Joe Mango Email & Phone Number

West Chester, Pennsylvania, United States

• Develop, sources, and markets assigned product categories
• Performed performance analysis of new and existing products
• Product development include ROAD PRO, Helpmate, Cumnins products; tools, apparel, soft home, fixtures, electronics, organizational, batteries, lighting, safety camping, knives, and promotional products
• Experience in overseas sourcing with a focus on the new development of brand-exclusive products
• Work closely with the sales team to communicates features and benefits to customers
• Complete supply chain duties, AS400, forecasting, ordering, tracking, and resource best sellers

Washington D.C. Metro Area

• Develops, Sources and Markets all product categories
• Performed extensive qualitative and quantitative product performance analysis of new/edited products for catalog and website
• Products include; apparel, jewelry, backpacks, personalized, tabletop, textiles, pet, organizational, gadgets, office, and outdoor. Experience in overseas sourcing, with a focus on the new development of.
• Revitalized best-selling brands developed unique and exclusive product and marketing categories for online placement, assortment plans
• Web and online catalog marketing and analysis
• Supply chain duties, MAS 500, forecasting, ordering and re-sourcing best sellers

Oshkosh, Wisconsin Area

• Develops, Sources and Markets largest category of brands with an excess of $ 23.5 million in demand, achieving a gross margin of 70.8%, $1.25M over YTD
• Performed extensive qualitative and quantitative product performance analysis of new/edited home brands for digital catalog and website
• Increased home product offerings for Amazon placement and distribution
• Products include; textiles, bath, bedding, window, table top, kitchen, pet, rugs, lighting, organizational, gadgets, office, and outdoor. Experience in overseas sourcing, with a focus in new development of brand.
• Revitalized best-selling brands developed exclusive product and marketing categories for online placement, assortment plans
• Web and online catalog marketing and analysis

Pennsylvania

• Directed product sourcing: textiles, furniture, organizational products, vitamins/supplements, pain relief, compression apparel, footwear, mobility compression, hard lines, electronics and more.
• Lead merchandise assortments for web, catalog and direct mail marketing
• Launched product development best practices, creative visualization, square inch analysis, merchandise plans, customer retention and promotion marketing, resulting in a 10% increase above sales plan, 5% increase in.
• Introduced tiered marketing strategy for all product categories, continuity programs for topical and supplements and New! Product categories; Pet Wellness, Muscle and Joint Recovery and Women Active Apparel

Portland, Maine Area

• Directs ongoing development and execution of marketing services on behalf of McKesson Pharmaceuticals. Responsible for development of key marketing metrics and merchandise development within the McKesson Organization..
• Marketing EMG3 agency resources to a broad range of McKesson/Health Mart brand pharmacies across the U.S.
• Managing the execution of creative/marketing services (internet/online, radio, TV, direct mail, events,media, list management, public relations, social media, etc.)
• Development of new marketing tactics
• Analyzing and track national marketing efforts
• Supervision and development of test marketing pilots: OTC, Hybrid, Pet Compounding, Direct Mail and Pharmacy marketing

• Sourced & Marketed: Vitamins, Health Supplements and Topical Products
• On-Line and Printed Catalog direct mail, direct response marketing and measured success
• Improved catalog response rate to 3%, increased sales by 25%
• Increased new product assortment by 25%, resourced existing categories to increasesales and margins, 19 % over revenue plan
• Implementation of catalog and web design templates, product development, listacquisition, creative visualization, square inch analysis, forecasting, merchandise plans andcustomer acquisition
• Developed profitable products to market, emphasis on catalog, direct mail, and Internet