John Ford Email & Phone Number

Created the commercial cardio equipment video exercise category and deployed in gym mobile application solutions for leading gym and health club chains around the world. Currently serve as Chief Product Officer for EGYM. Background includes various leadership roles and demonstrated expertise in technology applications for the gym, health club, and fitness industry.🔹 Experience‣ As the founder of Virtual Active, Inc. developed and executed a strategic plan that created the commercial in-cardio fitness video content category. Raised venture capital, created a diverse and successful team, oversaw sales, marketing, and product development, and ultimately sold the business to Netpulse. ‣ At Netpulse, drove product development, working with a diverse global team while supporting the leading health club and gym chains around the world. Promoted to CEO of the company and oversaw the acquisition of Netpulse by EGYM.‣ As Chief Product Officer for the global brand EGYM, working to oversee product development and strategic initiatives to reinvent the fitness experience through the adoption of technology.‣ Board member for the Fitness Industry Technology Council, seeking to improve user experiences in the commercial fitness industry through the thoughtful adoption of technology.

Listed skills include Product Management, Start Ups, Marketing Strategy, Entrepreneurship, and 29 others.

• 

  Uc Santa Barbara

  Economics