“Tell me and I forget, teach me and I may remember, involve me and I learn.” ― Benjamin Franklin. It fascinates me to see people evolve in their driving style and to play a role in this through coaching and guidance. My current job makes it possible to create the synergy between the technical evolution within the car and truck sector and the driving behavior of the driver. My focus is on sustainable behavioral change in order to arrive at ecologically sound and less stressful driving behavior with fewer claims and this completely in accordance with the individual identity and inner motivations of the person.Furthermore, I follow with interest the evolution towards the electrification of mobility (cars and trucks) and autonomous driving. We move towards a new mobility!