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A digital strategist and programme lead with senior management experience. Strong skills in Experience and Service Design currently helping organisations deliver people-focused Digital Transformation ProgrammesI've built my business and digital knowledge over 20 years on strong creative design foundations as a digital practitioner and digital programme leader. My experiences extend across a number of business sectors in both B2C, B2B digital marketing and leading digital transformation programmes in both the Energy and Pharmacitical industries more recently.I'm most proud of leading two successful programmes to transform digital marketing and digital customer experience at Vertex Pharmaceuticals and SSE. Prior to that, I achieved a number of successes awards leading digital programmes on behalf of clients at Richardson Carpenter Advertising and other creative agencies.
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Senior ConsultantAcross HealthLondon, Gb
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Senior ConsultantAcross Health Dec 2019 - PresentUnited Kingdom -
Managing DirectorUproar Digital Limited Jun 2007 - PresentBournemouth, United KingdomUproar digital allows me to provide a digital-first creative management service to organisations as they develop their creative digital thinking. Established in 2007 to provide digital management services to independant marketing and digital agencies.
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Strategy & Pmo LeadThe Stem Oct 2019 - Dec 2019United KingdomThe Stem is a global management consulting firm specializing in customer strategy and experience solutions. The Stem provides Health brands with specialized expertise in digital strategy and innovation, insights + analytics, digital operations and execution support through a “networked consulting” model that draws on the industry's leading talent. -
Digital Strategy DirectorVertex Pharmaceuticals Jul 2018 - Oct 2019London, United KingdomDefine and drive the Digital Adoption Strategy to support New Product Launches across 18 International markets. My engagement has resulted in the company moving from no digital strategy to now having a robust strategically aligned digital foundation to continue to build on. Starting from the companies low digital presence and low digital maturity my objective was to move rapidly to an Omnichannel engagement model. I delivered a targeted digital transformation strategy to define, adopt and scale digital capabilities, platforms and skill across the commercial organisation.I successfully complete the development of the web portal services, the analytics framework, the digital factory service model, the email marketing integration, SEO SEM digital marketing programme and social media listening services in 18 countries -
Commercial Digital Program LeadVertex Pharmaceuticals Oct 2016 - Jul 2018London, United Kingdom
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Digital Product ManagerCapgemini Aug 2016 - Oct 2016Product Owner for HMRC Employment Status tool on Gov.uk. HMRC's Digital delivery centre Government Digital Services (GDS) programme. -
Global Digital Excellence Lead (Consultant)Viiv Healthcare Jun 2015 - Aug 2016London, United KingdomProgramme lead for the digital capabilities development strategy at ViiV. To develop and embed digital-first, and design thinking across the Leadership, Commercial, Brand, and Medical teams. To enhance the existing Digital Specialists capabilities using mentoring, coaching and individual digital development plans and promoting digital thinking across the wider organisations. ViiV Healthcare is an independent pharmaceutical company established in 2009 by combining the power and expertise in the management of HIV from both GlaxoSmithKline (GSK) and Pfizer. -
Head Of Digital Design TransformationSse Plc Apr 2013 - May 2015HavantAs the Digital Design transformation programme lead I was the strategy visionary leading the creative and user experience teams deliver the overall digital experience strategy across the digital estate. This included defining and establishing new digital design principles, creating a holistic user experience strategy and signature journeys for the mobile first sites. I was a senior member of the transformation programme leadership team. -
Head Of Digital MarketingSse Plc 2009 - May 2013Lead the digital marketing team develop new social media, digital campaign and advertising processes in SEO, PPC and affiliate marketing. Responsible for creating great customer experience, managing the agency teams develop new customer journeys, improve existing journeys and performance across our main retail websites. Established the digital insight strategy within marketing to provide measurable digital customer behaviour and user needs analysis as part of our overall digital transformation programme.
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Ecommerce Business PartnerSse Plc Nov 2008 - Dec 2010HaventA business change role to help facilitate the development of better digital services for SSE domestic customers. Key deliverables include the creation of a User Experience design team, the appointment and management of a number key digital agencies to support the design of the new self-serve customer services portal. The development of new digital business processes and their subsequent implementations including content management methodologies, content publishing procedures including the creation of an agile small projects team with IT and the creation of business content management and ownership rules within marketing and customer services.
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Digital ConsultantDryden Brown Aug 2007 - Sep 2008Southampton, United KingdomConsultancy roll as Digital Director to oversee the agency's digital services.Management of key digital accounts, the development of the wider digital team through the introduction of robust project management processes, the creation of website testing procedures and the recruitment of high quality freelance digital creative resource.The development of new business website proposals and the creation of fully costed project plans.
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Digital DirectorRichardson Carpenter Advertising Jun 2000 - Aug 2007BasingstokeManaged the development of digital advertising activities for the agency including the design and development of websites for Yell, Autodesk, Sony, Reuters, and TNT Global Services Managing the end to end process from pitch to project delivery primarily for website development projects and also digital marketing campaigns including multinational competition sites and e-commerce websites. Responsible an in house design team, supported by numerous freelance and specialist digital service agencies.
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Multimedia Design ConsultantStaffordshire University Sep 1997 - Jul 2000Stoke-On-Trent, United KingdomManaged the development of a digital media research programme to support the development of digital media services within the wider business community. Working with EU funding to provide technology transfer services to business within the region. Key skills included writing and presenting research papers at high profile business seminars nationally and internationally.Facilitate the development of digital services though support for incubator companies. The provision of management consultancy services to support the development of digital projects with or on behalf of local business. -
Research Associate (Phd Scholar)Staffordshire University Sep 1993 - Jul 1997Stoke On Trent
John Freeman Skills
John Freeman Education Details
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Post Graduate Diploma
Frequently Asked Questions about John Freeman
What company does John Freeman work for?
John Freeman works for Across Health
What is John Freeman's role at the current company?
John Freeman's current role is Senior Consultant.
What is John Freeman's email address?
John Freeman's email address is jo****@****are.com
What is John Freeman's direct phone number?
John Freeman's direct phone number is +161737*****
What schools did John Freeman attend?
John Freeman attended Squared Online, Staffordshire University.
What skills is John Freeman known for?
John Freeman has skills like Digital Marketing, E Commerce, Strategy, User Experience, Digital Media, Online Advertising, Digital Strategy, Seo, Content Management, Mobile Devices, Management, Creative Direction.
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John Freeman
Available For Interim Management, Consulting, Training Delivery And Training And Competency Roles.United Kingdom -
John Freeman
Lutton2yahoo.co.uk, arkessa.com2 +448453XXXXXX
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