John Chen Email & Phone Number

Taipei, Taipei City, Taiwan

Managed the P&L by making key investments decisions. Controlled expense budget as well as all purchasing decisions. Spearheaded new product development projects to introduce new category items in health, personal care, as well as facial beauty instruments to Taiwan Led direct report of 5 department heads as well as over 1000 sales associates (including 24.

Taipei City, Taiwan

Spearhead project team to seek out new opportunities across all health and beauty categories, access feasibility, simulate P&L and negotiate for cooperation and launch in the greater China market. Currently co-worked with China Watsons to bring luxury skincare/cosmetics brands from France and Japan to stock their new high end stores. This project is.

Guangzhou, China

Head of own brand development and marketing implementation. Managed products across skincare, cosmetics, personal care, food, health, and general merchandising categories. Responsible for product development, marketing activation, demand forecasting, stock management, supplier relationship, and promotion management. Followed strict group standard for QA.

Taipei Zhongshan District

key driver to the negotiation and launch of environmentally safe products from Korea and Japan to Taiwan. Launched packaged food, household cleaners, and skincare products in Cosmed, Watsons, major public hospitals, Hola, and major internet shopping channels like Yahoo market, PCHomes, and Momo. Won best selling facial wash product award on the internet.

Taipei, Taiwan

Head of own brand, private label, and exclusive brands. Developed short and long term product development and marketing strategy. Implemented stringent QA/QC systems to ensure quality and safety. Launched Korean, Japanese, and French skincare/cosmetics products successfully into Taiwan market. Drove +60% growth during my tenure..

Taipei, Taiwan

Launched NARS successfully in Taiwan within 9 months by formulating launch strategy; recruit brand team, beauty advisers, and sales personnel; channel negotiation; implement store design and layout. Then spearheaded expansion of fragrance distribution through first tier channels. Grew business turnover by more than 3 folds.

Tokyo, Japan

Managing Mentos and responsible for retail turnover of equivalent of US$30 million. Developed new flavors, packaging, pack format, and drove sales through seamless integration of TV, internet, and event sponsorship. Also actively promoted brand through channel specific trade promotion activities.

Tokyo, Japan

Key driver to the group project which sought to launch reduced harm cigarettes through toxins reducing technology. Conducted field studies and focused groups to study smokers' reactions and preferences to such products and modified our offerings accordingly..

Tokyo, Japan

spearheaded joint venture in the US and resulted in the establishment of beauty specialty stores in the malls. Developed product formulations in Japan and marketed and sold in the US.

Mba, Marketing/Marketing Management, General, Gpa: 7.56 / 9.00

concentrations in finance, marketing, and international business

Bachelor Of Science (B.S.), Chemistry, Gpa 3.91

specializing in inorganic and nuclear chemistry. administrator of school nuclear reactor

High School Diploma, Gpa: 4.33

Activities and Societies: Member of school choir and glee club

Education record

Activities and Societies: class president from 1982-1983