John Davidson Email & Phone Number

Minneapolis, MN, US

Battle Creek, Michigan, US

• Chief Commercial Officer for Kellogg’s largest business in North America – Salty Snacks | Accountable for leading the development and implementation of category, customer and innovation strategies with over $3.1.
• Leader of diverse commercial team responsible for customer marketing, revenue growth management, category strategy and commercial innovation across Kellogg’s largest global business – North America Salty Snacks

Battle Creek, Michigan, US

• Chief Customer Officer for Kellogg’s businesses at Target | Accountable for developing, negotiating and executing plans across nine categories and 200 products with $370 Million in annual retail sales | Leader of.
• Led Target Team that delivered enterprise-best two-year internal net sales growth (+25%) from 2019 to 2020 – as well as material over-delivery of stated profit objectives with annual gross margin expansion of +60-bps.
• Developed and implemented annual sales plans that delivered market share growth in seven of nine categories
• Led re-design of Minneapolis-based Target team – including the consolidation of three independent, business unit-based sales teams into one Total Kellogg’s sales organization
• Recipient of prestigious Golden K Award for North America Sales Team of the Year in 2019
• Leader of diverse, cross-functional team responsible for the on-going development and execution of commercial plans that delivered explosive sales and market share growth at Target

Battle Creek, Michigan, US

• Commercial leader for Kellogg’s Salty Snacks and Portable Wholesome Snacks businesses – including the Pringles, Rice Krispies Treats, Special K Bars and Nutri Grain portfolios | Accountable for designing, managing and.
• Led development and implementation of new, transformational commercial strategy for Kellogg’s Portable Wholesome Snacks business – resulting in first in-market sales (+3%) and share (+50-bps) expansion in six years
• Drove commercial plan that yielded highest net sales (+4%) growth on Pringles since acquiring brand in 2012 – achieved through expanding multi-packs formats; launching Pringles Wavy innovation; and re-configuring case.
• Chosen to lead activation of Kellogg’s first-ever Super Bowl commercial event on Pringles – developing strategy and in-market execution that delivered highest-ever retail sales growth (+6%) for brand during big game.
• Owned forecasting and financial planning in support of Kellogg's new integrated S&OP process – highly cross-functional initiative designed to manage strategic outlook and product supply planning for execution of.

Battle Creek, Michigan, US

• Chief Financial Officer for Kellogg’s businesses across Mediterranean, Middle East and North African markets | Accountable for planning and execution of Kellogg’s P+L with over $400 Million in annual revenue and $100.
• Responsible for developing and implementing new, five-year commercial strategy and financial plan in critical emerging markets landscape – delivering enterprise-leading sales (+8%) and operating profit (+24%) expansion.
• Member of leadership team accountable for acquiring and integrating two businesses in Egypt – Bisco Misr and Mass Food – including the integration of financial plans, organizational architecture and commercial strategies
• Chosen to lead re-design of finance organization and implementation of Zero-Based Budgeting, including the transition of key finance processes and personnel to Global Business Service Centers in Romania and India
• Implemented new financial instrument for the avalisation of account receivables, materially improving reliability and timing of distributor payments – leading to record setting cash flow and global-leading conversion.
• Led team in volatile, uncertain, complex and ambiguous operating environment – including social and forex instability

Battle Creek, Michigan, US

• Launched Kellogg’s first-ever Revenue Growth Management organization | Chosen to design, implement and lead new, highly visible corporate function to optimize pricing, promotions, trade and brand building investments.
• Responsible for designing and implementing Kellogg’s first-ever RGM agenda – delivering over $50 Million in expanded sales contribution through improved price-pack architecture, promotional ROI and marketing mix.
• Designed and implemented new trade architecture through implementation of common demand framework and retail trade classifications – materially improving the rate of return on Europe’s $1.5 Billion in annual trade.
• Chosen to design and implement Europe’s first promotional optimization (K-PAM) and trade management (TPM) systems – enabling faster, analytic-based decision taking across complex and diverse European markets
• Led on-going consulting engagement with Analytic Partners, which included the introduction and adoption of Kellogg’s Holistic Brand Management process for the integrated optimization of trade and brand building.
• Designed organizational architecture for RGM function across Europe – establishing teams located in seven countries

Battle Creek, Michigan, US

Battle Creek, Michigan, US

Battle Creek, Michigan, US

Battle Creek, Michigan, US

Battle Creek, Michigan, US

Battle Creek, Michigan, US

New York, NY, US

Responsible for servicing the syndicated and consumer analytic needs for Nielsen’s most critical customers – including, but not limited to, Kellogg Company, Procter & Gamble, Energizer and Anheuser-Busch

New York, NY, US

New York, NY, US

New York, NY, US

New York, NY, US

Master Of Business Administration (Mba)

Bachelor Of Arts (Ba)