John Fu Email & Phone Number

Los Angeles, Ca, Us

Santa Monica, Ca, Us

Oversee an internal team of producers and editors to create trailers, promos, creative content, EPK, Saga Sells, Next Ons, LookAheads, social assets, memes.Oversee 360 campaign creative, Trailer Creation, Key Art Creation, OOH/DOOH, Broadcast and Digital Promos, Creative Content, Photoshoots, ActivationsNotable campaigns include: MIKE (winner Trailer Grand Clio Award), LEGACY: THE TRUE STORY OF THE LA LAKERS, HOW I MET YOUR FATHER, DEATH AND OTHER DETAILS, WELCOME TO CHIPPENDALES, VANDERPUMP VILLA, PARADISE.

Oversaw 360 campaign creative, campaign strategy, Trailer Creation, Key Art Creation, Product art, Product clips, Broadcast and Digital TV spots, and lead a Covid-safe Photoshoot on set.Led creative campaign to sell off Quibi shows to B2B buyers - leading to Roku content purchase.

Santa Monica, Ca, Us

Created award-winning campaigns, marketing strategies, and brand building.Oversaw a team with multi-discipline capabilities - overseeing the creation of 360 worldwide creative advertising materials for theatrical release. Trailer and TV Spot creative, Print creative, Digital creative, Social creative and content, BTS Creative content, Special Photo shoots and Custom Video shootsNotable projects include: The Hunger Games Franchise (4 original films), John Wick Franchise (First 3 Chapters), Knives Out, La La Land, Wonder, Power Rangers, A Simple Favor, The Hitman’s Bodyguard, The Saw Franchise (8 films), The Expendables Franchise (3 films), The Divergent Series, Sicario, Now You See Me 2, Hacksaw Ridge, Deepwater Horizon, The Age of Adaline, and Tyler Perry’s Films (20 films)Developed brand building and brand strategy. Collaborating closely with production, promotions, home entertainment (both digital and physical), digital streaming, location-based entertainment/theme parks and international partners throughout a brand’s lifetime Developed and built great relationships with filmmakers for every film, working closely with them to craft overarching campaign strategy, positioning, and creative Oversaw creative content, cobranded and media integration creative – including overseeing shoots Oversaw International Creative: campaign creative, sales sizzles, presentations at Cannes Film FestivalOversaw Corporate PR’s Lionsgate company corporate sizzle reels

Santa Monica, Ca, Us

Oversaw AV campaign creative for all domestic theatrical releases, Trailers, TV spots, Creative ContentLiaison with the international team leading international creative and led international sales sizzlesOversaw the rebranding and creation of the Lionsgate logo, from concept, to scoring and animation - reflecting the company’s growing global image and international presence Architected the Comic-con booth for a unified Lionsgate presence after the merger with Summit, presenting the merged Lionsgate/Summit brandsPartner with Corporate PR to create Lionsgate company corporate sizzle reelsLed Operations team through best-in-practice transition for the noise limiting CALM act

Santa Monica, Ca, Us

Oversaw all AV campaign creative materials: Trailer, TV spots, Creative ContentNotable films include:THE HUNGER GAMES, THE HUNGER GAMES: CATCHING FIRE, THE EXPENDABLES FRANCHISETransitioned Lionsgate to HD from SD creative deliveries for all theatrical materials at below market rates through negotiation, netting the bottom line P&A surplus of 2 million per year

Santa Monica, Ca, Us

Oversaw Operations - finishing and servicing for the theatrical department Producer of custom publicity events including Comic-con shows/booths, For Colored Girls art gallery, Cinemacon content and run-of-show, AFM/Cannes sizzles Produced custom video shoots for 3D Promos - My Bloody Valentine, Saw franchise

Santa Monica, Ca, Us

Lionsgate representative fostering and building the MPAA relationship. Liason for MPAA submissions, dialogue/arguments, and rounds of changes.Transitioned the theatrical department from VHS to DVD to Streaming workflows.

Santa Monica, Ca, Us

Created automated Lionsgate company-wide timesheet for all exempt employees.

Los Angeles, Ca, Us

Organized 400 students to broadcast original programming 24 hours a day, serving both USC’s campus TV feed and also supplying 3 TV shows nightly to LA36.

Cinema-Television, Communication, General

Bachelor Of Arts (Ba)