Johana Trelles Borckardt Email & Phone Number

Uptown Mall

Victoria, British Columbia, Canada

Victoria, British Columbia, Canada

Lima, Perú

I teach in the distance learning program for adults. Management and Marketing Careers

Lima, Perú

Responsible for nationwide sales in all channels (USD 1.6 million)• Management of the annual expenses budget for commercialization and marketing(8% of sales)• Responsible for the Company’s contribution margin (55% during the year)• Closing and entry of three international brands to the country, as sole distributor: Mizos,Biofoods and Wild• Growth of brands and categories above the industry: +15%

Lima, Perú

Administration of a retail grocery store with management in commercial issues, marketing, administration, cash flow and sales analysis.

Lima, Perú

Face-to-face and online teacher of marketing, sales and trade issues

Magdalena Del Mar, Lima, Perú

Responsible for the Company’s total sales on the B2B and B2C channels (USD 2million)• Control and monitoring of budget for market, trade, and sales (10% of sales)• Developed the Company’s own brands with a contribution of USD 0.5 million (Akamiand Zana)• Growth of channels: Modern channel (+40%), Traditional (+25%) and B2C online(+44%)

San Borja

• Developed strategic planning for the Yes brand in the Home Care category.• Increased coverage of the Company brands (Sonko, Yes, Compass and Florida) bymore than 120 retail points of sale• Increased sales of the Company’s brands by 22% over the previous year• Optimized the P&L for 2020 with a +10pp improvement.• Launched the digital platform for delivery sales for “La Canasta” (The Basket) withmonthly sales of USD 20,000.

La Molina, Lima, Perú

• Responsible for the growth of non-carbonated categories vs 2018 by +13%• Leadership of the Juices category in the Frugos brand, achieving a 35% market shareafter three years• Implemented more than 13 commercial projects and plans in the modern and traditionalchannels for the Powerade, Monster and Frugos brands.

Distrito De La Molina, Departamento De Lima, Peru

• Introduced into the Peruvian market more than 27 SKUs in the modern channel withimported products from the Coca Cola Company valued at more than USD 0.5million in the year.• Reported a profit of more than 30% in the first year of the business incubator.• Entered 7 SKUs into the traditional channel (premium grocery stores) with a saleincrease of USD 31 million in the year.• Responsible for the budget of the marketing department (USD77,000 during the firstyear)

Distrito De La Molina, Departamento De Lima, Peru

• Responsible for the growth of the Tottus account by +31% over the previous year• Responsible for the growth of carbonated beverages by 12% and non-carbonatedby 23% in soles• Closed commercial agreements with a savings of USD 100,000.• Recovered 10ppts in the P&L by improving margins and discounts.

Santiago De Surco, Lima, Perú

• Management of large clients: Supermarkets, Specialists, Department Stores.• Closing of commercial agreements, forecasting, sell in, sell out• Campaign launch, sales management and marketing fund.• Report to the commercial management on the performance of the account.• Work plan of the personnel in charge of the operational part of the client.

Callao, Lima, Perú

• Negotiation, follow-up and monitoring of key accounts.• Coordination of campaigns and/or differentiated promotions by chain.• Report to Corporate on the progress and achievements of the channel.• Supervision and Control of the strategies of the competition.

Santiago De Surco, Lima, Perú

▪ Preparation and negotiation of commercial agreements with suppliers.▪ Implementation of business policies and strategies.▪ Analysis of demand, prices, margins, and contributions of the assigned products.▪ Category Management of the most profitable subcategories and change proposals(groceries and sweets)

San Isidro, Lima, Perú

• Responsible for the reports of the trades sent to the SBS (Superintendency of Banking and Insurance)• Responsible for the control of transfers sent by Insurance Companies.• In charge of sending first payment checks to the different branches.• Responsible for the integral process of the Additional Contribution for Survival cases.• In charge of the reconciliation of the forms sent by the insurance companies for the respective retirement payments.

Miraflores, Lima, Perú

•Responsible for monitoring taxpayer debt statements for the issuance of coercive resolutions.• Responsible for resolving the claims presented within the time established under the legal framework.• Responsible for purifying the cases observed under the condition of uncollectible or doubtful collection.

Post Degree Diploma In Business Administration - Marketing Option, Administration And Marketing

Term 1 & 2 Dean Honour

International Mba, Business, Honor Roll - Cum Laude

Master In Leadership And Team Management, Business Leadership, Leadership

Bachelor Of Economics & Degree In Economics, Economics, Honor Roll - 4°