John Alexander Email & Phone Number

- Seeking out opportunities to crack insight challenges and help businesses grow by leveraging my insight identification, story creation and client engagement skills. - An expert in quant market understanding challenges, a lover of synthesising all insight sources, a hater of unnecessary complexity.-Particular specialism in delivering clear, simple, powerful and inspiring market segmentations Open to freelance contracts and part time perm roles

Redblue: Insight & strategy designed to make a difference.-Building deep knowledge of our clients businesses & opportunities by deploying a range of experts to crack challenges across the marketing spectrum -Always driven by a true passion for our clients successRole: -Responsible for winning and leading consultative strategy and insight projects and inputting into business decision making/strategy - Responsible for building a large global quant U&A/Segmentation account - Specialist in quantitative market understanding studies, but love crafting clear and inspiring stories from qualitative and secondary data sources

Key responsibilities:- As a Board Director, directly involved in decision making on the direction of the company across areas such as recruitment, offer development, training and new business initiatives- Managing a team of half of the company's insight, strategy and innovation consultants - responsibilities for achieving financial targets, resourcing, individual performance and team building - Leading strategic insight studies & managing project delivery teams

Responsible for winning and leading strategic insight projects Specialising in large strategic quantitative segmentation studies

Completed MRS advanced certificate - MeritGenerally learning the ropes of market research

Bachelor’S Degree, Geography, 2:1

Education record

Education record