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Creative and innovative design professional with 25+ years of leading product design and development with global brands in a wide variety of industries including outdoor, juvenile, tech, electric vehicles, and automotive. Proven leadership experience inspiring PD teams and aligning with C-level partnerships and business strategies. Deep experience in insights-driven product design & development, and an advocate for ensuring design excellence thrives in complex business settings. Strong competencies include user experience, cross-functional driven NPD processes, and innovation cultures, project management & resource planning, design and brand strategy, and thorough understanding of manufacturing in soft and hard goods. Passionately leading creative teams in product design, graphic design, soft goods design, color strategy, and user insights. Visual brand language, and brand strategy leader. My breadth of experiences has given me a thorough understanding of manufacturing processes, and Asian manufacturing relationships.
Design | Innovation | Product Development
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Senior Director, Product DevelopmentDesign | Innovation | Product Development May 2023 - Present
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Product Design | Development & Brand StrategyLenartstudios Jun 2021 - May 2023Bend, Oregon, United States -
Vp, Global Product Design | DevelopmentUbco - Electric Adventure Vehicles Oct 2021 - Dec 2022Bend, Oregon, United States -
Head Of Product DesignUbco - Utility Electric Vehicles Nov 2021 - Jun 2022West Coast, UsaHired to strategize new product pipeline and drive design & development of new global products. Sourced new Asian partner and brought online new products from sketch to launch in 9 months.
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Director Of DesignHydro Flask | Oxo Feb 2016 - May 2021Bend, Ore / Nyc, NyHead of Design with overall accountability for design and customer experiences across all product categories including food,coolers,containers, outdoor kitchen, drinkware, spirits, coffee, hydration, and kitchen tools. - Led soft goods Asian factory resourcing, and product development for all soft lines- Hard Goods development for Hydro Flask and OXO- Color strategy, season drops and implementation for Hydro Flask and OXO- Soft goods design for Hydro Flask and OXO- Product packaging, retail fixtures, and merchandizing strategy- Design and brand Strategy- Divisional DEI member- Graphic Design creation for SMU's, SE's, LE's and Co-labs
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Vice President Of Design4Moms Sep 2014 - Feb 2016Greater Pittsburgh AreaHead of design responsible for aligning design opportunity and execution to overall business strategies.Focused on consumer driven insights and design thinking methodologies to deliver cutting edge technology products. • Led a team of 28 designers focused on soft goods, product design, graphic design, UX/UI, photography, video and color • Strategic vision for product lines and roadmaps • Creation of product design look, feel and experiences • Team building, cultural advocate, coaching and inspiring teams to support creativity and innovation • Visual strategy for brand, and product design language -
Vp Of Industrial Design4Moms Sep 2013 - Sep 2015Greater Pittsburgh AreaLed Industrial Design programs for all product categories, including strollers, car seats, sleep beds and swings, high chairs and food accessories, and play pens. Managed and coached team of 12 industrial designersReported to CEO. Responsible for Design strategy and VBL, Product roadmap, and overall UX/UI.
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Creative Director / Product Design & DevelopmentNottingham Spirk Design Associates Sep 2011 - Sep 2013Southern California / ClevelandDirected product development and creative exploration through a focus on customer-centric driven innovation for large and small clients: Panasonic, Herman Miller, SmartMouth and Troy-bilt. • Creative leadership, and member of executive team • Manufacturing and supply chain support • New business development, proposal creation and client management • Directed team of 15 product experts across design, engineering and research • Responsible for all creative output: product vision, look and feel, and end to end experiences • Led organizational initiatives including career path development, and hiring and managing creatives -
Director Of Design | DevelopmentChuck Pelly, The Design Academy Mar 2011 - Aug 2011San DiegoLed all design activities including product and experience design, culture initiatives, and client management. Collaborated on several programs with GE and Eastman Chemical, and other clients during my short stay; happy to have been a part of a group of smart, talented people and very diverse creative thinkers. • Led key programs for GE Measurement & Controls
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Senior Manager, DesignNissan Design America Aug 2008 - Jan 2011Greater San Diego AreaSenior Design Manager, Exploratory Group & Design Context LabLed Nissan's Advance Design Studio developing long-range strategic thinking around human mobility. concept creation, design & vision strategy, user experience, prototyping, ergonomics, product development, new technologies • Directed Nissan's research lab contributing qual/quant & ethnographic research, customer interviews and insights to provide a rationale for design proposals. • Created stories to describe new opportunities, and technologies. • Led NYC Taxi of Tomorrow - resulting in Nissan being the exclusive provider of OEM taxi's in NY. • Led NYC Taxi Expo. -
Exploratory Group - Advanced Design Studio ManagerNissan Design America May 2003 - Aug 2008San Diego, Ca And Atsugi, JapanLed advanced design activities for North America in collaboration with Advanced Planning and Advanced Engineering functions to provide long term vehicles strategies, and new opportunities for the company.Successfully led the following award winning designs: • 2009 Nissan Forum Concept • 2007 Nissan NCV 2500 Concept • 2005 Nissan Bevel Concept • 2004 Nissan Urge Concept • 2002 Nissan Quest Concept
John Cupit Skills
John Cupit Education Details
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Cleveland Institute Of ArtIndustrial And Product Design
Frequently Asked Questions about John Cupit
What company does John Cupit work for?
John Cupit works for Design | Innovation | Product Development
What is John Cupit's role at the current company?
John Cupit's current role is Product Design for the World's Best Brands.
What is John Cupit's email address?
John Cupit's email address is jc****@****oms.com
What is John Cupit's direct phone number?
John Cupit's direct phone number is +181734*****
What schools did John Cupit attend?
John Cupit attended Cleveland Institute Of Art.
What are some of John Cupit's interests?
John Cupit has interest in Education.
What skills is John Cupit known for?
John Cupit has skills like Product Design, Industrial Design, Design Strategy, Product Development, Design Thinking, Concept Development, Creative Direction, Design Management, Graphic Design, Concept Design, Sketching, Concept Generation.
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John Cupit
Dallas-Fort Worth Metroplex4huawei.com, huawei.com, yahoo.com, aol.com3 +197261XXXXX
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