Work with small and mid-size organizations to create Smarter Offices. Consult customers in their road from paper to digital by leveraging their document systems.

Using a consultative approach, worked with small to medium organizations to match RICOH's technology solutions to their business challenges in the areas of document management, printing solutions, scan and capture, output management, and managed services. Help organizations to become more productive, secure and mobile in the way they capture, store, manage and retrieve information throughout the organization.

• Partnered with business units’ leadership to develop promotional marketing strategies that met sales targets and corporate branding objectives. • Planned and executed promotional marketing initiatives, managed the promotional budget, and developed all promotional materials.• Partnered with an Ad agency to guide the process of developing the branding concepts including creating a Company tag line, development of marketing materials such as website, brochures, tradeshows materials, e-mail templates among others.• Accomplished the goal of bringing branding consistency among business units, in spite of years of having 6 business units with decentralized control of respective brands, messaging, materials. • Led the company's branding and website re-launch, managing a 30-person cross-functional and global team, including vendors. Effectively managed the completion of the project, on time and on budget. Received recognition/verbal commendation from marketing director for leadership on the effort.

• Managed 30% of client base for the Specialty Bar Quality product group. Provided quotes in compliance with technical requirements.• Consistently achieved higher levels of customer satisfaction from accounts. Recognized by manager as best team member, resulting in being selected to manage the number one customer in terms of revenue.• Provided “role model” level of response for premium level customer by developing almost flawless process from quoting to delivery. Delivered impeccable follow up on every step of the process. Anticipated possible roadblocks to address issues, in case plans did not go accordingly. • Based on strong technical background, was “go to” person among peers for questions regarding product’s technical specifications.

• Managed sales of color concentrate products, leveraging technical knowledge to connect company's product attributes to the customers' manufacturing applications and needs. • Successfully reactivated the Texas market, doubling the customer base within four months.• Re-acquired half of lost customers by providing outstanding sales support. Increased sales from existing customers by 20%.

• Developed and executed marketing initiatives for a consumer brand (Chocolates JET) in Venezuela. Increased product sales by 43% and market share by 12%.• Oversaw design and development of marketing materials and promotional programs for brand products. Collaborated with brand manager on the overall brand strategy, including the pricing, sales forecast, packaging and product development.• Created promotional campaigns for launch of five new products, increasing aggregate sales by 25%.• Coordinated market research, leading to a new positioning of the brand.