John Custodio Email & Phone Number

Hawaii, United States

Los Angeles, Ca | Honolulu, Hi

Overseeing 40+ diverse hotel marketing initiatives nationwide, spanning from Hawaii to New York, played a pivotal role in consistently enhancing online presence and revenue. Juggling responsibilities that included paid digital marketing, website production/maintenance, offer creation and advertising, optimized email marketing, partnership collaborations, and graphic design. Constantly contributed significantly to the success of each hotel in the process.

City Of Industry, California

Deliver subject matter expertise in directing all strategic brand initiatives and publicity for hotel, resort, restaurants, spa, and golf. Organize and conduct promotions and special events, while collaborating with executive team. Apply working knowledge and skills in designing, maintaining, and managing all online, email and print marketing collateral. Establish and maintain robust relationships with vendors and agencies while successfully negotiating budget saving rates. Track and monitor KPIs for forecasting and discovering marketing opportunities, while reviewing daily Google Analytics and Hotel Reports. Provide exceptional support to filming scouts with photo-shoots and filming on property (TV shows, commercials, and film).• Increased online traffic engagement by managing social media strategy for hotel, restaurant, and golf accounts with paid advertising, content and photography.• Optimized revenue and tee time bookings for PPR’s Industry Hills Golf Club by 11% by successfully promoting the 40th Anniversary• Succeeded in increasing dining attendance for Red and Cima restaurants leading to an increase in profit of 27% in a one-year period.• Accelerated traffic of 15% Mother’s Day Brunch, 158% Father’s Day Brunch 101% and NYE Event over the previous year by conducting multiple advertising campaigns. • Ensured re-launch of the new Pacific Palms Resort and IHGC websites by being lead UX designer and content creator• Maximized Instagram followers for PPR by 836% and IHGC by 658% by influencing current trending content and digital advertising.

City Of Industry, California

City Of Industry, California

Walnut

Played a strategic part in the designing of marketing materials for nearly 100 products, while ensuring FTC compliance, for an industry-leading provider of LED lighting products. Led continuous expansion of marketing collateral from packaging, posters, brochures, direct mail, and product displays for retail stores and showrooms. Planned and executed the use of product catalogs and created 5-8 company catalogs per year for all product lines.• Accomplished customer promised expectations by re-designing the company website and managed the project from conception to completion.• Designed and delivered presentations for meetings and pitches to clients, such as Walmart, Lowe’s, Costco, Sam’s Club, and prospective clients, while collaborating with the executive and sales teams.

Rancho Cucamonga

Produced a variety of marketing collateral for the nation’s largest privately held loss prevention company. • Led a team of marketing interns to create marketing materials in collaboration with graphic designers.• Managed the production of a variety of demonstration videos from script writing to filming and editing to be used for B2B sales. • Assisted with tradeshow and event setup and organization.• Maintained an organized library of files and photos for easy universal access.

Pomona

Managed creative design projects from planning to implementation for over 250 product models for the company recognized as the #1 Global Manufacturer of Home Resort Products. • Produced marketing materials such as posters, direct mail, brochures, catalogs, fax and email blasts, and print and digital ads. • Designed online marketing ads and banners with calls to action to increase response rate. • Filmed and edited product demonstration videos for commercials, websites, events, and DVDs for customers. • Created banners and other web content and worked closely with developers to implement them on the company website. • Assisted with tradeshow and event setup and organization.