Johel Arrieta Email and Phone Number
With over two decades in business ownership and sales directorship, I’ve consistently driven growth and spearheaded innovation in the field of ophthalmological diagnostics. As the co-owner of Diagnósticos Oculares, I’ve set up a top-tier distribution company, serving eye care professionals throughout the Caribbean with advanced, dependable, and efficient equipment. Serving as the Sales Director for Latin America at Optovue Inc., and subsequently, the Eastern US at Virtual Vision, I’ve led sales teams, empowering them to meet their goals and drive growth in both the eastern US and international domains.My success is underpinned by my firm belief in empowering teams, cultivating lasting relationships, and staying ahead of market trends and product innovation. I have consistently provided comprehensive training and strategic support to my sales teams, ensuring they not only meet but exceed their goals. I have also fostered strong partnerships with industry-leading manufacturers and clients, building trust and loyalty. Additionally, I have actively participated in national and international conventions, representing my company and expanding my network. Blending robust sales strategies with entrepreneurial foresight, I am constantly driven to shape the future of sales and business through experience-backed insights, relentless dedication, and a passion for excellence.
Towardpi
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Business Director, LatamTowardpi Jul 2024 - PresentLatin AmericaI lead business development and strategic sales for TowardPi across Latin America. My role centers on expanding TowardPi’s presence in key markets by introducing a portfolio of cutting-edge ophthalmic technologies, including the BMizar 400kHz UWF HD Full-Range SS-OCTA, Zalioth SS Optical Biometer, Baryon Intraoperative SS-OCT Surgical Microscope, and Zursa Ultra-Widefield (UWF) Fundus Camera. These innovations deliver unparalleled precision, speed, and diagnostic accuracy, transforming clinical and surgical ophthalmology.Leveraging my deep expertise in the OCT market and advanced imaging solutions, I work closely with distributors and healthcare providers to ensure the successful adoption of TowardPi’s systems. Through strategic partnerships and tailored sales approaches, I help to position TowardPi as a leader in high-performance ophthalmic equipment, dedicated to improving patient outcomes across the globe. -
Co-OwnerDiagnosticos Oculares De Pr Y El Caribe Feb 2003 - Jul 2024CaribbeanSince 2003, I’ve led Diagnósticos Oculares, a pioneering provider of ophthalmic diagnostic solutions in the Caribbean. Together with my father, who brought decades of experience as the former Director LATAM for Bausch&Lomb we’ve built a company grounded in trust, expertise, and innovation.At Diagnósticos Oculares, we specialize in the sales and service of state-of-the-art technology to enhance diagnostic precision for eye care professionals. Our commitment goes beyond just providing products; we offer personalized support and expert knowledge to ensure that healthcare providers can fully optimize the capabilities of the advanced tools we supply.With over 20 years of industry experience, I’ve developed a deep understanding of ophthalmic technology and the specific needs of our clients. By fostering strong relationships with manufacturers and eye care practices, I’m proud to contribute to improving patient outcomes across the region while positioning Diagnósticos Oculares as the go-to partner for cutting-edge ophthalmic solutions.
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Director Of Sales, Eastern UsVirtual Vision Health Mar 2023 - Apr 2024Eastern Region, UsaAs Director of Sales for the Eastern US at Virtual Vision Health, I led a team of 12 sales representatives, consisting of 10 independent reps and 2 direct reports. Virtual Vision Health is known for its innovative Virtual Eye platform, which uses virtual reality to perform advanced visual field tests, including glaucoma and ptosis evaluations. These tests are designed to be more efficient and patient-friendly compared to traditional perimetry.In this role, I provided comprehensive training and support to the team, empowering them to introduce the Virtual Eye device to ophthalmologists and optometrists throughout the region. Our solution offers state-of-the-art features such as live eye monitoring, pupillography, and telehealth compatibility, which increases practice efficiency while maintaining accuracy and repeatability comparable to standard automated perimetry.Additionally, I represented the company at regional, national and international meetings, building strategic relationships that expanded Virtual Vision’s market presence. Through my leadership, we successfully drove growth by positioning Virtual Vision Health’s cutting-edge technology as the future of visual field diagnostics. -
Sales Director, Latin AmericaOptovue Mar 2007 - Jun 2013Latin AmericaAs Director of Sales for Latin America at Optovue, I led a network of 8 independent distributors, playing a key role in expanding the company’s presence across the region. Optovue, known for being the first FDA approved spectral-domain optical coherence tomography, specializes in high-speed OCT and OCT angiography (OCTA) technology, revolutionizing the diagnosis and management of ocular diseases.In my role, I provided comprehensive training and support, equipping distributors with the knowledge and strategies needed to introduce Optovue’s innovative products into key markets. I helped drive sales of advanced technologies such as the RTVue OCT system, which was among the fastest-growing diagnostic instruments in ophthalmology, along with new offerings that positioned Optovue as a leader in ocular diagnostics.During my tenure, I regularly represented Optovue at national and international meetings, strengthening strategic relationships with key opinion leaders and healthcare professionals. My contributions directly helped grow Optovue’s market share in Latin America, significantly enhancing the company’s visibility and influence within the global ophthalmic community.
Johel Arrieta Education Details
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Business -
Liberal Arts And Sciences/Liberal Studies
Frequently Asked Questions about Johel Arrieta
What company does Johel Arrieta work for?
Johel Arrieta works for Towardpi
What is Johel Arrieta's role at the current company?
Johel Arrieta's current role is Business Director, LATAM at TowardPi | OCT Veteran | 20+ Years in Ophthalmic Sales & Business Development.
What schools did Johel Arrieta attend?
Johel Arrieta attended American University Of Puerto Rico, Nassau Community College.
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