I launched my own digital marketing company in Las Vegas in January 2022 after heading digital marketing for the largest business management firm in the Los Angeles entertainment industry, at 600 employees. My company is focused on helping small to medium sized companies and entrepreneurs to develop and implement a strong digital strategy and brand. I specialize in content development, creative and copywriting for digital platforms—and for marketing campaigns, email marketing, blogs, collateral and presentation decks, optimizing SEO and raising search engine results page rankings in the process. A certified social media professional, I develop and execute strategy to grow a company’s social presence and following. I run ad campaigns on LinkedIn, Facebook/Instagram and Twitter, overseeing creative and determining audience targeting and segmentation, and performing analysis on KPIs to maximize ad spend ROI. I also produce video content for YouTube, through ideation, concept, script development, shoot, editing, notes and final cut stages. I have worked in a variety of environments—entertainment, Fortune 500, federal government, education, consulting and startup, working exclusively with senior management, executive teams, and partners, owners and CEOs.A graduate of NYU’s Tisch School of the Arts. I was Resident Playwright for three years at Chicago Dramatists, which, after 40 years, is one of the most established theater companies in Chicago.