Joette Gibson Email & Phone Number

Monheim, North Rhine-Westphalia, Germany

Head of Marketing and Applications Development for a spatial transcriptomic company.

Leiden, South Holland, Netherlands

Amsterdam, North Holland, Netherlands

Amsterdam, North Holland, Netherlands

Amsterdam Area, Netherlands

Amsterdam Area, Netherlands

EMEA Marketing Manager for large corporate dental accounts. B to B to C marketing with corporate partners such as Bupa Dental care and Colosseum. This was a new channel set up, within align. Please note Align technology has moved to CH hence the short tenure, I come fully recommend.

Utrecht Area, Netherlands

Analysis and segmentation of patient association, pharmaceutical partners and other stakeholders for market entry partnerships and go-to-market

Eindhoven Area, Netherlands

Strategy: Contributed to the Light and Health Venture strategy via product road mapping, business plans/models, channel strategy and activation Patient Advocacy: Worked with influential patient associations to create shared valueGo-to-Market: Development of market entry strategies including value chain analysis for new products/markets. Created business cases and performed market research. Commercialized products via a network of distributors. Social Media: Identified, ranked and contracted relationships with influential vloggers/bloggers.Created Patient testing groups integrate into digital social campaigns, and product specification upgrades Brand Development: Creator/manager @PhilipsBlueLED twitter community , segmented and grew community around psoriasis, positive impact on sales Healthcare Key Account Manager: Attended all relevant congresses to drive adoption and growth. Key Opinion Leader management, pharmacy contracting Teamwork: Collaborated with Marketing, R&D and relevant parties to effectively build/apply scientific claims, contribute to the process of obtaining key regulatory/reimbursement approvals

Santa Barbara

Segment: Gastroenterology Product: Lialda/ Pentasa Rank: Moved volume/share from no performance to 92% to goal in 4 months ending the year at plan Course Work: Top 10% for all product knowledge, Ulcerative Colitis and IBD

Honolulu Hi

Segment: Nephrology, Cardiology Renal Dietitians, Social Workers, UCLA, Cedars, Davita, and Fresenius dialysis centersProduct: Fosrenal phosphate binding for end stage renal disease Market Share: Currently moved volume/share from under-performance to 118% to goal in 3 months, ending the year at 120% to goalCourse Work: Top 10% for all product knowledge

Los Angeles/ Beverly Hills

Segment: Psychiatry, Oncology, Orthopedic, Pain, Anesthesiology, Endocrinology, Pulmonary & University Hospitals (USC)using the GAP, PIQL & PSSRx selling styles. Product: Launch of Lunesta, Xopenex HFA, & BrovanaRanked: 3 out 40 Teams - Course Work: Consistently Scores in the top 5%

Visalia, California Area

Segment: GPs, IM, Orthropedic, Neurology, Military and State accounts Products: Celebrex, Bextra, Relpax Market Share: Increased market share from zero to .7% in a congested market within a 2 months bydeveloping relationships, organizing in-service displays, speaker programs and extended lunchesRank: --Was able to switch patients with minimal loss during international recall of Bextra --Left Pfizer 5th in Nation out of 1,060 representatives, 1st in the Region out of 560 reps, and 1st in the District out of 10 reps

Tinker Air Force Base Midwest City Oklahoma

Mba, Business

Activities and Societies: Net Impact Member Women in Management MemberWinner Le Breton Yachts Marketing Challenge

Bachelor Of Science - Bs, Animal Science & Reproductive Physiology

Bachelor Of Applied Science - Basc, Developmental Biology And Embryology