John Bracco Email & Phone Number

Atlanta Metropolitan Area

The Regional Account Director serves as the primary client contact for Lexus DealerAssociations (LDAs), determines their overall business needs, and objectives for the multicultural segments (Hispanic, Black and LGBTQ). Overseeing the following markets:-Atlanta Metro-San Antonio/South Texas-Orlando/Melbourne-Washington DC-Baltimore-Philadelphia

Greater Atlanta Area

• Houston Metro, South Texas, Louisiana, Mississippi (October ’17 – present)• Atlanta Metro, Alabama, South Carolina (March ’14- October ‘17)• North, Central Florida, Georgia, South Carolina (May ‘13 - March ‘14)o Oversee sales operations that represent 19% of Lexus Southern Saleso Allocate, balance, and wholesale all new vehicle inventoryo Create monthly New Vehicle, and Pre-Owned sales objectives for each Dealero Responsible for approximately $430k in monthly Post Production Accessory Saleso Spearheaded LC500 debut and Southeast launch at 2016 Atlanta Auto Showo Maintain New Vehicle Sales DQI, Sales Elite CSI at or above Area, National averageo Support and implement the improvement of Dealership new vehicle sales processes o Ensure dealers comply with Lexus CSI, training, and advertising covenant standardso Train dealers on Medallia Survey, Urban Science reporting toolso Work with dealers to develop and maintain monthly Tier 3 advertising plans for new/pre-owned saleso Serve as liaison between AOR and Dealer to help establish local dealer marketing efforts

Greater Atlanta Area

• Atlanta Metro, Alabama, South Carolina (Sept ’11- May ’13)• North, Central Florida, Georgia, South Carolina (Nov ’10- Sept ’11)o Oversaw the fixed operations of 12 Lexus dealershipso Established Area CSI, retention, customer pay, parts sales goals for Service & Parts Departments o Counseled dealers on customer retention best practices to elevate the customer experienceo Decreased excess warranty expense by improving repair processeso Performed warranty expense control audits o Monitored Repair Quality Index and reduced vehicle buybacks, lemon law caseso Conducted service drive analysis and time studies to improve service department processeso Resolved customer satisfaction cases and oversaw goodwill spending with Lexus HQ

Greater Atlanta Area

• Vehicle Supply Analysto Fulfill all monthly LCCS (loaner) vehicle orders for Dealers within the Southern Areao Update and monitor reports for the Vehicle Supply Department and Vehicle Operations Departmento Order and manage all Southern Area fleet vehicles• Vehicle Operations Analysto Work with Merchandising Manager to help plan and organize Dealer incentive trips and regional eventso Support the Certified Pre-owned Manager and Lexus Dealers in tracking current sales incentive programs, sales objectives

Greater Atlanta Area

Customer Satisfaction Analysto Facilitated the arbitration and Lemon Law buyback process with TMS HQ, Lexus Dealers, and Lexus customerso Strengthened vendor relationships with the Area office to coordinate the buyback process

Greater Los Angeles Area

AnalystToyota Los Angeles Region• Traveled with District Service and Parts Managers to conduct RO analysis’s, vehicle inspections, and service flow analysis• Helped organize the Region’s first annual Service and Parts SummitLexus Event Marketing and Partnerships• Ordered all department vehicles, event vehicles, Lexus hotel partner vehicles, celebrity vehicles. • Organized national vehicle logistics in coordination with all Lexus events, hotel properties. • Managed, maintained Lexus partner contracts, hotel partner contracts, Lexus endorsed celebrity contracts. • Liaised with Lexus preferred Lexus partners to facility successful activations of all Lexus sponsored events in partnership with: USGA US Open Golf USTA US Open Tennis Pebble Beach Food & Wine Auction Napa ValleyCorporate Accessory Department• Supported the Toyota and Lexus Accessory Sales and Marketing Managers by developing monthly reports, weekly pacesetter • Researched and presented Post Production Option (PPO) revenue opportunity to District and Staff Managers for Lexus and Toyota Regional officesToyota Customer Services- Dealer Operations• Developed additional working knowledge of internal software systems to track sales, service, parts, and CSI information• Participated in dealer contact simulations to replicate the reasonability’s of a District Manager within a regional officeToyota Sales Division• Created and distributed the Toyota and Lexus National Daily Sales Report, Dealer weekly Pacesetter• Developed and generated month-end reports using internal sales reporting systems and PolkInsight • Organized General Manager, Dealer Council, and Japan Culture Trip meetingsToyota Customer Experience Center Representative • Strengthened brand loyalty with Toyota customers by providing superior customer service• Built relationships with Toyota customers by enhancing their dealership experience• Assisted Toyota dealerships in supporting the Customer Relation Managers

Washington D.C. Metro Area

New Vehicle Sales DepartmentNew Vehicle Sales AssociateAccounting DepartmentFunding AnalystService DepartmentCashierValet