I'm dedicated to the process of how great products get made. I'm also a photographer, dad-joke teller, and good-vibe creator who values relationships first. Results tend to follow. Whether it's creating a design process for a Fortune 200 company's accelerator program, directing UX research for a medical lab product, or managing a team of designers and strategists to deliver on the business goals of a 100-year-old advertising brand, it's about the people. My background in counseling has given me a strong listening style and skills that aim for the heart, the head, the authentic life. I have a proven track record as a creative leader, and every project is a chance for further proof. Find my work - www.joevalley.com Send me a message - joe@joevalley.com
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DirectorThunderview Ceo DinnersLongmont, Co, Us -
FounderJoe Valley Goods May 2024 - PresentAs the founder of Joe Valley Goods, I am responsible for carrying forth the mission to create beautiful furniture and home goods optimized for well-being and sustainably made in USA. -
Director Thunderview Ceo DinnersThunderview Ceo Dinners Feb 2023 - PresentAs a director of Thunderview CEO Dinners I create moments for creative CEOs to be seen and recognized for the hard work they are doing, and I do that by sitting down to make a portrait with them, capture a photo of them talking at the mic, and snap photos of them connecting with their colleagues. As a new CEO myself of Joe Valley Goods, I join in the effort of making something out of nothing. I share in the pain and joy of it all. -
Principal Product DesignerMaking Space Oct 2023 - Feb 2024Los Angeles, California, UsMaking Space is a startup creating opportunities and training for people with disabilities to find work in the entertainment industry and beyond. I have joined as their principal product designer to apply my creativity and experience making features for both applicant training and tracking so that people have the right skills for a specific job and companies can have the right applicants ready to go. -
Senior Product DesignerRollworks, A Division Of Nextroll Feb 2022 - Jul 2023San Francisco, California, UsRollWorks is a marketing leader in account-based marketing, empowering companies to own the path to successful customer acquisition. Our tools facilitate actionable steps for marketers and sales teams to collaborate on clear OKRs, KPIs and myriad other TLAs (three-letter acronyms). My role as a senior product designer is to validate user problems and business goals to create features that help people get their jobs done. It's a brave new world, and we are making it possible with a cross-functional party of talented and engaged software folks who value maturity, competence, and quality. -
Senior Product DesignerTribe Dynamics Apr 2021 - Feb 2022San Francisco, California, UsTribe Dynamics is an advanced marketing technology company that helps lifestyle brands build, scale, and measure digital earned media. Our headquarters are based in San Francisco with a growing team of 50+ writers, strategists, data scientists, and developers.Tribe's product falls into three categories:Software: ARM (Ambassador Relationship Management) is a B2B tool that allows beauty, fashion, and lifestyle brands to effectively manage and quantify their influencer marketing initiatives.Client Strategy: our Account Management team offers influencer marketing strategy as well as software assistance to some of the most successful beauty and lifestyle brands in the industry.Competitive Reporting: Tribe's Publications team provides clients with an overall analysis of their brands EMV (Earned Media Value) performance along with influencer marketing insights, case studies, and market research. -
Product Design Lead & ManagerTrineo Ltd Apr 2019 - Apr 2021Christchurch, NzTrineo specializes in Heroku deployed cloud application development, enterprise APIs, identity, integrated CRMs, and user-validated design in a way that transforms organizations, empowering them to progressively evolve, innovate, and stay ahead of nimble competitors.My role as the design team lead is to carry the design conversation forward from the original identification of the business problem all the way through to the actual development of features. It's an ever-maturing design process working with small, elite engineering and design teams.My responsibilities include: • Managing design team• Directing product design roadmap• Setting up and maintaining design system• Leading the research activities and deliverables (user-testing, interviews, etc)• Establishing design thinking practices• Coordinating stakeholder requirement gathering and accountability• Planning design feature roadmap and feature releases• Managing design team tooling and usage• Empowering designers to create their best work• Mentorship for designers and project managers • Coordinating people ops and fin ops for growing team capabilities and headcount • Establishing and nurturing a growth mindset culture -
Senior Product DesignerCognizant Quick Left Oct 2017 - Apr 2019Boulder, Colorado, UsBeing a product designer at Cognizant Accelerator (Quick Left) means I am part of a product design team performing research and development for a fortune 200 company. We incubate new ideas in a creation/validation process called Launch Pad. It is similar to the process that has evolved at Google Ventures. We also take on existing products from within the company and help support them through Beta and beyond. My role as a senior product designer incorporated the following:• Facilitating discovery process for scientific lab management software • Creating workshops and activities that identify the problems needing to be solved • Using the Outcome Driven Innovation methodologies of Jobs To Be Done to isolate key jobs and outcomes• Advising stakeholders and investors on feature planning• Performing foundational research• Creating wireframes and assets to test hypotheses• Creating high-fidelity prototypes for user-testing• Writing stories for backlog in coordination with engineering• Implementing design system into all prototyping and feature designCognizant bought Quick Left in 2016 and made it their accelerator program so they could bring innovation and a proven methodology to their 250,000 employee company spanning major industries. My role as senior product designer within the accelerator is to establish the design thinking methodologies that shape the product roadmap. I support the development of our research methodologies that validate the business problem. I speak for the user's experience, develop wireframes and hi-fi designs for the products in our pipeline. I help to develop and maintain the Cognizant Accelerator's design system as it supports the wide range of Cognizant brands and products. I also develop on-going projects that are focused on our culture: I make posters for our weekly lunch-n-learn series, I bring in my photo gear and do head-shots for everyone, and I bring in home-brewed kombucha! -
Senior Product DesignerExadel Mar 2017 - Oct 2017Walnut Creek, California, UsExadel is a software engineering company that offers custom development services with R&D centers in North America and Eastern Europe. As a product designer, I helped form the design conversations and discovery phase for a large tollroad company that was creating software to track the cars on their road system. We conducted a suite of research including:• On-site research activities to watch how users performed their long list of jobs to be done• User interviews• Stakeholder interviews • User testingWe created a software tool that met the needs of both the business and the users. I also supported the creative team at Exadel in their Boulder office and supported their re-branding effort that encompassed 25 offices in 10 different countries around the world. I created photography to support their new identity in addition to key developments in their logo, on-site signage, and year-end reports. -
Ux/Ui DesignerUseagility Feb 2016 - Mar 2017Useagility hired me in early 2016 to support their effort to create a new UX training company, Pointworks Academy. We created a framework of information to help professionals and corporations advance their UX skills. We partnered with companies like Garmin and Hallmark to train their teams to employ a user-centered design process.The user-centered design methodologies we trained included the following:• Using foundational research to inform discovery• Interviewing users and gathering the right kind of data• How to analyze data and create a clear read-out• Interaction design using prototyping tools • Using wireframes to identify key patterns• How and when to use high-fidelity prototypes• Managing stakeholder expectations • Balancing business needs with user needs• Empathy for business. Empathy for users. • How to create a feature backlog and coordinate with engineering teams• Validating feature design with ongoing testing• Recommendations for software to manage and log errors, bugs, and UX black holes
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Art DirectorBrockton Creative Group Sep 2015 - Jan 2016Leawood, Ks, UsAs an art director at Brockton Creative Group, I was proactive in nurturing a sense of safety and belonging within a small creative group who had recently been purchased by a larger company. Great design work happens in a safe and trusted environment where exploration and learning are celebrated. Unfortunately, not all business acquisitions work out, and Brockton was dissolved.My responsibilities included the following:• Coordinating design tooling for team with version control and audit trail• Facilitating design team initiatives with business objectives• Managing corporate communication design and reports• Creating customer advertising campaign structure and delivery• Managing the growth of the team through new hires and internal transfers -
Founder & Design ManagerThe Design Valley Jan 2010 - Sep 2015The Design Valley is a small consultancy specializing in non-profit organizations to help them manage their business processes and patient experiences. We are a tightly knit constellation of designers, engineers, web specialists, copy writers, and photographers. As founder and managing director of The Design Valley, I’ve applied and honed these capabilities:Management• Positive team dynamics• Mentorship• Task delegation• Decision making• Problem solving• Time managementProduct• Training platforms for internal users• Customer-facing forms for HIPPA compliant medical information• Client data-management toolsWeb• CMS & site functionality integration• WordPress Plugin selection, setup, and custom development • SEO strategy, development & implementation• eCommerce development & implementation• Virtual Private Server setup & management for web hosting• Website security setup & management• VPS hosting with cPanel and WHMCreative• Art direction• Photo editing & manipulation• Video production & post• Editorial authority: strategic support for naming & messaging• Branding/design assets management & development• Wireframe design• Refining information architecture design for simplicity and UX• Vector-based graphics design• Handlettering• Photography• TypographyAccounts• Client discovery, SWOT assessment, unique value analysis• Account Management• Project Management• Customer ServiceMarketing• Inbound Marketing strategies• Email marketing setup, campaign creation, and deployment: MailChimp, TinyLetter, Silverpop• Social media marketing, strategy, and storytelling -
FounderEmpowered Papa May 2009 - Sep 2015Having kids has changed me. No question. When Andrea and I were expecting our first baby, we encountered an amazing amount of information, yet not all of it was useful. So we gathered everything we found to be good and made a childbirth prep class for dads. The idea caught on because there was such a dearth of information out there geared for the dads. The work I do with Empowered Papa has grown to also help childbirth professionals better support dads. I use my training as a therapist to teach counseling skills to be applied specifically for expectant parents. Here's what this looks like in my work: • I create and teach classes for new and expectant dads to champion their role in pregnancy, birth and postpartum • I teach a certification course called Dad Certified to birth professionals. The main focus of the class is learning counseling skills to help parents through the emotionally challenging time of pregnancy, birth, and postpartum. • I create and present live radio shows, speak at conferences, and collaborate with industry leaders to advocate for gentle birth choices • I have a blog at empoweredpapa.com that has enough unique hits to match the population of a mid-sized American metropolis• Develop curriculum for childbirth education providers Example: I speak to doula organizations that are looking for continuing education to support their role in serving families in the birthing time. I speak about ways doulas can help dads become strong supports for their birthing partners. -
Therapist & PsychometricsJoe Valley Counseling Jan 2006 - Oct 2010This is where I cut my teeth in the counseling world. During my tenure as a therapist, I was fortunate to work under the wing of Dr. Kevin Wieland, who had been my mentor since high-school. I provided family and individual therapy to adults and children. Within Dr. Wieland's extensive network, I also performed full-scale psychological evaluations and report writing for ADHD, brain injury, dementia/Alzheimer's, personality, learning disability, and clinical functioning. My responsibilities included the following:• Administering and scoring tests for intelligence, personality, clinical functioning, and spectrum disorders• Writing psychological evaluations in coordination within the education and judicial systems• Coordinated billing with insurance companies• Presented assessment findings and recommendations • Providing individual and family therapy • Making presentations in the community and running workshops Example of work: A nine-year-old client came in for psychological testing as a referral from the public school system. I provided the psychological evaluation, created a treatment plan, and provided family and play therapy to achieve the desired outcomes. I coordinated with school staff and family members to support the client’s development.
Joe Valley Education Details
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Queensland College Of Art (University Of Queensland)Study Abroad Program In Photography & Fine Art -
Albion College& Fine Art -
Argosy University - Denver, ColoradoCounseling And Applied Psychology
Frequently Asked Questions about Joe Valley
What company does Joe Valley work for?
Joe Valley works for Thunderview Ceo Dinners
What is Joe Valley's role at the current company?
Joe Valley's current role is Director.
What schools did Joe Valley attend?
Joe Valley attended Queensland College Of Art (University Of Queensland), Albion College, Argosy University - Denver, Colorado.
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