphic design: • Assisted in re-branding both their assistive product sector and their commercial product sector. Implemented the new brand across the breath of marketing materials (brochures, catalogs, fact sheets, spec sheets, and tradeshow booths) and web presence (corporate website, promotional landing pages, email blasts). Programs used for brand implementation included QuarkXpress, Adobe Illustrator, Photoshop, and Dreamweaver.• Updated the overall corporate brand to reflect a more modern feel. Programs used included QuarkXpress, Adobe Photoshop and Illustrator.• Conceptualized and implemented several product brand logos to be used on products and packaging using Adobe Illustrator.• Designed full-color packaging for their assistive consumer products and one-color carton packaging for their commercial distribution.__________________________________⇨ Print coordinator: • Coordinated a variety of small and large scale print materials with local vendors.• Prepared print files including brochures, banners, labels, and catalogs using QuarkXpress.