With nearly two decades as a creative and media strategist, I have fostered growth and creative evolution for prominent global brands like Google, Allstate, and Fuji. From crafting colossal shoeboxes for brands like Nike to full immersive experiences for clients like Ohio's Center of Science and Industry (COSI), my goal has always been to consistently push the boundaries of creativity and innovation.The inception of FireWatch traces back to growing up in late ‘80s Cleveland, when I caught a captivating episode of Movie Magic on the Discovery Channel. The world of movies and special effects somehow combined all of my passions, with industry professionals seemingly enjoying their work thoroughly—a rare blend of both hard work and serious fun. Inspired by this newfound passion, I set my course towards the experiential industry, and never looked back. Film school at the Savannah College of Art and Design, with a minor in Production Design, equipped me to tell immersive stories through mixed media.As an entrepreneur and media visionary, I pursue unique strategies and ventures, often taking unconventional routes. In 2018, my love for creative challenges allowed me to contribute to launching a crowdfunded real estate project in Traverse City Michigan, Commongrounds Cooperative. The building raised millions of dollars through community investments, and we are able to tap unique funding sources to culminate in a $12 million dollar mixed-use property that has anchored the revitalization of the North Boardman district. Driven by a continued passion for film, storytelling, and technology, coupled with a mission to disrupt and streamline a complex industry – in 2020 I set out on a mission. Through 1913 Media Group’s pursuit to endow the ripe-for-growth creative economy - I founded what is now FireWatch Design Studio to spearhead change in cultivating enhanced creative experiences nationwide. Little did I know that this soon would grow to include a global audience, and 8+ geographical markets including a Global Design Lab for FireWatch in Jiaxing China.At FireWatch, our aim is to produce something remarkable—something that entertains, educates, and above all, inspires. Through our groundbreaking work in creating immersive media-first experiences, my team continues to redefine what is possible. Who knows, one day our own company showcase might ignite the creativity of countless individuals to forge their unique paths across the globe.