Vice President, Sales Strategy And Operations
Seattle, Washington, Us
I lead a 65+ person team that works on sales and business strategy, customer success (account management, onboarding, customer support, coaching, and revenue delivery) and end-to-end sales operations. I support two distinct business lines, the New Construction marketplace, which works with 1,000+ new home builders, and our Marketing Ad Platforms team, which powers marketing branding ad products across Zillow Group. The New Construction marketplace was the fastest growing marketplace at Zillow Group in 2017 and is slated to repeat that achievement in 2018. Together with the Sales and Product teams, we quickly launched in January 2016, just three months after scoping the opportunity and designing the go-to-market plan. Since that launch, we have scaled revenue nearly 4x, grown headcount over 10x, and have become more deeply integrated within the New Construction industry. I act as the de-facto General Manager for our New Construction business, lead overall business strategy and work closely with our Product org to ensure product solutions balance both consumer and advertiser needs for long-term, scalable success. The sales operations and customer success teams manage all post-sale processes and functions to ensure delivery of five-star service as well as competitive ROI to advertising partners. I also support our Marketing Ad Solutions within Zillow Group and act as the GM for our Display platform, which support the marketing ad products for the majority of our marketplaces (Premier Agent, Brand, Rentals, New Construction, Broker, and Streeteasy). We have engineered a fully native ad platform that drives rich content based on listings and profiles across the network. This platform drives media both on Zillow Group’s family of websites as well as on Facebook and other display ad networks. Recently, we extended this platform offline by reaching Zillow’s targeted audience via direct mail.