John Hauser Email & Phone Number

San Francisco, Ca, Us

► Developed brand strategies for a $1.9B, 370-store, 12K-employee region that contributed to the Fortune 500 fashion brand achieving a record-breaking sales year in 2021.► Improved service scores by 20%+ in 2 years by creating and enforcing a “customer culture” with new tools and tactics.► Achieved a record 3.9M loyalty card enrolments in 2021 (108% of goal) by focusing stores on promoting the program.► Drove record 200K+ volunteer hours in the territory in 2021 after achieving a 136% YoY increase by creating a culture of healthy competition and promoting the brand value of “volunteering” on a store-by-store basis.► Reduced District Manager turnover to the lowest in the company in 2021 and promoted key staff to senior roles.

San Francisco, Ca, Us

► Grew overall sales by $76M (9%) in two years by driving a successful restructure to make the $850M, 110-store Canada region the first omni-business in the company. In 2018, achieved record omni sales of 9% and increased gross margins by 8%, notably growing online sales by 21% to make the channel 34% of total business in Canada.► Enhanced online business through strategic inventory investments, digital marketing, category growth, site experience, and pricing opportunities to increase yield. Created unique strategies around holidays, weather, and market competition.► Developed strategies to grow online sales from 34% to 40% of total business and launched beauty concepts to boost sales and market share.

Philadelpia, Pa, Us

► Led retail operations across 200 stores with a total of 12K staff and $1.3B in annual sales for this Fortune 1000 “youth culture” lifestyle brand. Optimized the omnichannel customer experience while improving financial results and brand loyalty and leading a North America store reformat.► Improved customer NPS to 70% in 6 months by developing a multichannel service approach, including a new ship-from-store process.► Reduced SG&A costs and restored historic profitability by leading an organizational restructure to create leaner, more efficient store and leadership teams in response to the explosive surge in online business.► Generated highly positive press and consumer buzz by spearheading a project to create branded lifestyle spaces, including a rooftop bar that was voted a top-10 best in Brooklyn, award-winning restaurants, and more. The media coverage enabled merchants to attract sought-after brands that were previously hesitant to sell to Urban Outfitters.► Helped make Urban Outfitters the second-largest vinyl record seller in North America by leading in-store visual merchandising teams in creative development and partnering with merchants on product assortment and storytelling.

Philadelpia, Pa, Us

► Oversaw North America store operations comprising 8K staff across financials, recruiting, training, communications, and real estate. Led in-store visual merchandising and operations teams and managed full retail 4-wall P&L.► Grew sales from $728M to $1.3B in 6 years by creating teams and infrastructure that enabled expansion from 75 to 200 stores; achieved record net income of 17.5% to 19.5% (ranking among all-time records).► Developed and executed a plan that made Urban Outfitters one of the first retailers to successfully implement omnichannel capabilities, including online fulfillment, mobile POS, and ship-from-store for products that were out of stock.

Philadelpia, Pa, Us