Developed and managed an e-commerce web portal for sporting goods using Shopify. Integrated all the necessary applications to optimize sales-oriented performance, such as CRM, Chat, email automation platform, helpdesk, blog.Designed digital marketing strategies to increase sales as well as brand awareness in new markets. Subsequently, we analyzed the metrics of Google Analytics, Search Console and Tag manager to obtain insights and adjust the strategies.Listed original products on marketplaces as Amazon, Walmart and eBay under optimal copywriting to increase conversions. The benefits of services and products that drive sales are constantly being researched, monitored and applied. Monitored security tools to prevent fraud, theft of personal data and chargebacks as well.Managed the Customer Service team to establish a strong relationship with new customers and recurring as well. In addition, review strategies, reward program and gap reduction in delivery times was created to maintain Customer loyalty.In the last year, online sales have increased 21 percentage points higher than expected.

Created VenTienda brand. In addition, I launched an online store to sell VenTienda's electronic products like USB rechargeable lighters, Emergency LED Bulks, among others using OpenCart Ecommerce platform.Also, I'm have been responsible for collaborating with cross-functional partners and employees to manage all aspects of the eCommerce business including, business planning, content strategy and development, campaigns and other online marketing, webs design, customer service, web analytics and technologies.Futhermore, I advised companies and entrepreneurs to achieve digital transformation.

Serve as a liaison and primary point of contact within the eCommerce organization for cross functional partners acting as a project manager to evaluate, prioritize, develop, manage, implement and test eCommerce initiatives.Participate in the development and execution of strategic and tactical business plans with other members of the cross functional team supporting the eCommerce strategy.Manage the user experience of the website including site navigation, content development, checkout funnel and promotional campaigns in order tto allow an easy shopping experience.Manage all aspects of web analytics related to eCommerce and communicate relevant information to team members, executive leadership and cross-functional partners.Partner with key cross-functional teams to ensure all relevant organizational goals and implications are factored into eCommerce projects.Build and direct a cohesive team of internal and external personnel to effectively select eCommerce solutions like OpenCart, mailchimp and Cube CRM in order to achieve business goals.