Delivering to internal Jira insight tickets across all departments. Designing Alteryx workflows, QlikView and PowerBI business intelligence reports to deliver democratised understanding and actionable internal and external market insights. Customers included advertising agency and direct sales teams, circulation, product, editorial, digital and executive team.

Leading an Insights team to deliver commercially focussed market information to drive revenue growth. Key role to design and develop a unique innovative business intelligence platform that delivered competitive advantage through understanding the media market, advertiser agencies, advertiser customers, prospects, and competing publishers, with their growth, media activity, web traffic, share, and why change is occurring, and who and how to target.

Lead a team of specialists across retail, auto, travel, finance, government and magazine categories to deliver media revenue growth, utilising customer-centric strategies. Our team delivered category focus, support and solutions for the sales teams.

Business Planning and Commercialisation of Virtual Reality online research platform, utilising Psychology and Neuroscience technologies to generate and test profitable sales and marketing and retailer growth strategies.

• Continuous revenue growth every year. • The highest market share across all 15 IRI countries.• Won IRI Global recognition for winning a Big Data retailer tender in 2015 utilising innovative practices that became the published IRI Global best practice example. • Topped all 15 IRI countries in the 2017 global Customer Satisfaction survey with the highest net promoter score. • Topped the APAC region in 2017 Staff Satisfaction survey with a high net promoter score. IRI… Show more • Continuous revenue growth every year. • The highest market share across all 15 IRI countries.• Won IRI Global recognition for winning a Big Data retailer tender in 2015 utilising innovative practices that became the published IRI Global best practice example. • Topped all 15 IRI countries in the 2017 global Customer Satisfaction survey with the highest net promoter score. • Topped the APAC region in 2017 Staff Satisfaction survey with a high net promoter score. IRI Worldwide is the leading supplier of insight services and BI solutions to the global FMCG, Retail & Healthcare sector, sourcing, analysing and interpreting sales data and shopper behaviours, enabling their clients to make informed decisions about their business, brand, product and strategic intent. The culture of the organisation is all about collaboration, innovation and teamwork. NZ was responsible for software, analytical, and report writing training, database design and development, as well as weekly onsite servicing and consulting at customers and retailers. Show less

Synovate Research division was sold to Ipsos in 2010. Synovate Aztec division was retained within the Aegis PLC business until sold to Dentsu and then to IRI Worldwide in 2013. I reported directly to the London based Aegis PLC chairman, and was part of the Asia Pacific Leadership team. Delivered continuous revenue growth of 5.3% CAGR over 5 years.

Trouble shooting role setup to work with Synovate Aztec Thailand Managing Director to turnaround business after many years of losses.

Reported to Synovate Aztec Global CEO.Delivered continuous revenue growth, taking NZ market Leadership in 2005, and delivered 44.6% CAGR over 4 years with 36 new major customer multi-year contracts.

Reported to Australian Board. Aztec was sold to Synovate in 2005. Delivered continuous revenue growth building closely to market leadership, delivering 23.1% CAGR over 2 years. Doubled staff numbers in 2 years, while maintaining operating % margin, holding all current customers, and winning 24 new customers on multi-year contracts.

Reported to NZ General Manager. Started with 3 staff in total, and no customers. Delivered rapid growth of 52.4% CAGR over 2 years. Brought in 41 new customers, growing market share from 0% to 25% in 2 years. Learnt production software and database design systems and developed new production processes whilst also servicing my own customers and conducting regular software training sessions.

Carter Holt Harvey Consumer Brands (Later known as SCA Hygiene, Asaleo Care and now Essity) was the leading manufacturer and marketer of consumer products across Consumer Tissue, Baby Care, Feminine Care, Incontinence Care and Professional Hygiene product categories. Brands such as Sorbent, Handee, Purex, Libra, Treasures, Deeko, and Tena with annual sales of $170M.Responsibilities included the Trade Marketing, Demand Planning, Space Management, and Sales Support staff. Member of the… Show more Carter Holt Harvey Consumer Brands (Later known as SCA Hygiene, Asaleo Care and now Essity) was the leading manufacturer and marketer of consumer products across Consumer Tissue, Baby Care, Feminine Care, Incontinence Care and Professional Hygiene product categories. Brands such as Sorbent, Handee, Purex, Libra, Treasures, Deeko, and Tena with annual sales of $170M.Responsibilities included the Trade Marketing, Demand Planning, Space Management, and Sales Support staff. Member of the Australasian SAP & PACS (WiPro) implementation teams. Show less

DB Group Liquor Division managed 107 liquor stores across the two market leading retail chains, Robbie Burns and Liquorland. Responsible for Marketing and Media Campaigns, Category Management and Buying for the core categories of Beer and Spirits worth $200M retail sales.

Accountable for Woolworths, Foodstuffs Auckland and Wellington with annual sales of $40M and promotional spend of $4M across nine product categories. The role included the concept design, software development, and maintenance of the Unilever Trade Promotional Management and Forecasting system that monitored $120M pa in sales and controlled $12M pa in promotional expenditure, from 1992 to 1998. Forecast accuracy of +/- 5% per item per week was achieved. The platform was connected live to… Show more Accountable for Woolworths, Foodstuffs Auckland and Wellington with annual sales of $40M and promotional spend of $4M across nine product categories. The role included the concept design, software development, and maintenance of the Unilever Trade Promotional Management and Forecasting system that monitored $120M pa in sales and controlled $12M pa in promotional expenditure, from 1992 to 1998. Forecast accuracy of +/- 5% per item per week was achieved. The platform was connected live to internal BPCS ERP financial system, and external Nielsen retail scan data which enabled full control and full ROI evaluation of all promotions every month. This was the first Trade Promotion platform available in NZ, followed later by PACS, Promax (Wipro), Prophet & Blueshift who all took the concept to market. Show less