Johann V.

Johann V. Email and Phone Number

Building something big @ Grupo Tecla
State of São Paulo, Brazil
Johann V.'s Location
São Paulo, São Paulo, Brazil, Brazil
Johann V.'s Contact Details
About Johann V.

A seasoned professional with over 15+ years of experience in digital business and digital marketing.I have broad knowledge of boosting business capabilities through a specialized execution using methodologies, platforms and industry trends. In my career, I've led successful digital strategies for big companies in the most varied lines of business like telecommunication, automotive manufacturing, banking, technology, consumer goods, e-commerce and others, some of them listed in Fortune 500 and countless companies in other stages as well.I'm also professor and speaker about analytics and data science subject.Keywords: Marketing Director, Marketing Analytics, Martech, Data Analytics, Personalization, Customer Data, CRM, Digital Retail, Digital Strategy, E-commerce, Growth

Johann V.'s Current Company Details
Grupo Tecla

Grupo Tecla

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Building something big
State of São Paulo, Brazil
Employees:
3
Johann V. Work Experience Details
  • Grupo Tecla
    Grupo Tecla
    State Of São Paulo, Brazil
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  • Madeiramadeira
    Director Of Marketing Analytics & Retention
    Madeiramadeira Jul 2021 - Mar 2023
    Curitiba, Paraná, Br
    MadeiraMadeira was the first brazilian Unicorn of 2021. The company is the leading player in the category in brazilian ecosystem.Main roles:• Increase Customer Retention;• Map and analyze Customer Behavior;• Providing customer intelligence and actionable CRM strategies for the business units such as Digital Channels, Categories and so on.
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  • Tecla Digital
    Co-Founder And Executive Director
    Tecla Digital Jul 2018 - Dec 2022
    São Paulo, Sp, Br
    Founded in 2018, Tecla Digital solves complex problems of leading companies in the digital landscape. Clients: B3, Catho, Gauge, Sysmex, Eudora, Preçolandia, Allya and so on.
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  • Btg Pactual
    Director, Head Of Marketing Analytics & Insights
    Btg Pactual Jan 2021 - Jul 2021
    São Paulo, Sp, Br
    BTG Pactual (BPAC11) is the largest investment bank in Latin America.Main roles:• Leading and foster the marketing science (Analytics, Engineering, SEO, Growth/CRO, Insights and Research) capabilities within BTG Pactual digital;• Providing intelligence for the business units to boost their clients acquisition, both B2C and B2B areas.• Use new technologies to drive M&A decisions.
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  • Gauge
    Director Of Analytics, Media And Martech
    Gauge Oct 2017 - Jan 2021
    São Paulo, Sp, Br
    Gauge is a full digital consulting by Stefanini group.Main roles:• Leading executive responsible for digital capabilities: analytics, media and technology.• Leadership of the senior management team that drives 70+ specialists (Heads, managers, consultants, engineers and analysts);• Management of key accounts;• Ideation of new offers and reshape of old ones;• BizDev.Clients:Vivo, Pearson, XP Inc., Nike, Abbott and so on.
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  • Betc São Paulo
    Director Of Analytics
    Betc São Paulo Oct 2016 - Sep 2017
    São Paulo, São Paulo, Br
    BETC is one of the most awarded agencies in the world.Main roles:• Foster data-driven culture;• Structuring of technical area, counting with 10 specialists (Managers, supervisors, analysts and engineers);• Boost agency's capabilities like strategy, media and creativity;• Giving analytics value for ad campaigns.Clients:Reckitt Benckiser, PSA Group, Hershey's, GPA and so on.
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  • Ci&T
    Senior Manager Of Digital Analytics
    Ci&T Apr 2014 - Oct 2016
    New York, Ny, Us
    CI&T is an IT and software engineering company specialized in digital transformation of enterprises.Main roles:• Senior leader reporting directly to the Chief Digital Officer;• Intrapreneurship in the digital analytics competency;• Structuring of technical area, increasing the team from 1 to 30+ specialists (data engineers and scientists);• Ideation of digital analytics offers, among them CoE (Center of Excellence) for bankings.Clients: Itaú, Natura, Johnson & Johnson, Carrefour and so on.
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  • Wmccann
    Lead Data Engineer
    Wmccann Jan 2013 - Apr 2014
    São Paulo, Sp, Br
    WMcCann is one of the biggest agencies in Brazil and be part of McCann Worldgroup, of Holding Interpublic.Main roles:• Intrapreneurship fostering the big data BU and its assets;• Empowering the BI team through advanced analytics inputs;• Use cases implementation.Clients:GM, MasterCard, Nestlé and so on.
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  • Wunderman Thompson
    Digital Analytics Coordinator
    Wunderman Thompson May 2012 - Dec 2012
    New York, Ny, Us
    Wunderman is one of the largest digital agencies in the world.Main roles:• Technical leadership of innovation and analytics BU;• Implementation of digital analytics cycle;• Improvement of work process;• Intrapreneurship developing a data product for digital intelligence using data sources like social engines, digital analytics tools, adservers and so on.Clients:Vivo, Ford, Latam, Microsoft and so on.
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  • Dp6
    Digital Analytics And Solution Engineer
    Dp6 Jan 2010 - Apr 2012
    São Paulo, Sp, Br
    dp6 is a digital marketing consultancy specialised in data-driven marketing services.Main roles:• Governance of digital marketing environment;• Advanced implementation of digital analytics tools (aka. Google Analytics, Adobe Analytics, Webtrends and so on); • Data extraction, processing and delivery;• Work and reports automation using entire Marketing and Advertising Technology stack;• Dataviz.Clients:Coca-cola, Oi, Itaú, Philips and so on.
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Johann V. Skills

Google Analytics Web Analytics Javascript Jquery Python Analytics Google Api Scrum Php Google App Engine Digital Marketing E Commerce Django Data Extraction Data Analysis Ext Js Marketing Vba Agile Methodolgy Big Data Git Digital Strategy Digital Media Github Facebook Api Mongodb Flask Social Media Agile Methodologies Youtube Api Digital Analytics Api Tableau

Johann V. Education Details

  • Fiap
    Fiap
    Strategic Business Management
  • Anhanguera Educacional
    Anhanguera Educacional
    Information Technology

Frequently Asked Questions about Johann V.

What company does Johann V. work for?

Johann V. works for Grupo Tecla

What is Johann V.'s role at the current company?

Johann V.'s current role is Building something big.

What is Johann V.'s email address?

Johann V.'s email address is jo****@****ail.com

What is Johann V.'s direct phone number?

Johann V.'s direct phone number is +161048*****

What schools did Johann V. attend?

Johann V. attended Fiap, Anhanguera Educacional.

What are some of Johann V.'s interests?

Johann V. has interest in Data Driven Culture, Technology, Data Strategy, Data Science, Data Intelligence, Books, Food, Dp6, Heineken, Brazil.

What skills is Johann V. known for?

Johann V. has skills like Google Analytics, Web Analytics, Javascript, Jquery, Python, Analytics, Google Api, Scrum, Php, Google App Engine, Digital Marketing, E Commerce.

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