John Clayman Email and Phone Number
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John Clayman personal email
With 15+ years of experience as a marketing leader, I excel in creating and executing innovative strategies that drive ROI and elevate brand positioning. I have a track record of delivering outstanding results through data-driven marketing for global brands across diverse sectors, including Sports, Fintech, Hospitality, Retail, and Entertainment. My expertise lies in aligning creative vision with business goals to maximise growth and impact.
Marriott International
View- Website:
- marriott.com
- Employees:
- 206259
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Director, Global Sports Sponsorships And Partnerships (Emea)Marriott InternationalUnited Arab Emirates
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Director, Marketing Partnerships, Emea | Marketing, Brand & DigitalMarriott International Apr 2022 - PresentBethesda, Md, Us- Leading the acquisition, strategy, and activation of global marketing partnerships in EMEA, including Manchester United, Mercedes-AMG PETRONAS F1 Team, NFL International, and AEG Arenas.- Overseeing strategic partnerships in the EMEA region with League of Legends EMEA, Paris Basketball, Orlando Pirates, GATC Tennis Classic, and WTA Strasbourg, aligning with the company's marketing strategy and objectives.
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Director, Loyalty Partnerships, Emea | Loyalty & PartnershipsMarriott International Nov 2020 - Apr 2022Bethesda, Md, Us- Accountable for partnership performance for Marriott International in the EMEA region, overseeing key collaborations with Co-brand Credit Card providers, Emirates Preferred Partnership and various EMEA airlines, along with Financial Services partners, and Sports & Entertainment partners.- Led strategic planning for new partnership opportunities across EMEA, identifying and securing partnerships that addressed Marriott International’s business needs in the loyalty and enterprise services space.
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Head Of B2B & Loyalty MarketingThe Entertainer Jan 2019 - Nov 2020Dubai, Uae, AeLed the Commercial Marketing department at the ENTERTAINER with a focus on customer acquisition and retention, and transforming personalised omnichannel data-driven App CRM/Engagement + marketing strategies for brands in the digital loyalty & tech space.My success was measured via three core KPIs, including a 15% YoY increase in Incremental New Sales, reducing churn to 30% from 52% in 2018 for Retention, and achieving a 22% increase in Net Revenue Growth in 2019.During my tenure, I focused on two key areas, including driving the Corporate & brand marketing strategy, customer acquisition, and retention globally across Fintech, Telcos, Retail, and other industries for the ENTERTAINER business, as well as delivering engagement solutions to brands globally through data-driven marketing strategies to drive customer acquisition, loyalty, and retention as part of my Brand Marketing Consultancy.We delivered exceptional results through data-driven marketing strategies for clients such as DHL, Emirates, HSBC, Mastercard, Samsung, Vodafone, and Visa. -
Commercial Marketing LeadOsn Apr 2017 - Jan 2019Dubai, Dubai, AeAs the Head of OSN's Commercial Marketing Communications Department, I established and successfully led the marketing function for OSN's B2B vertical, "OSN For Business," across the MENA region. With a focus on driving new sales, supporting retention, and building the leadership position of the OSN brand in the entertainment industry, my team planned, developed, and implemented all marketing strategies to achieve these objectives.In my role, I managed and led the department, including marketing strategy and execution, brand/product/content/customer marketing plans, and the design and delivery of full campaigns across all media, including digital and social. We established several key focus areas, including acquisition and data, brand positioning and targeting, budget management, digital and social strategy, go-to-market initiatives, retention management, and sales process and CRM.I developed and nurtured segmented data to identify market opportunities and understand the target audience, and used insights and situational analyses to support prioritization and decision-making. Additionally, I optimized spend management and budget allocation, and implemented a new digital strategy and brand presence. We also aligned local marketing and sales to drive revenue uptake, and delivered personalized partner marketing plans through engagement to support retention.Overall, my team's efforts resulted in a 45% increase in new sales, an 8% reduction in churn rate, and a strengthened leadership position for the OSN brand within the entertainment industry. -
Commercial DirectorDpm (Radar Sport & Entertainment) Jan 2014 - Mar 2017As a key member of the leadership team at Radar Sport & Entertainment (now DPM Event Management), I provided global expertise in marketing strategy, campaign execution, customer data & insights, and digital content solutions. Based in London and later in the UAE, my responsibilities included end-to-end client relationship management, staff management, agency and media coordination, and stakeholder engagement.I facilitated the conceptualization and execution of marketing strategies, campaigns, and activations for rights holders while managing global marketing calendars to maximize brand association through content initiatives. Additionally, I controlled significant client budgets while owning clients' and the firm's digital strategies, including personalized two-way conversation drivers via social channels.I interacted daily with clients and vendors both in the office and on the ground to develop, extend, and grow key relationships. My data analysis skills helped me source and analyze key data for market insights and engagement opportunities. I also developed, produced, and implemented global processes for Marcomms & Monitoring/Evaluation.Furthermore, I worked with other businesses and brands through transactional, VIK, and strategic partnerships to enhance products, campaigns, and activations. Key clients included Castrol, Diageo, Dubai Duty Free, Marriott, MoneyGram, PepsiCo, Samsung, and Spinneys. -
Account DirectorDpm (Radar Sport & Entertainment) Jan 2012 - Dec 2013
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Senior Account ManagerDpm (Radar Sport & Entertainment) Nov 2010 - Dec 2011
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Marketing Communications ManagerCsm Sport & Entertainment Apr 2010 - Nov 2010London, GbWorking for JMI (now CSM) within the UBS sponsorship of Formula 1 and the Johnnie Walker sponsorship of Vodafone McLaren Mercedes (VMM) F1 team, with particular dedication to overall brand strategy, to leverage their respective commercial partnerships within the sport. -
News & Web EditorThe Hedge Fund Journal Sep 2007 - Oct 2009London, GbThe Hedge Fund Journal has been unique in the hedge fund media marketplace since its launch in 2004, publishing in-depth profiles of hedge fund managers across the full spectrum of hedge fund strategies, from systematic and quantitative to discretionary, event driven and activist. THFJ covers both traditional and offshore hedge fund strategies and the fast growing space of ‘liquid alternatives’ such as UCITS and 40 Act funds
John Clayman Skills
John Clayman Education Details
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University Of ExeterModern Languages -
London Metropolitan UniversitySport Management With Marketing
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Università Di TrentoErasmus
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Divulgazione Lingua Italiana, RomeLanguage School
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Felsted SchoolSport Science
Frequently Asked Questions about John Clayman
What company does John Clayman work for?
John Clayman works for Marriott International
What is John Clayman's role at the current company?
John Clayman's current role is Director, Global Sports Sponsorships and Partnerships (EMEA).
What is John Clayman's email address?
John Clayman's email address is jo****@****hip.com
What schools did John Clayman attend?
John Clayman attended University Of Exeter, London Metropolitan University, Università Di Trento, Divulgazione Lingua Italiana, Rome, Felsted School.
What skills is John Clayman known for?
John Clayman has skills like Strategic Planning, Sports Marketing, Sponsorship Management, Event Execution, International Marketing, Marketing Communications, Talent Management, Corporate Social Responsibility, Sponsorship, Event Planning, Social Media, Integrated Marketing.
Who are John Clayman's colleagues?
John Clayman's colleagues are Yuvaraju Bole, John Lew, Christian Ordonez, Haris Naveed, Marcos Toscano, Fabian Rich, Sophany Trang.
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