🪗 Joey De Villa Email & Phone Number

Tampa, Fl, Us

Alexandria, Virginia, Us

Creator, editor and presenter of articles, books, and videos at RayWenderlich.com, the premier tutorial site for mobile developers.• Co-author of “iOS Apprentice, 8th edition,” RayWenderlich.com’s “flagship” book. Completely revised two major sections of the book to cover developing apps using the SwiftUI framework. Rewrote two of the four apps presented in the book to reflect the new material. Co-wrote both the 2019 and 2020 editions. Available at https://store.raywenderlich.com/products/ios-apprentice/.• Author and presenter of “Beginning ARKit,” a video course covering augmented reality app development for iOS devices. Designed and developed 4 original apps for this course. Available at https://www.raywenderlich.com/737368-beginning-arkit/.• Technical editor of “ARKit by Tutorials,” a book covering augmented reality app development for iOS devices. Available at https://store.raywenderlich.com/products/arkit-by-tutorials/.• Presenter: The only speaker at the RWDevCon 2018 conference to do 2 presentations: a two-hour introductory presentation on ARKit, and an in-depth four-hour workshop on the same topic. Became the highest-rated speaker at the conference, based on their attendee survey. The two-hour introductory presentation is online at https://www.youtube.com/watch?v=0bea2V8Jrw4.• Android article author: Wrote “Augmented Reality in Android with Google’s Face API,” “What’s New in Kotlin 1.3,” and “Kotlin Cheat Sheet and Quick Reference.”

Atypical Consulting LLC is my own consulting company through which I provide technology services such as Python/AI consulting and development, mobile app development, and programming/technology instructions, and other technology services.Recent projects and clients include:✅ Technical Experience Lead for Packfiles (packfiles.io) — November 2024 - present: • Writing documentation for Packfiles’s GitHub migration tool • Providing pre-sales demonstrations and support • Managing customer experience for clients✅ Developer Documentation Writer for Writer (writer.com) — August 2024 - present: • Writing documentation for their Palmyra LLM APIs and their Framework low-code tool • Creating Jupyter Notebook “developer cookbooks” featuring code examples that demonstrate applications of their APIs • Tech editing articles on the Writer Engineering Blog✅ Python/AI Instructor at Computer Coach Training Center (computercoach.com) — July 2020 - present:Designed and taught the following:• “Intro to AI Application Development,” a 6-hour, 3-session online course (June 2024)• “Intro to Python and AI Development,” a 40-hour, 10-session online course (July - August 2024)• “Intro to Python,” a 40-hour, 10-session online course (July 2020, Sept. 2022, November 2023)✅ Developer Relations Consultant at Unified API (unified.to) — April - June 2024:• Co-developed Unified.to’s go-to-market strategy for their Unified API for AI/LLM services.• Worked with the head of marketing on other go-to-market strategies.• Formulated a strategy for developer outreach and started executing it.• Co-wrote their white paper, The State of SaaS APIs 2024.• Revised their documentation, which while complete, needed more explanatory text and examples.• Created articles for their blog and videos for their YouTube channel covering Unified.to’s unified API technology and features and app development using their platform.• Doubled Unified.to’s LinkedIn following in two months.

San Francisco, California, Us

Writer, developer, and mentor creating technical content resources — blog and video tutorials, white papers, documentation, and presentations — for developers, technical architects, and technical product managers who use Okta’s customer authentication/authorization service. This position is at the intersection of a number of disciplines: Software development, teaching. documentation, marketing, and brand ambassadorship.Responsibilities include:• Writing engaging content on the use of Okta’s Auth0 platform and advanced technical subjects, with the goal of assisting current users, attracting prospective users, and establishing Okta’s industry expertise.• Owning the mobile development section and strategy of the Auth0 developer blog. I am the primary author of native mobile development articles on the blog and edit or co-author mobile articles written by guest authors.• Reviewing standards and protocols for authentication, authorization, and other areas, and digesting them into useful, understandable content.• Establishing and documenting internal best practices for code and content.• Developing tools and processes to improve the content-production pipeline.• Analyzing trends, metrics, and SEO data in order to expand Auth0’s readership and maximize the utility of its content.• Representing Okta as one of their more active employees in social media.

Tampa, Fl, Us

Cross-platform mobile developer for Lilypad, a sales tool and CRM app for the beverage alcohol industry.• Owned and delivered a major upgrade to the Android version of Lilypad, bringing it to feature parity with the iOS version. I was also working on improving the performance of the Android version so that it would be on par with the iOS version. Cleaned up the Android user interface and started making performance improvements that made some features 60% faster.• Fixed bugs, upgraded existing capabilities, and added new features to the app. Built apps for both iOS and Android in JavaScript using Axway’s Titanium SDK (formerly known as Appcelerator Titanium).• Took charge of internal developer documentation. While Lilypad’s back end and web application were written by senior developers, the mobile app’s 360,000+ lines of source code were largely written by junior developers and interns. With managerial approval, devoted 20% of development time to writing much-needed internal documentation of the mobile app, refactoring the code, and upgrading it to a more current version of JavaScript. • Established coding standards for the mobile app. The mobile code was developed by a series of junior developers, each coding in their own style. Defined a standard to be used for mobile development and have applied it to the codebase during development.• Built a new mobile process and team: Key participant in weekly mobile development strategy meetings with the CTO to improve the mobile app development process. Interviewed developers for the mobile team.

Tampa, Florida, Us

Technical, strategic, and customer management leader at Sourcetoad at a key time in the company’s growth when it took on larger clients, more complex projects, and new markets.Gathered requirements, wrote specifications, and product managed a number of applications, including:• Note-taking web application for pharmacists conducting reconciling patient’s medications in online interviews.• Mobile app where customers submit photos of prescriptions and participating pharmacies respond with offers and prices for the submitted prescriptions.• Investor-facing “Crunchbase for pharma” web application that tracks companies, conferences, executives, and researchers in the pharmacology and healthcare industries and the relations among them using a unique graph navigation system.• iPad-based self-serve kiosk for shipping via FedEx, UPS, or USPS.• Mobile app that allows general contractors to rate their customers on their interactions and payments.• Mobile app for the construction industry that tracks tickets for the delivery and removal of construction material from sites.Sales, marketing, and community relations: • Actively participated in sales meetings, showcasing its application development capabilities and strengths to prospective clients. This led to a number of contract signings, including those for the projects list above.• Delivered several technical talks as an official Sourcetoad representative, including talks on data science, machine learning, and alternative programming platforms.• Represented Sourcetoad at various events they sponsored, including BarCamp Tampa Bay, Tampa Hospitality Hackathon, and DevFest Florida.• Narrated the video for Sourcetoad’s flagship software product, Cruise Director.• Grew the company’s Twitter profile tenfold, and wrote several articles for the company blog.ª Helped develop the company’s guidelines for interacting with clients.

Oegstgeest, South Holland, Nl

Technical marketer and developer evangelist for the company during their pivot from RFID tag/inlay manufacturer to provider of an integrated RFID/cloud software solution to seamlessly connect real-world objects to their digital representations.• Product owner: Gathered requirements, and then specified the functionality and workflows for a hardware/software system for embedding RFID tags in luxury goods for tracking them through the manufacturing process and the sales cycle, and as an anti-counterfeiting measure.• Led documentation effort and and wrote code examples for Smart Cosmos Objects, Smarttrac’s platform for connecting real-world objects with RFID tags to their cloud-based data representations. • Promoted Smartrac to various technical and non-technical audiences, specifically business and technical decision-makers at prospective partners and clients in the medical, supply chain management, and retail industries. Provided technical information to developers at partner organizations (including Catalyst, Blue Bite, and Temera) who build solutions that integrate with the Smart Cosmos platform.• Presented the Lifecycles solution at the Smartrac booth at “Retail’s Big Show 2017”, the National Retail Federation’s flagship conference in New York City. Brought a major prospective customer ($100M revenue in 2016) to Smartrac for an initial meeting.

Oversaw and overhauled GSG’s marketing efforts, creating all the messaging and sales materials for the enterprise communications services specialist.• Communications and technical specialist on IBM’s Network Infrastructure Cost Optimization team. Designed/managed development of the application for performing quick evaluations of client network infrastructure. Wrote, produced, and narrated the official NICO promotional video, and created all NICO promotional material.• Created sales and marketing materials for GSG and its channel partners: presentations, case studies, white papers, sell sheets, videos, and even mobile applications. Created documentation and training material for GSG’s SaaS applications, such as written documentation, demo scripts, and training videos. Wrote and hosted joint presentations and webinars with channel partners, including Honeywell and Pomeroy. • Grew GSG’s online presence 10x. Managed their web site redesign, maintained the site’s content, regularly posted articles on the blog, created promotional and informational videos, and expanded the company’s following on LinkedIn (300 to 1,500) and Twitter (100 to 1,100).

Mississauga, Ontario, Ca

Managed a consultancy that became the de facto managed mobility services department of Rogers Communications (the Canadian equivalent of Time-Warner), filling the roles of chief technologist and marketing department.• Designed and developed turnkey solutions for Rogers, including “BYOD in a Box” and “CL in a Box”, applications for small- and medium-sized businesses to manage their BYOD (“Bring Your Own Device”) and CL (corporate-liable) mobile devices. These applications combined mobile device management, telecom expense management, device inventory, and help desk applications.• Performed Rogers’ first mobile needs assessments, including one for an energy company in Canada’s far north, which involved on-site visits to their head office in Calgary and their drill site in northern Alberta, interviewing two dozen stakeholder groups in the organization, convening with their IT department, and producing a full report complete with recommendations for increased productivity and cost savings.• Implemented processes for clients with 1,000+ employees move from corporate-liable mobile devices to individual-liable ones.• Created Rogers-branded customer-facing documents, including a white paper listing tips for businesses who want to implement a BYOD program, a guide to help enterprises create mobile device policies, and “sell sheets” for various Rogers services.

Ottawa, On, Ca

Raised the company’s profile during a critical growth phase, promoted it to three major audiences: merchants who were considering using Shopify to host their ecommerce sites, developers who were considering development of apps for Shopify stores and designers who were considering developing store themes.• Managed the company’s first major developer outreach initiative, a $1 million fund used to encourage developers to build apps of the Shopify platform.• Wrote the documentation and sample code for Shopify’s developer API, as well as documentation for store theme designers. Edited and wrote technical articles Shopify’s technology blog, whose primary audience was developers and designers.• Represented Shopify at a number of conferences, including the 2011 BarCamp Tour, a multi-city tour of nine BarCamp “unconferences” across the United States. • Wrote Shopify’s tweets and doubled the company’s Twitter followers.

Redmond, Washington, Us

Specialized in promoting Microsoft to “unfriendly” technical audiences — namely mobile, web, and open source developers, with whom the company had weak or non-existent relationships. “Won over” developers and technology influencers who originally had strong negative opinions of Microsoft and increased its influence in one of the world’s fastest-growing tech hubs.• Windows Phone 7 Champion: Led the “breadth program” for Windows Phone 7 in the months leading up to the release of the new phone operating system. Brought early-access development tools, devices, documentation, and training to developers, coordinated the development of early apps by Canadian developers to pre-seed the Windows Phone app store, and organized Windows Phone developer events.• Editor, MSDN Flash: Edited and wrote the lead articles for the Canadian edition of MSDN Flash, Microsoft's developer newsletter emailed every two weeks to 50,000 subscribers.• Microsoft Canada’s most prolific blogger: Wrote almost 750 articles for Microsoft’s blog, Canadian Developer Connection.• Co-organized TechDays, a conference series taking place in 8 cities across Canada. Organized a conference session in 2008, led one of the developer tracks in 2009, and managed all the developer tracks in 2010.• Touring presenter: Traveled across Canada, giving presentations and tutorials to developer, technologist, and student audiences on developing applications using Visual Studio, C# and Visual Basic, Windows 7, ASP.NET MVC, Windows Mobile, Windows Phone, and Xbox 360.• Developed example code and demonstrations in C# and Visual Basic for a number of Microsoft platforms, especially Windows 7, ASP.NET MVC, Windows Mobile/Phone, and Xbox 360.