🔥 Strategic Marketing Leader | Team Leader | Transformational Growth Driver 🔥An accomplished marketing leader with nearly 15 years of progressive marketing experience, I am dedicated to orchestrating visionary strategies that elevate brands, drive business growth, and empower high-performance teams. My expertise spans diverse industries, and I have a proven track record of leading cross-functional teams to exceed targets and achieve organizational excellence.🔹 Strategic Vision & Leadership: As a seasoned marketing leader, I specialize in crafting and executing transformative strategies that drive market presence, optimize conversion funnels, and propel revenue growth. My leadership philosophy is rooted in fostering a culture of innovation, collaboration, and excellence.🔹 Team Empowerment & Talent Development: I have consistently built and led high-performing teams, harnessing each member's strengths to amplify collective impact. My proven ability to inspire, mentor, and cultivate talent has resulted in cohesive teams that consistently exceed expectations.🔹 Brand & Market Positioning: I excel at shaping brand narratives that resonate with target audiences, positioning organizations as industry leaders. With a deep understanding of market dynamics, I leverage data-driven insights to navigate complex landscapes and drive strategic differentiation.🔹 Multichannel Marketing Expertise: My experience spans the spectrum of marketing disciplines, from content strategy and digital marketing to demand generation and branding. I am adept at integrating omnichannel campaigns to enhance customer journeys, drive engagement, and achieve revenue growth.🔹 Thought Leadership & Industry Influence: With a dynamic blend of creativity and strategic prowess, I am known for identifying innovative perspectives within competitive markets. I've consistently led initiatives that challenge the status quo and position brands as trendsetters.🔹 Data-Driven Decision-Making: My proficiency in leveraging marketing analytics, CRM systems, and technology platforms drives data-informed strategies. I transform complex data sets into actionable insights, optimizing campaign effectiveness and aligning marketing efforts with business goals.I'm eager to collaborate with visionary organizations seeking marketing leadership that propels them to new heights. Let's connect if you're pursuing a results-oriented marketing executive who brings transformative growth, operational excellence, and strategic innovation.
-
Content LeadWestech EngineeringSalt Lake City, Ut, Us -
Co-FounderBig Bogey Golf Aug 2023 - PresentBig and Tall Golf Gear made for Big and Tall Guys.BigBogeyGolf.com -
Founder3C Content Aug 2023 - PresentAt 3C Content we work with you to take your content from space-filler to needle-mover. Welcome to content that works. -
Marketing DirectorVeta Health Feb 2023 - Aug 2023 -
Content Marketing DirectorCanopy May 2022 - Oct 2022Utah, United States -
Director Of CommunicationsChg Healthcare Nov 2019 - May 2022 -
Director Of ContentHealthequity Mar 2019 - Nov 2019Greater Salt Lake City Area -
Manager, Global Content Marketing StrategyInstructure 2018 - Mar 2019Greater Salt Lake City Area -
Marketing Content ManagerInstructure Sep 2015 - Aug 2018Salt Lake City, UtahManage all marketing content assets for Instructure and their products. Create topic generation and implement strategies to drive B2B lead gen for products. Successfully increased name generation while drastically driving down CPN. Manage relationships with outside content providers. Collaborate with marketing managers, social managers, PR managers, market dev, and the rest of the marketing department to create lead gen and drive opportunities through content while driving down cost. -
Sr. CopywriterOverstock.Com Dec 2014 - Sep 2015Salt Lake City, UtahCreate and write copy for everything from tv ads, print ads, homepage copy, and recruiting assets. To name a few. Work heavily on creating the Overstock.com brand book as well as strategize, create, implement, and manage the Overstock.com blog. -
Marketing DirectorWagstaff Crane & Rigging Oct 2014 - Jan 2015Salt Lake City, UtahCreate and implement marketing strategy for Wagstaff Crane. Create social marketing strategy and manage CRM system. Produce, edit and distribute original videos and content. -
Content And Marketing Director, Ok.ComDeseret Digital Media Feb 2014 - Sep 2014Greater Salt Lake City AreaCreate and implement content strategy for the DDM movies product OK.com. Manage all third-party contributors and write daily content. Create marketing strategy and build product brand and traffic. Create partnerships with outside companies to build brand and recognition. Manage social properties and social marketing. -
Communities Director, Ksl.ComDeseret Digital Media Nov 2010 - Feb 2014Manage social media entities for the website ksl.com and manage the entertainment section Pics, Flix and Other Diversions. Maintain and manage relations with third party content providers. -
Managing Editor, Ksl.ComDeseret Digital Media Oct 2010 - Nov 2011Edited and oversaw all news content coming into the website. Used AP format to edit stories and wrote original and re-worked stories from AP wires and in house talent on a daily basis.Producer 2010 -
ProducerKsl 5 Tv Apr 2010 - Oct 2010Salt Lake City, Utah, United StatesPrepared news broadcasts by picking stories, order stories and write stories. I would direct reporters, photographers and editors as to how the broadcast should be run and would then run a live news broadcast. -
Assignment Desk EditorKsl 5 Tv Apr 2009 - Apr 2010Salt Lake City, Utah, United StatesCoordinated with photographers, reporters and show producers and assigned these different parties to make sure content was shot and ready for broadcast and web. I would listen to emergency scanners and find news stories and send reporter/photographers to different scenes. I would find press releases decide what stories were worth filming and assign people to certain stories. -
Intern, Dateline NbcMsnbc Apr 2008 - Jul 2008New York, New York, United StatesWorked with producers logging tape and prepping shows and stories for air. Received Assistant Producer credit for show aired on 6/6/2008 for assisting producer with tape and writing. Worked heavily with research and development team. Found 21 subjects for a special 13 part series about missing persons which will air on Discovery channel in 2009. Also created portfolio of shows on specific networks and background on their heads for executives business trip to California to meet with network heads. Researched specific dates and events for a special on significant anniversaries in 2008. Worked on special edition of Dateline when Tim Russert died. Helped write and create show in a few hours to air the night he died.
John Clyde, Mba Education Details
-
Business Administration And Management, General -
Communications (Broadcast Journalism -
General Studies
Frequently Asked Questions about John Clyde, Mba
What company does John Clyde, Mba work for?
John Clyde, Mba works for Westech Engineering
What is John Clyde, Mba's role at the current company?
John Clyde, Mba's current role is Content Lead.
What schools did John Clyde, Mba attend?
John Clyde, Mba attended University Of South Carolina Aiken, Brigham Young University, Utah Valley University.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial