John Adewusi work email
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John Adewusi personal email
With over 15 years of experience in marketing, I have collaborated with top FMCG brands in Africa, honing my expertise in community building across diverse industries and segments. My focus lies in harnessing the power of content to deliver impactful messages. From persuasive copy to roll-to-market campaigns, I specialize in creating compelling narratives that truly resonate with audiences.What sets me apart is my comprehensive understanding of both creativity and business operations, gained through my experience in the media industry, including film and TV. This dual perspective allows me to approach marketing with a unique blend of artistic flair and strategic acumen.Through my extensive background in retail and manufacturing, I have nurtured strong relationships in key manufacturing hubs, particularly in Asia. This vast network further strengthens my ability to execute successful campaigns and drive exceptional results.I firmly believe that every brand aspires to cultivate a community of loyalists who wholeheartedly engage with their products, offerings, and services. It is within this realm that I excel. Through strategic community-building initiatives, I empower brands to forge deep connections and foster dedicated advocates.
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Founder234Drive Jan 2019 - PresentAs the founder of the largest automobile community in Africa, spearheading a transformative platform that revolutionizes how people engage with mobility and transportation. Our mission is to reshape the way individuals and businesses interact with automobiles throughout the entire lifecycle.At 234drive, we provide a comprehensive range of content and resources, starting with expert advice on automobile purchasing, maintenance, and other crucial aspects of the automotive cycle. Our… Show more As the founder of the largest automobile community in Africa, spearheading a transformative platform that revolutionizes how people engage with mobility and transportation. Our mission is to reshape the way individuals and businesses interact with automobiles throughout the entire lifecycle.At 234drive, we provide a comprehensive range of content and resources, starting with expert advice on automobile purchasing, maintenance, and other crucial aspects of the automotive cycle. Our platform covers the entire automobile ecosystem, catering to the needs of both end consumers and businesses.Through our innovative approach, we empower individuals and organizations to make informed decisions and navigate the dynamic world of mobility. Show less -
Managing DirectorSalt&Truth Jun 2018 - PresentLagos• Identify content creation opportunities and create winning proposals for various corporate brands and government institutions to drive strategic and tactical objectives profitably• Assembled a team of creative professionals, including scriptwriters, camera operators, photographers, editors, set designers, gaffers, lighting and sound crew members, as well as other craft services for various content production projects• Manage communication and collaborations amongst cross-functional… Show more • Identify content creation opportunities and create winning proposals for various corporate brands and government institutions to drive strategic and tactical objectives profitably• Assembled a team of creative professionals, including scriptwriters, camera operators, photographers, editors, set designers, gaffers, lighting and sound crew members, as well as other craft services for various content production projects• Manage communication and collaborations amongst cross-functional teams and various stakeholders from the client and vendor organisations to ensure timely and excellent achievement of content production and marketing deliverables according to agreed terms• Managed various production projects for various leading brands, including GDL Financial Services Limited, Endeavor, MTN, Coca-Cola, StanbicIBTC Bank and MTV• Successfully worked with the MTN team to initiate, create and execute the MTN Yello Star music reality show, the biggest prime time content on terrestrial TV which reached 100 million viewers within 6 weeks and recorded 10 million views across social media platforms • Worked with the Imo and Ogun state governments to create new content ideas focused on rebranding them as leading tourism destinations in Nigeria Show less -
Marketing ExecutiveHero 78 Nigeria Limited Apr 2013 - PresentLagos, Nigeria• Assembled a team of creative, media and content marketing professionals, including copywriters, digital marketing professionals and journalists to implement digital marketing campaigns for various brands including MTN, NNPC, Coca-Cola, and StanbicIBTC Bank• Manage communication and collaborations amongst cross-functional teams and various stakeholders from the client and vendor organisations to ensure timely and excellent achievement of media and marketing deliverables according to agreed… Show more • Assembled a team of creative, media and content marketing professionals, including copywriters, digital marketing professionals and journalists to implement digital marketing campaigns for various brands including MTN, NNPC, Coca-Cola, and StanbicIBTC Bank• Manage communication and collaborations amongst cross-functional teams and various stakeholders from the client and vendor organisations to ensure timely and excellent achievement of media and marketing deliverables according to agreed terms• Successfully worked with the MTN team to initiate, create and execute the MTN “Man in the Box” campaign for the B2B division which went viral and was organically reported by CNBC and BBC, reaching over 100 million impressions within 8 weeks• Created 5 viral videos and drove online buzz for Coca-Cola Road to Russia World Cup campaign via weekly vlogs and other engaging localized content for the trophy tour in Nigeria and live activations; recorded 200,000+ downloads of the tournament anthem on the platform• Crafted and executed a viral digital marketing campaign (Longthroat) for Pepsi, including the coordination of 25 top influencers across niches in Nigeria to introduce the 60cl bottle and drive increase in market share• Managed digital media engagement for Africa sponsors, Airtel focused on the 2014 FIFA World Cup which led to 18 million views overall across various platforms• Created online awareness for the Imo and Ogun state governments to create new content ideas focused on rebranding the state as a leading tourism destination within South-Eastern and South-Western Nigeria, respectively Show less
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InternHavas Worldwide Apr 2012 - Sep 2012Newyork• Worked with a team of creative professionals, including Art Directors and Copywriters, to develop ideas for advertising campaigns pitches and implement approved campaigns -
Marketing ConsultantStoli® Group 2011 - 2012Nigeria-Marketing consultant responsible for introducing the product into the market, getting it into stores, generating print adverts (including placement in the press) and managing sponsorship.-charge of helping the Russian beverage brand break into the Nigerian market with the launch of its vodka and berry infused cocktail.-In charge of promotion.
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InternHewlett-Packard Apr 2008 - Sep 2008Lagos
John Adewusi Skills
John Adewusi Education Details
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Logistics, Materials, And Supply Chain Management -
Computer Science -
Public Relations, Advertising, And Applied Communication -
Public Relations, Advertising, And Applied Communication -
Adhouse
Frequently Asked Questions about John Adewusi
What company does John Adewusi work for?
John Adewusi works for 234drive
What is John Adewusi's role at the current company?
John Adewusi's current role is Media + Tech | Founder - 234drive | Esade 2024.
What is John Adewusi's email address?
John Adewusi's email address is jo****@****ruth.tv
What schools did John Adewusi attend?
John Adewusi attended Esade, University Of Warwick - Warwick Business School, University Of Lagos, Nyu School Of Professional Studies, School Of Visual Arts, Adhouse.
What are some of John Adewusi's interests?
John Adewusi has interest in Children.
What skills is John Adewusi known for?
John Adewusi has skills like Integrated Marketing, Creative Strategy, Marketing, Marketing Strategy, Marketing Communications, Crisis Communications, Crisis Management, Crisis Intervention, Licensing Negotiations, License Management, Public Relations, Merchandising.
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John Adewusi (CSSM, CSPO)
Washington Dc-Baltimore Area -
1yahoo.com
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John Adewusi
Port Harcourt
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